Founded by Lara Lesmes & Fredrik Hellberg, Space Popular is an experimental design practice that has made its name in exploring the architectural potential of digital space.“Architecture is a communication medium, and we believe that in our lifetimes we will be able to experience architecture at the speed of the spoken word; you will be able to create and experience space at the speed at which you form and communicate your own thoughts. It maybe seems scary, but we’re going to inch towards that slowly and once we are there, we will have an infinitely more productive way to communicate with each other.”

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