Amplify - A retail automotive podcast by Reuters Events and ASOTU

Send us a Text Message.Dayna Kleve is the Director of Diversity, Engagement and Foundation, Walser Automative GroupKey Takeaways:Dayna Kleve oversees the diversity, engagement, and foundation efforts at Walser, which includes corporate communications, community engagement, and employee resource groups (ERGs).Walser started its diversity work in 2018 by focusing on the customer perspective and realizing the importance of diversity and inclusion in serving their diverse customer base.Walser for...

Send us a Text Message.Chris Garcia is the Head of U.S. Automotive for Anyline.Key Takeaways:Anyline is a smart data capture company that aims to digitize the physical world by capturing and processing various types of data.The technology can be used to capture alphanumeric characters and tread depth on tires, among other things.Anyline initially focused on serving business-to-business (B2B) customers but is now seeing a demand for consumer-focused solutions as well.In the auto...

Send us a Text Message.Hollyanne Peck is the Marketing Director of Karma Automotive.Key Takeaways:Karma Automotive is an American ultra-luxury EV brand that has been in operation for about 10 years.The brand focuses on offering an exclusive and personalized customer experience rather than mass appeal.The concept of ultra-luxury encompasses the exclusivity of ownership and the overall customer experience.Hollyanne Peck has a diverse background in the automotive industry, including dealership, ...

Send us a Text Message.Joanna Cooper, General Manager, Daimler TrucksKey Takeaways:Daimler Trucks produces Freightliner medium-duty trucks, including box trucks and 18-wheelers.The company collaborates with customers like Penske Truck Leasing and Ryder to provide trucks for various purposes.Daimler Trucks has been focusing on automation, safety features, and autonomous truck development.They are actively working on electrification, with the production of electric Big Rig trucks and medium-dut...

Send us a Text Message.Jennifer Kolstad is the Global Design and Brand Director for Ford.Key Takeaways:Jennifer Kolstad is responsible for managing the aspects of Ford's brand that are outside of vehicle design.Her role involves overseeing the physical spaces, experiences, and ensuring a seamless and consistent customer experience.Ford's brand includes buildings, dealerships, food and beverage, hotels, and more.She works on projects that focus on the future of retail and aims to reimagine the...

Send us a Text Message.Bob Welby is the Senior Director of Sales, Marketing, Product and Customer Operations of INFINITI Motor Company Ltd. Key takeaways:The luxury automotive industry is facing challenges, such as the increasing demand for EVs and the need to provide a superior customer experience.Luxury brands differentiate themselves through the overall experience they offer, not just the product itself.Infiniti is focusing on enhancing the digital retail experience and ensuring a sea...

Send us a Text Message.Dinos Constantine is the COO of Holler-Classic Automotive Group.Key Takeaways:Holler Classic Automotive Group has both franchise retail operations and used car superstores as part of their business.The company adopted the one-price selling model about 13 years ago and had to align their pay plans with this philosophy.The one-price model has evolved to be more dynamic in response to changes in the market, supply, and incentives.Holler Classic is working on implementing Q...

Send us a Text Message.Kirk Preiser is the Director of Retail Buying Operations at Audi of America.Key Takeaways:Audi aims to bring more consistency to its brand experience, similar to Apple, but relies on partnerships with franchise dealers rather than opening its own stores.The parallel purchase path allows customers to start their buying experience on Tier 1 (OEM website) or Tier 3 (dealer website), giving them flexibility in their journey.Consistency in the look and feel of Audi's brand a...

Send us a Text Message.Aladdin A. Khazravan and Eric Khazravan are the co-founders of Dealer Cards.Aladdin and Eric Khazravan grew their automotive business from a single Hyundai store to a $75 million company with seven rooftops and 500 employees.They brought world-class marketing to the industry, including launching an infomercial and featuring local celebrities on their TV show.Their experiences made them realize the lack of customer appreciation in the automotive space and led to the crea...