On this weeks episode Ian Paget interviews Louise Fili, an Italian-American graphic designer who’s specialised in brand development for food packaging and restaurants for the past 30 years. We discuss how she discovered her niche, her logo design process, typography design, her incredible books and so much more.

Louise Fili is a member of the Art Directors Hall of Fame, and has received the medal for Lifetime Achievement from the AIGA and the Type Directors Club.

Show notes and a full transcription of the interview can be found here: https://logogeek.uk/podcast/louise-fili/

• Louise Fili Website

I’m incredibly thankful to FreshBooks for sponsoring season 3 of the Logo Geek Podcast!

FreshBooks is an online accounting tool that makes it really easy to create and send invoices, track time and manage your money. You can try it out for yourself with a free 30 day trial.

I’m also thankful to HolaBrief who has also sponsored this episode. HolaBrief is a platform that makes it easy to ask all the right questions and nail your design brief every time –  Sign up for free here.