ad:tech Connect

ad:tech Connect

By WMR.FMBusiness
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ad:tech Connect episodes

  • Susan chats with Giovanni Gallucci & Dilip DaSilva
    Giovanni Gallucci has a proven track record as a highly successful operations manager with a farreaching background in Technology, General Management, Business Strategy, Marketing, and Product Development. As Managing Partner, Giovanni manages the daytoday operations of Kinetic Results and oversees its development teams. Dilip DaSilva brings over 8 years of experience in the online advertising industry and over 18 years of experience in Silicon Valley to Tribal Fusion. Previously, Dilip designed and built adserving systems for Flycast Communications and Engage Media. Building on his experience at Flycast, he designed and built Tribal Fusions adserving solution to evolve with the demands of the online ad industry. Dilip holds a BS in Bio Engineering and an MS in Computer Science from Brown University.
    1 hr 9 min
  • Susan Bratton talks to Sean O Neal, Jon Waterman & Jason Palmer
    Sean O Neal has been on the cutting edge of Integrated Marketing for more than 12 years & has successfully combined traditional & new media to build brands & develop strategic plans for some of the top companies in the world including Coca Cola, AT&T;, Proctor & Gamble & many others. Jon Waterman started Findology Interactive Media after founding & serving as CEO of both AIS Network & Way Internet, 2 companies that helped advance internet search & contextual advertising. Jason Palmer is Vice President of Products for WebTrends Inc. He has more than 15 years of experience at ecommerce and retail companies and previously was part of the founding management team at 800 Electronics, which is now part of Circuit City Stores, Inc. To date, Mr. Palmer has led initiatives resulting in over a billion dollars in online sales.
    54 min
  • Susan Bratton talks to Scott Nelson & Bill Hunt
    For 20 years, Scott Nelson has been working with premium global brands in both online and offline environments. As a founder and Chief Operating Officer of TruEffect, Scott is driving response to the unmet industry needs of data control, integrated workflow and cost. Bill Hunt is the CEO and Founder of Global Strategies International (www.globalstrategies.com) and one of the pioneers of Search Engine Marketing getting his start in early 1994. Bill is an internationally recognized as one of the leading professionals in Enterprise Search Marketing. Over the years Bill has worked numerous large Global projects for clients such as AT&T;, IBM, Intel, and P G. Bill is the Co Author of the highly acclaimed "Search Engine Marketing, Inc.: Driving Search Traffic to Your Companys Web Site"
    57 min
  • Susan talks to Amanda Watlington, Nacho Hernandez, Gaston Taratuta, and Brad Bender.
    Amanda Watlington, Ph.D., APR, Owner, Searching for Profit, is an expert in search marketing. Her 2005 book Business Blogs: A Practical Guide,co authored with Bill Ives, offers a strategic roadmap for business bloggers. Ignacio "Nacho" Hernandez Jr., Founder & CEO of iHispanic Marketing Group, is an entrepreneur, consultant, & public speaker who has co founded online businesses & helped companies develop & execute Internet strategies, as well as the Founder and CEO of iHispanic Marketing Group. Gaston Taratuta, President of Internet Media Services (IMS), represents Brazils largest newspaper, Folha, as well as UOL, one of Latin Americas largest Internet service providers. IMS is a range of cross media solutions, including portal, print, news, & SEM. Brad Bender is the Head of Optimization for DoubleClick Inc. He leads the DoubleClick effort to develop new cutting edge performance optimization technologies for digital media.
    1 hr 22 min
  • Kevin Ryan talks to Shawn Collins, Calvin Lui & David Berkowitz
    Shawn Collins is CEO of Shawn Collins Consulting (www.ShawnCollinsConsulting.com), an agency that manages affiliate programs for clients such as Payless ShoeSource and Snapfish, a division of Hewlett Packard. He is also a co founder of the Affiliate Summit conference). Calvin Lui serves as the VP of Business Development for Netblue, bringing with him extensive experience in building teams and businesses both online and offline. In this position, he oversees all aspects of Netblues consumer acquisition and distribution activities, ranging from media buying, partnership marketing, affiliate networks, and exploration of new interactive advertising platforms. David Berkowitz has joined the search engine marketing firm 360i to become director of strategic planning. Berkowitz was most recently the director of marketing at Unicast, an online video advertising firm. Prior to Unicast, he worked as director of marketing at the search marketing firm iCrossing and as a researcher at eMarketer.
