ad:tech Connect

Meredith roams the floor of the ad-tech Conference in New York and interviews such industry leaders as Dana Todd, David Carlick, Russ Novy with Webshots.com, Tim Smith, Alice Lancaster from Film Loop, Josh from Revenue.net, Byron White, Doron Wesly and Joe Zahtila, attendee Mark Lewis and much much more!

Pete Blackshaw interviews Jeff Einstein & Mike Fitzsimmons. Jeff Einstein's roots as a digital marketing pioneer date way back to 1984, when he co-founded Einstein and Sandom, Inc. (EASI), the nation's first interactive advertising agency, acquired by DMB&B; in 1994. EASI was the first digital marketing company in what later became NYC's multi-billion dollar Silicon Alley new media industry. Mike Fitzsimmons, as CEO of Delivery Agent, the leader in shopping enabled programming and measurement for television shows, movies, sports, and music videos, he has developed and commercialized the only multi-media platform targeted to connect viewers with products "seen on" their entertainment option of choice.

Dorian Sweet interviews Steve Cone & Dave Ellett. Steve Cone has been a marketing professional for thirty-three years. He is currently one of three senior marketing executives at Citigroup, the world's largest financial services company with 300,000 employees. In his new book, Steal These Ideas! Marketing Secrets that Will Make You a Star, Steve Cone offers practical advice for marketers in any size business and insights that can be used every single day. Dave Ellett is the Chairman and Chief Executive Officer of Powered. He brings over 25 years of senior management experience to the company. Mr. Ellett most recently served as Chief Executive Officer at Docent, Inc., a leader in enterprise learning and business performance management, which recently merged with Click2Learn to create SumTotal (NASDAQ: SUMT)

Susan interviews Caroline Little, Scott Hornstein and Pierre Khawand. Caroline H. Little is CEO and publisher of Washingtonpost.Newsweek Interactive (WPNI), the new media subsidiary of The Washington Post Company. WPNI includes washingtonpost.com and newsweek.com. washingtonpost.com is consistently the number one local news and information site in the country. For over 30 years, Scott Hornstein, author, lecturer & consultant, has worked with clients in all phases of marketing strategy, research & implementation. Scott's recent book, Opt-In Marketing: Increase Sales Exponentially with Consensual Marketing is co-authored with Ernan Roman (McGraw-Hill). Pierre Khawand, founder & principal of People-OntheGo, has more than fifteen years of experience in the software industry. Pierre has founded several companies including a financial software company in 1987 & an e-CRM company in 1995.

Daisy Whitney is today's guest host. She has written for a number of publications including TelevisionWeek, Advertising Age and the Denver Post. She has a specialty in the media industry and is currently TelevisionWeek's lead technology and local TV stations reporter. Today she interviews David Downey from Invidi Technologies. David Downey lends his tremendous depth of cable television industry experience to Invidi with 22 years of experience...Dianne Azevedo from OnValue. As the principal of On Value, she works with B2B organizations to provide strategic pricing, value measurement, customer value research training and consulting services...& Nick Nyhan of Dynamic Logic. Nick Nyhan is the president of Dynamic Logic, a Millward Brown research company that measures marketing effectiveness.

This week\'s edition is hosted by Pete Blackshaw, Chief Marketing and Client Satisfaction Officer of Intelliseek. Pete Blackshaw is a recognized expert in interactive marketing, word-of-mouth behavior and consumer understanding. Throughout Pete\'s varied experiences in marketing, government, consumer affairs and entrepreneurship runs a common theme the power of the Internet to give individuals a voice and change the way things are done. Pete interviews Webshots Marketing Director Russ Novy. Webshots provides consumers with a variety of ways to enjoy photos: on their computer desktops as wallpaper and screensavers, on their wireless phones, and in their own homes and offices as prints... Kathleen Gasperini, Senior Editor of Powder and Snowboarder Magazines, and the editor of Women\'s Sports & Fitness... and Digitas\' Laura Lang. As president, Laura leads Digitas\' client facing organization and the company\'s new business endeavors.

Adtech Connect series premiere with host Susan Bratton. Susan speaks with Guy Kawasaki, managing director of Garage Technology Ventures, an early-stage venture capital firm and a columnist for Forbes.com. Previously, he was an Apple Fellow at Apple Computer, Inc. where he was one of the individuals responsible for the success of the Macintosh computer... David Carlick of Vantage Point Venture Partners. In 1980 Carlick founded Carlick Advertising and Carlick Database Marketing which helped launch notable technology companies such as Toshiba Portable Computers and Silicon Graphics before merging with Poppe Tyson in 1993... and Julian Aldridge of Ammo Marketing. A British transplant to the fair shores of California, Julian's career spans nearly 20 years in the advertising and branding industries, working for agencies as diverse as Grey and Ted Bates in the UK and Tattoo Marketing and Red Sky Interactive in the US.