In this episode of the Main Street Business Podcast, Mark J. Kohler and Mat Sorensen walk you through the full business lifecycle—showing you how to start lean, systemize operations, scale smart, and exit on your terms. Get ready for real-world strategies that actually work.

Here are some of the highlights:

• Mark shares his experience in the startup phase, emphasizing the importance of not suffocating the business.

• Mat highlights how scaling a business involves scaling people, not just systems.

• Mark & Mat discuss the challenges of duplicating oneself in the business and the importance of having a clear vision.

• The need for a balanced approach to scaling, including personal financial planning.

• The challenges of finding the right person to take over the business and the importance of understanding key performance indicators.

• The optimization phase, focusing on efficiency and systemizing to make money.

• How to evaluate your team and ensure you have the right people in place to support scaling the business.

• Start planning for your eventual exit, even if it's years away, by working on improving financials and operations.

• Grab my eBook 30 Unique Strategies Every Business Owner Should Know!
• You don't want to miss this! Secure your tickets for the #1 Event For Small Business Owners On Main Street America: Main Street 360
• Looking to connect with a rock star law firm? KKOS is only a click away!
• Are you ready to get certified in EVERY strategy I teach? Start your journey with a FREE 15-minute discovery call to explore the Main Street Tax Pro Certification.
• Check out our YOUTUBE Channel Here: https://www.youtube.com/markjkohler
• Craving more content? Check out my Instagram!