In today's podcast, we're going to cover one of the most common questions we get in our Amazon Seller Group. The question is "How do you beat the super cheap Chinese sellers on Amazon?".

Episode 7 Highlights:

00:00:09 How do you beat the super cheap Chinese sellers on Amazon?

00:00:16 Do not import products that the factory is competing with

00:00:20 eBay

00:00:23 Amazon

00:00:30 Branding

00:00:53 Packaging

Transcription:

Kenny says, how can one beat the super cheap sales in Amazon as easy as possible?

The way you beat them is by not actually importing those specific products that the factories are competing with the same with Ebay well.

The factories selling their product on Amazon or eBay, sometimes I stay away, however they are often really rubbish at actually providing sexy branding or logos or anything.

I'd say in cases where our products at the factories could actually sell with one grant.

I've been given a westernized brand in different packaging, the same damn product sells three times as much.

The way you compete with them is by anglicizing the product or making the sexier for the Australian or US market.

The packaging and the presentation is the best way to beat the Americans sorry, the beat the Chinese rather.

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In today's podcast, we're going to cover one of the most common questions we get in our Amazon Seller Group. The question is "Do you ask your supplier to sign an NDA before you disclose your product?".

Episode 6 Highlights:

00:00:12 Do you ask your supplier to sign an NDA before you disclose your product?

00:00:16 What agreements do you have with them?

00:00:53 Legal advice

00:01:05 Logistics

Transcription:

So the next question I have is from Gie...

Gie asks, "Do you ask your supplier to sign an NDA before you disclose your product? What agreements do you have with them? I know NDA is not easy to enforce what do you do?"

I generally have never asked the factory to sign an NDA until actually this week in probably 20 years of importing because I've got a really new cool product which I've invented with the partner of mine.

We don't want the factories to copy it.

Now look, we don't see they're going to steal it.

I don't really think the NDA holds much weight, but it does add some small barriers.

If your company, if you know your product's gonna make hundreds of thousands of dollars or it is already successful and then yes, go get an NDA and do it.

If it's smaller and you don't know yet, then you know, I can't give you legal advice.

You need a lawyer to advise you whether you should get NDA or not.

My general feeling is personally, if something's not making huge amounts of money on it then I don't spend all this money on logistics and all these things that are related to it.

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In today's podcast, we're going to cover one of the most common questions we get in our Amazon Seller Group. The question is "What is your number one tip?".

Episode 5 Highlights:

00:00:08 What is your number one tip?

00:00:17 Get a sample as quickly as possible

00:00:26 Start thinking like an importer

00:00:39 Find a product and get a sample

00:01:08 Amazon store

00:01:32 Monthly coaching webinar

00:01:51 Choose the level of confidentiality

Transcription:

Annette asks, tell me your number one tip.

We are new and you are advising us.

Well, my number one tip would probably be to just finally get a sample as quickly as possible.

So if you have a product that you're bringing in.

That moment, you have it in your hot little hands, you start actually thinking like an importer.

So just like my tip would be good to get your first sample in as soon as possible.

If you have a sample then you really are officially an importer.

You can import something for one country and bring it in.

So my number one tip would be, find a product, get a sample in straight away.

I just found that once people do that, something shifts in their brain, it's real for them, and then they get in the bank and then they're locked in as an importer.

But the people who spend a damn year trying to find a product and not even getting the sample, they are more often than not getting very frustrated.

So get a product as completely as possible.

Annette says one more question.

I attended your Melbourne conference and a woman named Kathy Sigman mentioned that she recently opened an Amazon store.

I tried to find a store, have asked her, but she didn't want to… she didn't give me the name.

I'm so, I'm a bit skeptical.

Look if one of my students or one of our people who are a part of our tribe wants to keep things confidential then I'm going to respect that.

If they don't want to share all of their details, that's up to them.

You're welcome to share what you want of course on our monthly webinar which we just run one yesterday.

We probably had seven to eight questions where students were mentioning their product and they politely asked me not to share what their product is.

And if that's the case, then, I went in that case the students are happy to share.

So really, it's really up to people to choose what level of confidentiality.

At least I found one student and I can share with you, her name's Lauren who's doing millions of dollars a year, seven figures doing children's toys.

She's very scared if I know the product is but she's very scared she needs my help to actually sell the product, to move it better.

But a lot of people don't always like to share these things with people.

But personally, I do.

If you are at my workshop at my boot camp, you would say that there's a table behind me with all of the products that I share with the members that I don't share necessarily with everyone else which is cool.

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In today's podcast, we're going to cover one of the most common questions we get in our Amazon Seller Group. The question is "What should be my first step and how should I get the ball rolling?".

Episode 4 Highlights:

00:00:15 Open Amazon account

00:00:18 Should I sell in Australia or USA?

00:00:36 How do you get the ball rolling?

00:00:40 Find the product to sell

00:00:54 Do you need a lot of cash to get going?

00:01:05 We're making money!

Transcription:

"Hi Brendan, thanks for the opportunity. I'm new to the idea, possibility of creating an income with the use of Amazon."

Well done!

"I'd like to know, what should be my first step and how should I get the ball rolling?"

Your first step would be open your Amazon account.

The question I often get, should it be in Australia or USA? 

If you're just starting out, I would say start in the USA. There is margin, there is a volume, there is traction there.

