Allied Health Business Brilliance

What does your brand say about your Allied Health business before a client even walks through the door?

In this rerun episode, Lisa Horton (communications specialist) unpack the importance of building a strong and consistent brand.

From visual identity to the way your business communicates, branding plays an important role in shaping how clients perceive and connect with your services. Drawing on her experience working with Nacre, Lisa shares how thoughtful brand decisions can strengthen credibility, attract the right audience and support business growth.

Whether you’re reviewing your current branding or considering a refresh, this conversation offers practical insights into creating a brand that reflects your business and resonates with the people you want to reach.

Topics covered on branding, credibility and consistency:

• How branding shapes client perception and trust
• Why consistency matters across your message and visuals
• How a strong brand attracts the right audience
• Practical considerations when refreshing or evolving your brand

P.S. Need a little extra support on your business journey? Whether you’re navigating challenges or looking to reach new goals, we’re here to support your growth.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

What happens when the business you’ve built takes you further away from the clinical work you love?

Cathy Love welcomes Lauren Haskins, founder of A Growing Understanding Speech Pathology and Let’s Grow Together, for an honest conversation about business growth, difficult decisions and evolving professional identity.

From scaling an Allied Health business to nearly 50 team members, to deliberately consolidating and rediscovering her purpose, Lauren shares the lessons that have shaped her journey as a clinician, business owner and emerging sector leader.

Together, they explore the changing Allied Health landscape, the opportunities presented by AI and why looking beyond day-to-day operations matters more than ever.

Topics covered on business ownership, leadership and sector change:

• Redefining business ownership – Why Lauren chose to consolidate her Allied Health business, strengthen her systems and return to what matters.
• Growing beyond clinical practice – Building a second business, embracing new leadership roles and contributing to the profession.
• Preparing for what’s next – Navigating NDIS reform, emerging service models and AI while staying adaptable.

P.S. If this episode is hitting on pain points you’re facing, let’s chat. We can support you.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

Are you waiting for someone else to tell you what Thriving Kids means for your business?

There is plenty we still don’t know about Thriving Kids. But not knowing everything is very different from knowing nothing.

In this solo episode, Cathy Love challenges Allied Health Business Owners to take ownership of their strategic thinking. She explores why understanding government policy, economics and the wider business environment is becoming essential to running a sustainable Allied Health business.

From questioning assumptions to recognising opportunities beyond traditional therapy models, Cathy makes the case for informed decisions, deliberate action and protecting time to think.

Because waiting for certainty is not a business strategy.

Topics covered on Thriving Kids, critical thinking, and business sustainability:

• Strategic responsibility – Understand reform risks and make informed decisions.
• Thinking beyond Allied Health – Look to politics, economics and other sectors for insights.
• Thinking into action – Challenge assumptions, explore opportunities and act with intention.

Related Episode

• Episode 409: Revenue Diversification – Building Beyond Therapy and Thriving Kids

P.S. If this episode is hitting on pain points you’re facing, let’s chat. We can support you.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Midroll Message: Begin summer proofing your business now. Join our online Masterclass for The Summer Proofing Plan.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

Summer comes around every year. So why are Allied Health Business Owners still caught off guard by cancellations, empty diaries, staff leave and declining revenue?

In this episode of Allied Health Business Brilliance, Cathy Love and Layland Webb challenge the belief that a difficult summer is simply part of running an Allied Health business.

They explore why summer often exposes existing weaknesses in business systems, planning and leadership. More importantly, they discuss how proactive seasonal planning can protect profitability, strengthen team accountability and reduce owner dependency.

Summer is predictable. Your business response should be too.

Topics covered on summer planning, business readiness and owner independence:

• Summer planning – Why cancellations, staff leave and seasonal fluctuations require a different business approach.
• Business readiness – Strengthening money, client and referral, capacity and culture readiness before summer exposes the gaps.
• Owner independence – Reducing reliance on the business owner through stronger team accountability, systems and forward planning.

P.S. If this episode is hitting on pain points you’re facing, let’s chat. We can support you.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Midroll Message: Ready to approach this summer differently? Join The Summer Proofing Masterclass.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

What does it take to build an Allied Health business where distance, access and workforce challenges are part of everyday life?

In this episode, Cathy speaks with Annie Jump, Speech Pathologist and founder of Gidgee Speech Therapy, about building and leading an Allied Health business in rural New South Wales.

Growing up in remote communities shaped Annie’s belief that people deserve access to healthcare, no matter their location. It is a purpose that continues to influence how she builds her team, designs roles and makes decisions about the future of the business.

Annie shares the realities of rural service delivery, her approach to creating a high-trust team, and why autonomy still needs accountability.

Topics covered on rural Allied Health, people and sustainable growth:

• Rural Allied Health – How distance, access and community needs shape service delivery and business decisions.
• People and culture – Building a high-trust team, hiring for culture and creating roles around people’s strengths.
• Sustainable growth – Navigating NDIS change, exploring diversification and building a business that is less dependent on its owner.

P.S. If this episode is hitting on pain points you’re facing, let’s chat. We can support you.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

A strong culture is not just about how a team feels. It is also about how people work together, communicate, learn and follow through.

In this rerun episode, Cathy Love chats with Regina Jean-Francois about the systems, project management habits and team mindset that help turn ideas into action.

They explore how clear workflows create accountability, why everyone needs to contribute to the system, and how a growth mindset helps teams adapt to new ways of working.

Topics covered on inspiring culture, accountability and systems:

• Shared accountability – Why every team member needs to understand their role and deliver their part.
• Systems that support people – How clear workflows reduce confusion and keep work moving across a remote team.
• A culture of learning – Why willingness to learn, adapt and persist is essential as businesses grow.

A great culture is not built separately from your systems. It shows up in how your team works together every day.