    55 min
  • David Hutchinson chats with Jim Nail, Mike McKinney & Jinenne Sutherland
    Jim Nail is the Chief Strategy & Marketing Officer of Cymfony Inc., an award winning market intelligence and media analysis company. Jim has an extensive background in integrated marketing through his 22 year career that spans online marketing, market research, brand advertising and direct marketing. R. Michael McKinney is Founder and President of comHAUS, Inc... a One 2 One messaging agency based in Denver. A voluntary refugee from the emessaging wars, he has provided emerging media solutions since 1993 for a variety of industry icons such as Dell Computer, BlueCross BlueSield and the Direct Marketing Association. Jinenne Sutherland, Group Media Director, Organic, Inc. Jinenne's extensive 12-year media career covers all aspects of consumer, business-to-business, traditional and interactive, and domestic and international campaign work. Prior to joining Organic, Jinenne served as the Media Director at Mediasmith, Inc., a media strategy, planning, and buying agency.
    1 hr 8 min
  • Susan interviews Peter Figueredo and Vivek Bhargava
    Susan welcomes Peter Figueredo. Peter Figueredo is the CEO and Co-Founder of NETexponent, the leading online performance marketing agency that specializes in affiliate marketing, media partnership, and search marketing management services. She then brings on Vivek Bhargava from OneNineThree.com. One Nine Three is a distributor of technology products with a Geographic focus on South Asia, the Middle East and Africa.
    49 min
  • Daron "SEGuru" talks to Dave Forde & Young-Bean Song
    Dave Forde is a well known and active member of the Toronto technology community. Prior to joining AIMS, Forde was one of the founding Board members of BITePRO, an association aimed at providing professional and personal development programs for IT professionals. He served as VP of Membership for 2 years and is currently the President of BITePRO. Throughout his career, Young-Bean Song has been responsible for analytic research and development in digital marketing. He currently oversees the Atlas Institute, renown for its pioneering research in online shopping patterns, reach and frequency, optimal frequency analysis, creative and media optimization, behavior based planning tools, and search engine marketing strategy. Song"s work also includes custom research and reporting for Atlas DMT"s top agencies and advertisers. Prior to Atlas, Song was a consultant at ZS Associates.
    54 min
  • SEGuru talks to Larry Freed & Mark Kvamme
    Larry Freed is President and CEO of ForeSee Results, a leading customer satisfaction management company with solutions based on the American Customer Satisfaction Index (ACSI). With nearly 20 years senior management experience, Mr. Freed has directed numerous ecommerce and technology initiatives. Mark Kvamme focuses on services and software investments. He is currently a Director of AdBrite, Cast Iron Systems, EMN8, Mark Logic, MotoSport.com, LinkedIn, StrongMail Systems, FON Wireless and PodShow. Previously, he had been a Director of Corvigo (acquired by Tumbleweed Communications) and Allocity (acquired by EMC Corporation). Prior to joining Sequoia Capital in 1999, Mark was Chairman of USWeb/CKS and Chairman and CEO of CKS Group prior to the merger with USWeb.
    1 hr 6 min
  • Jori Clarke hosts Tony Winders & Mary Crogan
    Jori Clarke hosts Tony Winders & Mary Crogan. Tony Winders is a technology marketing executive with 15 years of agency and client-side experience and an extensive background in interactive marketing. He is currently director of marketing for ValueClick Media, the brand advertising and direct marketing division of ValueClick, Inc. (NASDAQ: VCLK), a leading provider of Internet marketing technology, media and services.
    59 min

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ad:tech is an interactive advertising and technology conference dedicated to connecting all sides of today's brand marketing landscape. Worldwide shows blend keynote speakers, topic-driven panels,…