#GetPaid Be Free (W/ Josh Forti)

94 - How This Guy Landed Celebrities Like Dude Perfect and MrBeast As Clients (And What Is The Future Of Influencer Marketing?) - Interview With Night Media CEO Reed Duchscher

Listen Later

In this episode, I’ll be welcoming Reed Duchscher, the Founder and CEO of Night Media, a Dallas-based talent management and influencer marketing company that provides branding and advertising resources for some of the largest YouTube Influencers.

Reed has had great success in the space and worked with amazing clients including Mr. Beast and Dude Perfect. In this interview, we dive into his back story, how he got into the industry of being an influencer manager, what he is focusing on, the future of influencer marketing, how to get in touch with celebrities, and more! You don’t wanna miss this.

Key Points Discussed:

  • Being more of a behind the scenes dude (02:57)
  • Falling into the sports agent profession (03:53)
  • Working with Dude Perfect (08:07)
  • Becoming a full-fledged entrepreneur (15:14)
  • The size of the Youtube market and it’s growth trends (19:33)
  • Reed’s involvement in the decision process for video content (22:40)
  • Focusing on the craft to differentiate from competitors (28:13)
  • Night Media’s payment structure with agents (31:44)
  • Quitting his job and moving to Dallas to work with Dude Perfect (36:29)
  • Client relationships built on trust and word of mouth (41:05)
  • The future for Night Media (45:12)
  • Reed’s number key to his success (57:19)

    • You can find the transcripts and more at www.thinkdifferenttheory.com/94

    Additional Resources:

    • Creativity, Inc.
    • Night Media
    • Night Media Email
    • MrBeast
    • Dude Perfect
    • Good To Great book

      • --

      Be sure to follow me on Instagram @joshforti

      Subscribe to the podcast on Apple, Spotify, Google, Stitcher, or anywhere else you listen to your podcasts.

      You can find this episode plus all the previous episode here.

      Be sure to grab a copy of The Mindshift Playbook here.

      If you haven't already, please rate and review the podcast on Apple Podcasts!

      SUBSCRIBE:
      Apple | Spotify | YouTube
       

      FIND JOSH:
      Facebook: /realjoshforti
      Instagram: @joshforti
      Download The Golden Mic Method Book

      ...more
      View all episodesView all episodes
      Download on the App Store
      #GetPaid Be Free (W/ Josh Forti)By Josh Forti
      • 4.8
      • 4.8
      • 4.8
      • 4.8
      • 4.8

      4.8

      189 ratings

      More shows like #GetPaid Be Free (W/ Josh Forti)

      View all
      The Joe Rogan Experience by Joe Rogan

      The Joe Rogan Experience

      228,771 Listeners

      THE SAVAGE NATION by Michael Savage

      THE SAVAGE NATION

      12,022 Listeners

      The Ben Shapiro Show by The Daily Wire

      The Ben Shapiro Show

      153,513 Listeners

      The Tim Dillon Show by The Tim Dillon Show

      The Tim Dillon Show

      12,876 Listeners

      This Past Weekend w/ Theo Von by Theo Von

      This Past Weekend w/ Theo Von

      27,938 Listeners

      The Daily by The New York Times

      The Daily

      112,238 Listeners

      2 Bears, 1 Cave with Tom Segura & Bert Kreischer by YMH Studios

      2 Bears, 1 Cave with Tom Segura & Bert Kreischer

      23,516 Listeners

      All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

      All-In with Chamath, Jason, Sacks & Friedberg

      9,927 Listeners

      The Megyn Kelly Show by SiriusXM

      The Megyn Kelly Show

      40,341 Listeners

      Huberman Lab by Scicomm Media

      Huberman Lab

      29,188 Listeners

      The Mel Robbins Podcast by Mel Robbins

      The Mel Robbins Podcast

      19,671 Listeners

      Candace by Candace Owens

      Candace

      11,075 Listeners