AADA - Raw, direct and live chats about design and creativity

AADA - Raw, direct and live chats about design and creativity

By Craig BurgessArtsMusicVisual ArtsDesign
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AADA - Raw, direct and live chats about design and creativity episodes

  • 198 - Do What You Want
    Sometimes, you just have to do what you want.
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    7 min
  • 197 - You can become anything you want with the internet
    Everything is on the internet, and you can use it to your advantage too.
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    This episode was originally going to be negative about becoming how you need to be wary of internet experts
    Today though instead, I want to talk about the potential of the internet.
    This week is all about the power of the internet.
    And today I want to look at the power of becoming an expert.
    Anybody can setup a website, start publishing powerful articles, and become an expert over some years, or even months
    This isn’t an episode about the negatives, it's about the positives.
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    8 min
  • 196 - …But The Social Media Like Is A Powerful Business Tool
    The social media like can be a powerful business tool, and not just the bane of existence.
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    Although I hit pretty hard on social media likes yesterday, I don’t believe they’re inherently wrong
    Like anything, in moderation this is all fine
    If you can separate the meaning and understand it properly, it’s all good.
    And also, it’s a powerful business tool.
    Seeing the amount of likes and shares your business, products and content get can be free ways of seeing how good your stuff is.
    Content that gets more traction on social media is a good indication that it’s more appropriate for your audience
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    6 min
  • 195 - The Social Media Like Is Ruining Our Lives...
    Today I rant a little bit about social media.
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    Social media can be an amazing tool for bringing people together, but it has a darker side
    Our constant obsession with more likes for more recognition from strangers is changing our brains
    Social media affects our brains in the same way a hug does. 
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    9 min
  • 194 - Internet Based Businesses Are Making A Killing: You Should Pay Attention
    It's unbelievable how much money some people are making with the internet. Let me introduce you to some.
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    The internet isn’t just a consumption machine. It's not just a place to find funny cat pictures, youtube videos and blogs.
    The internet is the business playground for some many businesses that get it.
    asos.com - $1.4 billion
    airbnb.com - $1.7 billion
    TripAdvisor - $1.5 billion
    Amazon - $135 billion
    Facebook - $27 billion
    Google/Alphabet - $90 billion
    You aren’t going to start by making billions, but you have to sit up and take notice of these numbers.
    By comparison, Apple made $215 billion last year
    The biggest internet companies aren’t far off these numbers.
    What can you do online differently?
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    13 min
  • 193 - This week: The Power of the Internet
    This week I've got a theme!
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    This week, I’m talking all about the power of the internet.
    I’ve decided to look more in-depth at a huge topic—the internet—and talk about my thoughts and feelings to do with lots of things.
    I won’t just be looking at the positive power of the internet, I’ll be looking at the negative side too.
    Here’s what I’ll be covering in the next 7 days:
    194 - Internet-based businesses are making are killing and you should be paying attention
    195 - The Social Media Like Is Ruining Our Lives...
    196 - …But The Social Media Like Is A Powerful Business Tool
    197 - Anybody can be an expert on the internet
    198 - From The Industrial Revolution to The Consumption Regression
    199 - How easy it can be to set up an online business with the right product
    200 - How savvy businesses are using the internet to make their marketing easier
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    5 min
  • 192 - Why finding a good designer is so hard, but so important
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    It's vital to your business that you find a good designer that you can trust.
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    Good design is vital to any business
    IIt'sused to instil trust and credibility 
    It's used to command higher prices and make your look more professional 
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    8 min
  • 191 - Proving you're an expert designer (or an expert in anything)
    How do you go about proving you're an expert designer?
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    Paul Boag does this stuff REALLY WELL.
    Why should somebody trust you that you're good at your job? 
    In the age of the Internet anybody can pretend they're good at anything 
    Oversubscribed talks about the idea of selling or giving away very small products
    Give away everything for free and charge for implementation 
    Show how good you are 
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    12 min
  • 190 - Why do you do these things?
    I try to explain why I'm constantly pushing myself to do new things.
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    I do lots of random challenges.
    I’m doing a podcast a day right now, as you know.
    Yesterday, I decided to see how long I could wake up at 4.30am on a morning for.
    And I get asked: why?
    Why do you do these things to yourself?
    Let me explain.
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    10 min
  • 189 - The Power of The "Wall of Noise"
    Create a wall of noise around your brand and the effects can be huge.
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    Recent estimates suggest that the average Brit spends almost nine hours on media devices every day. In that time, each of us is exposed to 5,000 marketing messages and more than 100,000 words trying to convince us to do something
    There's a concept in marketing called the wall of noise. 
    It's the idea that you push out so much stuff across different platforms that you can't be ignored. 
    Gary Vaynerchuk does it well. He puts out so much content that you can't ignore him. 
    It's a method for beating the algorithms of things like Facebook and Instagram, and increasingly Twitter that aren't chronological. 
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    8 min

About AADA - Raw, direct and live chats about design and creativity

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Currently on Season 3.