Bulletproof Your CPG Brand

74. Using the Consumer Decision Tree to Drive Sales Growth


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74. Learn how to boost shopper loyalty using the consumer decision tree and gain a competitive edge in your market. A consumer decision tree, which illustrates how consumers shop a category, is crucial for building real shopper loyalty. By understanding and prioritizing consumer buying habits, along with the entire shopper's journey, brands can differentiate themselves from competitors.

Today's Free Downloadable Guide: Merchandising Checklist To Grow Sales And Shopper Loyalty. Real shopper loyalty is earned, not found on plastic cards or purchased through promotions. Your brand's real strength is its ability to convert casual customers into loyal brand ambassadors. Learn strategies and tactics to leverage this to grow sustainable sales and profits. Savvy retailers want and need your profitable shoppers. This can unlock incremental opportunities not available to other brands.Get instant access on the show webpage: RetailSolved.com/session74

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Bulletproof Your CPG BrandBy Daniel Lohman

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