The Wall Street Skinny

97. Love, Money, and Tech Feat. Libby Leffler, Founder of First


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The biggest mistakes people make are in love and money.  And how we do --- or don't --- talk about money can have a huge impact on our relationships. 

Today we’re joined by Libby Leffler, Founder & CEO of First (https://www.thisfirst.com) to discuss the good, the bad, and the misunderstood about prenuptial agreements ("prenups") when it comes to strengthening your financial and emotional happiness. 

So, who needs a prenup, and why?  Why are more women than ever initiating the conversation around prenups?  What risks are you exposed to if you don't have a prenup?  We discuss the rapidly shifting trends, evolving perceptions, and changing use cases around prenups today.  

We also learn about life as a tech founder (something we ex-investment bankers know nothing about).  Libby's shares not only her journey through some of the world's biggest tech giants,  but also her journey through motherhood as a founder at the helm of a new rocket ship company.

Libby holds degrees from U.C. Berkeley and Harvard Business School.  She emerged as a leader and executive at generation-defining companies like Google, Facebook, SoFi, and Compass before launching First.

Libby founded First to modernize prenups for smart couples who want a stress-free and affordable way to strengthen the financial foundation of their relationship.  

First provides seamless and cost effective legal agreements on its platform, created in collaboration with top family law attorneys. They are a completely online, flat-fee prenup platform that allows you and your partner to get a highly enforceable document reviewed by real lawyers drafted within a day – all for less than 10% of the cost of a traditional lawyer. 


We’re excited to bring our WSS listeners a special discount when you buy a prenup with First. Head to www.thisfirst.com and use the code “WSS10” at checkout to get a 10% discount on your prenup.

Follow First on Instagram @thisfirst, TikTok @first, and  LinkedIn linkedin.com/company/thisfirst

You can find Libby Leffler on LinkedIn at linkedin.com/in/libbylh

Shop our Self Paced Courses:

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Wealthfront.com/wss. This is a paid endorsement for Wealthfront. May not reflect others’ experiences. Similar outcomes not guaranteed. Wealthfront Brokerage is not a bank. Rate subject to change. Promo terms apply. If eligible for the boosted rate of 4.15% offered in connection with this promo, the boosted rate is also subject to change if base rate decreases during the 3 month promo period.The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC. Wealthfront Brokerage is not a bank. The Annual Percentage Yield ("APY") on cash deposits as of 11/7/25, is representative, requires no minimum, and may change at any time. The APY reflects the weighted average of deposit balances at participating Program Banks, which are not allocated equally. Wealthfront Brokerage sweeps cash balances to Program Banks, where they earn the variable APY. Sources HERE.

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