Less Chatter, More Matter: The Communications Podcast

#64 The process behind creating and embedding an EVP


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Welcome back to another episode of the Less Chatter, More Matter podcast. This week, we dive into part two of the EVP-explained series where we explain all things EVP, why it matters and how it matters to a comms pro.

For this episode, we've uncovered the process behind creating your EVP, step by step, alongside how you can embed it. We then give you the nitty-gritty details behind how you can gain traction internally, build excitement around your EVP and also make sure that the EVP aligns with the culture of your business.

So, why wait? Jump into this week's episode with us now!


Links mentioned in this episode:

  • Episode 63: What is an EVP and why is it important?
  • Change Isn't Hard! Mel's book
  • Sign up here to the fortnightly mail out of free resources!

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Less Chatter, More Matter: The Communications PodcastBy Mel Loy


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