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Ajay Kori knew nothing about the floral business. But after too many bad experiences when ordering flowers online, he devised a brand-new supply chain, from the growing process through delivery within hours of an order. On this episode of Retail Gets Real, UrbanStems CEO and co-founder Kori talks about how the startup is upending the online flower industry — and how it turned a disastrous Valentine’s Day into an advantage.
By National Retail Federation4.5
8484 ratings
Ajay Kori knew nothing about the floral business. But after too many bad experiences when ordering flowers online, he devised a brand-new supply chain, from the growing process through delivery within hours of an order. On this episode of Retail Gets Real, UrbanStems CEO and co-founder Kori talks about how the startup is upending the online flower industry — and how it turned a disastrous Valentine’s Day into an advantage.

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