Send us a textIn this ASOTU CON 2024 conversation, Paul J Daly sits down with Katie Mares, author of "CustomHer Experience." Katie shares her journey into the automotive industry, highlighting her mission to enhance the customer experience, particularly for women.She delves into the physiological differences between men and women that influence buying behaviors and offers practical insights for dealerships to create more inclusive and genuine customer interactions. Katie also discusses the im...

A Female-Friendly Auto Industry with Katie Mares

The best operators, amazing stories from inside and outside of auto, and new perspectives. Join hosts Kyle Mountsier, Michael Cirillo, Paul J. Daly plus special guests as we just hit the record button for some quick and very candid conversations with some of the most amazing guests at ASOTU CON. All of it is live. All of it is unfiltered, and all of it is for you. These are the ASOTU CON Sessions by SpaceAuto // 

ASOTU CON Sessions is produced by Automotive State of the Union (ASOTU). Learn more at https://www.asotu.com

Business

The best operators, amazing stories from inside and outside of auto, and new perspectives. Join hosts Kyle Mountsier, Michael Cirillo, Paul J. Daly plus special guests as we just hit the record button for some quick and very candid conversations with some of the most amazing guests at ASOTU CON. All of it is live. All of it is unfiltered, and all of it is for you. These are the ASOTU CON Sessions by SpaceAuto // ASOTU CON Sessions is produced by Automotive State of the Union (ASOTU). Learn more at https://www.asotu.com

Share A Female-Friendly Auto Industry with Katie Mares

Sign up to save your podcasts

A Female-Friendly Auto Industry with Katie Mares

A Female-Friendly Auto Industry with Katie Mares

More shows like ASOTU CON Sessions

Auto Collabs

Automotive State of The Union

The ASOTU Wheelhouse - Hosted by Daniel Govaer

ASOTU Unscripted

Amplify - A retail automotive podcast by Reuters Events and ASOTU