#819 Show Notes: https://wetflyswing.com/819

Presented By: Visit Idaho, Smitty's Fly Box, Drifthook Fly Fishing, Patagonia

Sponsors: https://wetflyswing.com/sponsors

Kelly Reaume, co-founder of Backcountry Skinz, takes us inside the story of how a garage idea turned into a company that’s reshaping how anglers wade. From breathable neoprene leggings to waterproof socks and lightweight pack-raft setups, Kelly explains why Skinz are becoming a go-to for float trips, alpine lakes, and backcountry anglers who don’t want the bulk of waders.

We hear how the first 2 mm prototype gave way to a 1.5 mm design, why guides and DIY anglers alike are using them, and how he and his brother built the brand during COVID. The episode drifts through product strategy, pack-raft stories, marketing lessons, and the pride of keeping things personal as they expand into new markets.

Show Notes: https://wetflyswing.com/819