It's just become a trillion dollar company, the first trillion dollar company after Apple and that is largely because of what's happening in America.

So how do you get the ball rolling?

Firstly open an account and then find a product. You could find that product online on Ali Baba, Global Sources, Made in China, HKTDC, Ali Express, ship it to Amazon and sell it.

So open an account then find a product. That would be my two steps to get started.

Quickly do you need a lot of cash to get going. Not really. Two to three thousand is really enough for you to start importing in finding a product.

Just to be clear, like I'm selling lots of products on Amazon, students and I sell products in Amazon. We're making money, it is a real business.

Business with Jeff Bezos is a real business for Amazon sellers.

You put the time in, you put the effort in, you get the training you need, you're going to be fine.

So good luck to you! I'm very excited as well for you!

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In today's podcast, we're going to cover one of the most common questions we get in our Amazon Seller Group. The question is "Are you open to sharing who your most reliable suppliers are?".

Episode 3 Highlights:

00:00:25 Who are your suppliers00:00:29 Tips on what to avoid entirely when searching for suppliers00:00:49 System for finding reliable suppliers00:00:57 Quotation request00:01:24 Have you exported to Australia?00:01:28 Where is your loading port located?00:01:30 What are your minimum order quantities?00:01:37 What to avoid when searching for suppliers?

Transcription:

The next question I have is from Ace Mace, probably not his real name. If it is, I apologize.

"Hi Brendan and thanks for the post, I am aware that this is no longer alive."

The irony is that your comment wasn't, but this is live.

"I understand if you didn't respond. Are you open to sharing who your most reliable suppliers are or do you have any tips on what to avoid entirely when searching for them or what draws you to the particular suppliers?"

I don't necessarily have a list of reliable suppliers because it changes all the time and it really does depend on what product. The trick is instead of having a list of suppliers, do I have a system for finding reliable suppliers?

The system is pretty much here, I have this thing called a request, quotation request. So that's what I do. 

I send in this bad boy out to the factory and if they answered the questions correctly, I know it's a legit factory and not some Nigerian scammer pretending to be the factory. And if they answer these questions I know it by definition that they are most likely reliable.

So the questions I asked are all here, I'll give you a couple of them.

1. Have you exported to Australia?
2. Where is your loading port located?
3. What are your minimum order quantities?

If you can ask these questions, they often will reveal whether a supplier is reliable or not.

Next, he asks what to avoid when searching for them?

I avoid people who can't answer these questions. These are little bear traps, if they screw these up, then I know to avoid dealing directly with them. So, that's really it.

I also like to avoid people who take too long to respond to my emails or don't actually answer the question I asked.

My dad had to say, "I asked for a screwdriver, he gives me a hammer."

That was very frustrating for my dad when he was importing when he gets the wrong thing from a supplier.

So that would be my one of my best tips on avoiding suppliers.

1. Avoid factories that charge you too much out.
2. Avoid factories that charged you two little cause that is obviously gonna be a quality control.
3. Avoid factories that when you try to negotiate too hard just agree with you because often you need to hit a wall to know there's something real behind it if that makes sense.

So hope that answers your questions at Ace.

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In today's podcast, we're going to cover one of the most common questions we get in our Amazon Seller Group. The question is "How do you stay competitive when starting out without rebranding or finding a particular niche?".

Episode 2 Highlights:

00:00:11 Rebranding or finding a particular niche

00:00:25 How do you stay competitive?

00:00:29 Product research

00:00:33 Product margin

00:00:44 Three X rule

00:01:19 Branding

Transcription:

So the first question is this...

"How do you stay competitive when starting out without rebranding or finding a particular niche?"

So I want to call this one how to fight with one hand behind your back. It's a lot harder than doing normally.

So how do you stay competitive?

The way that I like to stay competitive is first, I do my research on the product and make sure that it has a margin.

Remember you buy a product on Amazon, you sell a product on Amazon, you need to buy it for at least less than a third of what you bought it for. 

We call it the three x rule. If you buy something for seven, you have to sell it for 21. If you buy something for 10, you have to sell for 30 at least so that it's worth your wait.

So the way you stay competitive is by having margin because if you have margin, it allows you to do a lot more things like lower your price allows you to do more things like pay for keywords and ads. It allows you to buy actual Facebook traffic.

So the quickest and fastest way to be competitive is to have the margin by which you can compete with. That's my favourite. The second thing is, of course, branding.

Now you said, "How to do it without rebranding?"

I would say this, just sell it for the first two times, maybe two cycles of your product without a brand, by a third of selling, you absolutely need to put a brand out.

So I'll give you an example.

My liquid chalk markers, which I'm selling had a generic Chinese brand. I couldn't even remember what it was. We then rebranded it and put our own spin on it and now it's doing at least 10 units a day, whereas before it was doing about six. So it's gone up by almost doubled simply by branding.

So you do need to brand, you don't need to do it straight away. So I'll just start with a competitive product that has margin and then go from there.

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In today's podcast we're going to cover one the most common questions we get in our Amazon Sellers Australia Group. That question is "How do I choose the top products?".

Episode 1 Summary:

Also included in today's podcast is:

• The two types of people in this business
• How my student Mario did $50,000 in sales in his first year
• The three personality types of people who succeed
• How to select products based on your personality type