This episode is sponsored by Phaedon.

Download their 2026 research paper on Humanizing Loyalty here now.

Today we are re-publishing this fantastic episode from our archive as our planned episode has been delayed for technical reasons.

United Airlines remains the largest airline in the world with 244.4 billion revenue passenger miles flown in 2023, and their loyalty insights, even though recorded in November 2023 are ever-green.

This re-release has also given us the chance to publish this on our dedicated Loyalty TV website (previously just available on Youtube) as well as our usual podcast channel (of course).

It comes as United Airlines last week announced record fourth quarter profits for Q4 2024 and when we spoke, our guest Luc Bondar COO and President of MileagePlus shared how they achieved some of their superb results for their 110+ million MileagePlus members.

Show Notes:

1) United Airlines

2) MileagePlus® program

3) Luc Bondar, COO and President of MileagePlus