P.S. If this episode is hitting on pain points you’re facing, let’s chat. We can support you.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Midroll Message: Join our upcoming Masterclass.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

Got a good idea that has been sitting on your mind for months?

This episode is about testing it before you overthink it.

Download The Pilot Project Builder to help shape your idea, challenge assumptions and decide what needs to be tested first.

In this episode of Allied Health Business Brilliance, Cathy Love and Layland Webb unpack how pilot projects can help business owners test demand, pricing, delivery and commercial viability before making a bigger investment.

Topics covered on pilot projects, commercial viability and smart experimentation:

• Test before you build – Start small and learn before committing heavily.
• Measure what matters – Test demand, pricing, profitability, team capacity and systems.
• Know when to continue or stop – Set clear success, tweak and no-go criteria.

The challenge?

What is the smallest pilot project you can run in the next 30 days?

Resources Mentioned

• Download The Pilot Project Builder and start putting your idea to the test.

P.S. If this episode is hitting on pain points you’re facing, let’s chat. We can support you.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Midroll Message: Register for our upcoming Masterclass – Beyond the Basics with splose.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

What happens when you combine physiotherapy, aviation and a very strong entrepreneurial streak?

For Kennedy Lay, it became a completely different way of delivering Allied Health.

As Founder and CEO of Fly2Health Group, Kennedy leads a multidisciplinary team delivering services across regional and remote Australia. It is a business model that brings together aircraft, clinicians, logistics, clinical governance and a very clear purpose: taking healthcare to communities where access can otherwise be incredibly limited.

In this episode of Allied Health Business Brilliance, Cathy talks with Kennedy about what it takes to grow an unconventional Allied Health business without losing consistency, quality or purpose.

Topics covered on regional access, scaling with strong systems and business resilience:

• Regional access – How Fly2Health is helping reduce geography as a barrier to Allied Health services across rural and remote Australia.
• Scaling with strong systems – The leadership structure, clinical governance and operational consistency needed as an Allied Health business grows.
• Business resilience – Why Allied Health Business Owners need to stay adaptable through NDIS reform, funding changes and an evolving service landscape.

P.S. If this episode is hitting on pain points you’re facing, let’s chat. We can support you.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Midroll Message:

Join our upcoming Masterclass this month! Find out more at our website.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

What happens when an Occupational Therapist identifies a problem in daily workflow and creates a solution that has the potential to change how therapy is delivered?

In this rerun episode, Laura Simmons, Occupational Therapist, founder and CEO of Theratrak, explored how technology can help bridge the gap between therapy sessions while supporting clinicians, families and clients.

What began as a simple way to share therapy activities with families has evolved into a platform designed to make therapy more accessible, engaging and connected. Laura shared the journey behind Theratrak, the role of gamification and collaboration in therapy, and how technology can help clinicians create more sustainable ways of delivering care.

Topics covered include:

• Making therapy more engaging – How gamification and interactive tools can help clients stay motivated and engaged with therapy between sessions.
• Connecting families and clinicians – How real-time communication and journaling can give families a greater role in the therapy process while helping clinicians stay informed.
• Breaking down barriers to access – Exploring how technology can support therapy beyond the clinic and create greater accessibility for clients and families.
• Building sustainable therapy models – How Allied Health businesses can use technology to reduce administrative pressure, support their teams and extend their impact.

P.S. Need a little extra support on your business journey? Whether you’re navigating challenges or looking to reach new goals, we’re here to support your growth.

Book a Complimentary Power Call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.

When is the right time to let go?

Beth Dermer is an occupational therapist and founder of DOTS Allied Health. She also built and scaled Squish Kids Occupational Therapy, a business she recently sold after pouring into it for 15 years.

In this episode, Cathy and Beth unpack the realities behind that journey. From learning how to delegate and building systems that work without you, to finding the right people and navigating the surprisingly demanding process of selling a business.

But the conversation goes well beyond business mechanics.

Beth shares her deep commitment to clinical supervision, supporting new and recent graduates and protecting the joy of the profession. She reflects on the increasing commercialisation of Allied Health, workforce burnout and why business owners need to keep people and quality service at the centre of what they build. Beth talks candidly about the strange process of stepping away, recognising the impact made along the way and turning her attention to what comes next.

Topics covered on people-first leadership, business transition and workforce sustainability:

• People-first leadership
• The strongest Allied Health businesses start with the right people, meaningful work, and a team that genuinely enjoys being there.
• Building a business that works without you
• The systems, delegation and people management lessons Beth learned while growing two businesses, plus what surprised her about preparing and selling Squish Kids.
• Protecting the Allied Health workforce
• Beth shares her concerns about burnout, high KPIs and commercialisation, and why quality supervision and support will be critical as the sector continues to change.

P.S. If this episode is hitting on pain points you’re facing, let’s chat. We can support you.

Book a 20-minute complimentary call with us, and let’s talk about how we can help you achieve your vision for your Allied Health business.

Midroll Message: Join us as a podcast guest by emailing [email protected]

Connect with Nacre Consulting:

• Let’s connect on Instagram
• Follow us on Facebook
• Let’s connect on LinkedIn
• Join our Facebook Group online community

More about The Allied Health Business Brilliance Podcast:

The Allied Health Business Brilliance podcast (previously known as Private Practice Made Perfect) powered by Nacre Consulting features authentic conversations that offer real-life stories and expert perspectives for Australian Allied Health Business Owners. Cathy Love, our engaging host, gathers wisdom from Allied Health professionals and industry supporters alike.

We dive into the real experiences of running and growing Allied Health businesses in Australia, revealing both the rewards and the inevitable challenges along the way. It’s raw, sometimes vulnerable, but always valuable. Join us and stay tuned to keep up with every inspiring story and lesson shared.