Gabe Rothman, Vice President of Operations at Rescale, returns to the podcast to share his approach to building a scalable tool stack for enterprise-level organizations. From foundational CRM systems to advanced business intelligence tools, Gabe discusses the importance of aligning tools with business needs, the trade-offs between building and buying, and strategies to avoid common pitfalls like tool sprawl.

We cover:

Gabe Rothman on LinkedIn: https://www.linkedin.com/in/gprothman/ 

RevOps Letter: https://www.getweflow.com/revopsletterJanis on LinkedIn: https://www.linkedin.com/in/philippstelzerPhilipp on LinkedIn: https://www.linkedin.com/in/janiszechWeflow: https://www.getweflow.com

Chapters:

00:00:00 Introduction

00:01:17 Gabe’s Background and Experience at Rescale

00:03:59 Starting with Foundational Tools: CRM and Prospecting

00:07:31 Expanding the Stack: Marketing Automation and CI

00:14:39 Build vs. Buy: Making the Right Choice

00:19:06 Avoiding Tool Sprawl and Ensuring Scalability

00:24:00 Forecasting and Business Intelligence Tools

00:35:30 Final Thoughts and Book Recommendations