Welcome to our very fancy, new podcats mini-series: Topic in Ten, where we tackle your very own submitted communications questions or dilemmas in ten minutes or less.

In this first episode of our new mini-series, we answer your question: "How can we get people to actually read our transformation program newsletter?"

We explore the pros and cons of newsletters as a channel, we look at the why behind newsletters, and we also give five actionable tips on making your newsletter fresh, readable and enticing for your audience. All in just ten minutes!

Get listening in and don't forget to submit your very own questions using the link below.

Links mentioned in this episode:

• Topic in Ten - have your say!
• Template packs
• Workshops and training
• Change Isn't Hard! Mel's book
• Sign up here to the fortnightly mail out of free resources!

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