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In this episode of the OT Self to Freedom podcast, Beki Eakins, a Business Mindset and Lifestyle Coach for Occupational Therapists, guides OT professionals on how to transition to a freedom-based online business.

Beki discusses the three core pillars to success: understanding your purpose and zones of genius, implementing effective business strategies, and maintaining a growth-oriented mindset. She emphasizes the importance of taking consistent, imperfect action and presents practical tips for creating, launching, and scaling an online business that aligns with one's passion and skills.

Beki also shares insights from Gay Hendricks' 'The Big Leap' and Denise Duffield Thomas' 'Chill and Prosper' to help listeners find their zone of genius and develop a high-ticket offer that resonates with their audience.

00:00 Introduction to Beki Eakins and Her Mission

01:29 The Core Pillars of Building an Online OT Business

02:12 Discovering Your Purpose and Zones of Genius

05:07 Thinking Outside the Box: Fresh Perspectives

08:07 Understanding and Embracing Your Zones of Genius

15:23 Creating and Selling High Ticket Offers

18:37 Effective Business Strategies and Social Media Tips

23:42 Mindset and Energetics for Business Success 26:54 Conclusion and Final Tips