Often we are asked, "what is your why?" Finding a big enough reason behind why you choose to do something will help you tap into energy you didn't know you had, helps you see with clarity you did not have before and drives motivation by having a bigger purpose. But what I've found even more compelling to reveal is to discover what the "because" behind the why is. Oftentimes people turn their reason why they are doing something into the very reason why they cannot do it. Like starting a side business to create more time and financial freedom, but not wanting to sacrifice the time they do have to build said business. In this episode I explain why finding the because behind your why is so important and how it will drive you when the going gets tough.

Timestamps:

• [1:05] Your why and your because.
• [2:41] Finding your because is even more compelling.
• [5:03] Most people aren't willing to put in the time for their why.
• [7:06] How to find your because.
• [11:24] The time and effort is worth it.

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