This episode Gareth Renowden, Senior Marketing Manager for AHDB Beef & Lamb and Stasha Napior-Kowska, Senior Account Manager in the market development team talk about the up coming lamb campaign and what AHDB is doing to get both consumers and the industry excited about lamb.

We will also be running the annual Love Lamb Week that takes place  1- 7 September.

For more information about all of AHDB's marketing activity visit: https://ahdb.org.uk/marketing