The Wellness Paradox

5 Steps to Professionalizing the Fitness Industry w/Michael Stack


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Wellness Paradox host Michael Stack recently wrote an article for Club Industry called “Five Steps to Professionalizing the Fitness Industry.” Given this is a topic of keen interest to Wellness Paradox listeners Michael has taken episode 82 to recap and expand on what he talked about in that article around the need for professionalization in the fitness industry. 

In this episode, he’ll discuss why the professionalization effort is so critical for the fitness industry if it is to shift from the entertainment-based commodity it’s currently viewed as, to an essential stakeholder in the healthcare delivery system. He’ll suggest the following framework to undergo this professionalism transformation:

1.       Shifting our imagery, messaging, and hiring practices.

2.       Using evidence-based claims 

3.       Hiring certified and degreed professionals

4.       Cross-sector collaboration

5.       Producing, collecting,  and reporting outcome metrics

This is an existential conversation for our industry to be having. Please listen and share, the future of our industry, and the health of our nation, depends on it

Show Notes Page: https://www.wellnessparadoxpod.com/podcast/episode/82 

Wellness Paradox Host: Michael Stack ACSM-EP, ACSM-EIM, ACSM-PAPHS, CSCS

Michael Stack is a faculty lecturer for the University of Michigan’s School of Kinesiology. He is the creator and the host of the Wellness Paradox Podcast, produced in conjunction with University of Michigan. Michael is also the founder/CEO of Applied Fitness Solutions and Frontline Fitness Pros.

Michael is an exercise physiologist by training and a health entrepreneur, health educator, and fitness industry advocate by trade. He is dedicated to enhancing the standard of practice of, and advocating for, fitness and wellness professionals to ensure they become an essential constituent in the healthcare delivery system.



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The Wellness ParadoxBy Michael Stack

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