In this episode of the IT Business Podcast, Uncle Marv continues the summer series for the Connectwise Pitch It program. He interviews Walter Contreras from Binox MSP, who shares his experience as an immigrant and the development of Binox. 

Binox MSP is a Sales and Marketing solution for MSPs (Managed Service Providers) that provides human verified B2B leads, along with an exclusive PSA (Professional Services Automation) to CRM (Customer Relationship Management) bi-directional sync and marketing automation to help convert those leads into customers. Binox MSP integrates with ConnectWise PSA, Datto Autotask PSA, Kaseya/BMS, Synchro, and Halo. It sends leads to Infusionsoft, HubSpot, and other CRMs.

Binox focuses on lead generation and provides human-verified data to help MSPs target prospects effectively. Walter emphasizes the importance of maintaining a personal connection with prospects and believes that Binox enhances the human capacity in sales processes. The conversation highlights the various features of Binox, including website reveal, browser extension, and SMS texting. 

Highlights:

• Binox MSP is a revenue growth platform designed for MSPs, providing lead generation and CRM features.
• Binox offers human-verified data and contact information for targeted prospects.
• The platform integrates with ConnectWise and provides bi-directional synchronization.
• Marketing automation tools and partnerships, like MyMatrix, are available within Binox.
• Binox's browser extension helps identify decision-makers and provides contact information.
• The platform includes a built-in dialer and SMS texting feature for efficient communication.
• Walter emphasizes the importance of taking action and building personal connections with prospects.
• Binox aims to enhance the human capacity in sales processes rather than replacing it with AI.

Website: https://binoxmsp.com/

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PitchIT is an annual accelerator program created by ConnectWise in 2018 to incubate growth in startup integration partners dedicated to the MSP space. The company is offering small companies the chance to take part in a 16-week program where participants receive a thorough business assessment, gain coaching from industry experts, earn placement on the ConnectWise marketplace, engage in co-marketing and more.

The finalists are selected to present their solutions on the center stage at IT Nation Connect. The PitchIT 2023 program is officially underway, and 27 companies have been selected to participate in the program.

Interested but still have questions? Email [email protected].

Join the PitchIT  waitlist for next year: https://www.connectwise.com/theitnation/pitchit

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=== Show Information

• Website: https://www.itbusinesspodcast.com/
• Host: Marvin Bee
• Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ
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