Welcome to the Tearsheet Podcast. I’m Tearsheet’s editor in chief, Zack Miller.

As challenger banks expand their capabilities, many with debit and credit cards are adding in rewards as a way to service their customers. Dosh gives millions of users cash back when they shop at top retailers that are using cash back as an acquisition tool.

Dosh recently announced a major expansion of“Powered by Dosh,” (https://www.prnewswire.com/news-releases/leading-fintech-companies-tap-dosh-platform-for-industry-leading-cash-back-offers-301110469.html) with Venmo and Jelli as its first official partners. Now with Dosh, any financial service company can now provide automatic, instant, card-linked cash back experiences for their users.

The fintech firm has just partnered with Betterment. With Dosh’s cash back experience fully integrated into their Betterment Debit Card, Betterment can offer Checking users a seamless rewards program with great offers from thousands of merchants. Powered by Dosh will provide Betterment Checking customers with the ability to browse available deals, where they’ll frictionlessly earn cash back.

Dosh CEO Ryan Wuerch joins me on the podcast to talk about the deal with Betterment and Dosh’s positioning as an embedded finance tool.