Affiliate Dialogues

Affiliate Dialogues

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Affiliate Dialogues episodes

  • 16 - Building Bridges: Offline Networking & Community Growth with Jenny Kuck

    In my next episode, Jenny Kuck, Event Lead of Affiliate Connect, THE affiliate marketing networking event in Germany, shares why personal exchange is irreplaceable in the digital industry.

    In this episode, we dive into:

    ✅ From Berlin via Hamburg to Munich, the expansion of Affiliate Connect
    ✅ Why limited tickets create better networking than crowded halls
    ✅ How chapter partners build local communities

    🇩🇪 This episode is in German | 🇬🇧 English subtitles available on YouTube

    🔗 Connect with Jenny: https://www.linkedin.com/in/jenny-kuck-0a6131208/


    💡 Affiliate Dialogues is powered by ad4mat
    🌐 ad4mat.com | 📷 @ad4mat

    22 min
  • 15 - Brazil Unlocked: Affiliate Growth Secrets with Pettersom Paiva

    Today, I’m joined by Pettersom Paiva - seasoned leader in digital marketing and business development, with over 15 years of international experience across Brazil, Spain, Portugal, and the UK. Currently at advanced store, Pettersom is helping drive innovation in digital advertising, while also being the founder of MerchanLinks, and Voopter.com, one of Brazil’s leading travel apps with over 35 million users.

    In this episode, we dive into:

    ✅ Why Brazil’s affiliate & commerce media market is unlike any other
    ✅ The balance between gut feeling and data in entrepreneurship
    ✅ Challenges and opportunities of scaling international brands in Brazil
    ✅ How AI & automation are shaping the future of affiliate marketing

    🔗 Connect with Pettersom:

    LinkedIn: https://www.linkedin.com/in/pettersom/

    Affiliate Dialogues is powered by ad4mat.

    🌐 ad4mat.com | 📷 @ad4mat

    29 min
  • 14 - Smarter Conversations: The Future of AI with Gege Gatt

    Today, I’m joined by Dr. Gege Gatt - CEO & Co-Founder of EBO.ai, TEDx speaker, author, and advisor to governments. Gege is shaping the future of AI in healthcare and fintech, with a focus on ethics, personalization, and human-centric design.

    In this episode, we dive into:

    ✅ Why personalization is now the price of entry
    ✅ Why intent matters more than identity
    ✅ How trust, explainability, and consent will define the winners in the AI era

    🔗 Connect with Gege:

    LinkedIn: https://www.linkedin.com/in/gegegatt/
    Website Gege Gatt: https://gegegatt.com/
    EBO.ai: https://www.ebo.ai/

    Affiliate Dialogues is powered by ad4mat.

    🌐 ad4mat.com | 📷 @ad4mat

    36 min
  • 13 - Affiliate Connect Special: 6 Voices, 1 Industry

    In this very special episode of Affiliate Dialogues, I’m taking you behind the scenes at Affiliate Connect 2025 in Berlin! ✨

    I set up my own podcast corner right at the event and invited six inspiring industry experts for real, unfiltered conversations about the state of affiliate marketing today.

    🗣 Meet the guests:

    • Winona Bak, KUPONA

  • Septalinda Laschke, Awin

  • Nadine Herrmann, mycashbacks

  • Benjamin Tauscher, Klarna

  • Pettersom Paiva, advanced store

  • Andre Kessler aka Spielekapitän, Deutsche Bahn

    • 🎧 I prepared 12 questions – and each guest gave their own perspective. The result? A diverse mix of insights, opinions, and predictions about where our industry is headed.

    Whether you’re just getting started or a seasoned pro – this episode is packed with valuable takeaways.

    Affiliate Dialogues is powered by ad4mat.

    🌐 ad4mat.com | 📷 @ad4mat

    28 min
  • 12 - The Future of iGaming & Affiliate Marketing with Glenn Debattista

    Today, I’m joined by Glenn Debattista – a 20+ year veteran of the iGaming industry, based in Malta 🇲🇹.

    From startup founder to agency leader, Glenn has seen (and shaped) every side of affiliate marketing.
    In this episode, we dive into:

    ✅ How Malta became the global hub for iGaming
    ✅ How affiliate marketing is evolving
    ✅ What AI will change in the space – and what it won’t ✅ Smart strategies to scale in highly competitive markets

    🔗 Connect with Glenn:
    Linkedin: https://www.linkedin.com/in/glenn-debattista/ App Pyaza: https://pyaza.com/

    Affiliate Dialogues is powered by ad4mat. 🌐 ad4mat.com | 📷 @ad4mat

    22 min
  • 11 - Affiliate Fraud Uncovered: Why Collaboration Is Key with Robert Bratzke

    Today, I’m joined by Robert Bratzke, Head of Affiliate Marketing at preisvergleich.de – known not only for his expertise in performance marketing, but also as the “feel-good manager” of his team.

    🎧 In this episode we dive into:

    ✅ What affiliate fraud really looks like – from fake leads to identity theft
    ✅ Why cooperation between advertisers, publishers & networks is crucial
    ✅ How to detect red flags – and what tools help prevent fraud
    ✅ What needs to change in the industry to better protect budgets & trust

    📌 Note: This episode is in German, as it focuses on the German market.

    🔗 Connect with Robert:

    https://www.linkedin.com/in/robertbratzke/
    https://www.linkedin.com/company/preisvergleich-de/

    Affiliate Dialogues is powered by ad4mat. 🌐 ad4mat.com | 📷 @ad4mat

    29 min
  • 10 - What’s Next for Influencer Affiliate Marketing in 2025? with Philipp Rengers

    Today, we're diving deep into the future of Influencer & Affiliate Marketing – and how these worlds are growing closer together. 🚀

    I'm excited to welcome Philipp Rengers, Director Digital Marketing at The Reach Group, to the latest episode of Affiliate Dialogues.

    🎧 In this episode, we discuss:

    ✅ How Philipp got into affiliate marketing & built his expertise across channels
    ✅ Why micro-influencers and long-term partnerships are the real power moves
    ✅ CPC vs. CPO: What’s fair, what works – and how to build win-win collaborations
    ✅ What AI means for the future of influencer content, tracking & campaign success

    🔗 Connect with Philipp: https://www.linkedin.com/in/philipp-rengers-50641a21b/

    Affiliate Dialogues is powered by ad4mat. 🌐 ad4mat.com | 📷 @ad4mat

    27 min
  • 09 - Women in Affiliate Marketing: Networking and Support with Simone Betzler

    Joining me is Simone Betzler, Senior Key Account Partnership Manager at Awin Global, who shares her extensive experience in affiliate marketing, influencer marketing, and data-driven strategies.

    We’ll cover:

    ✅ The Evolution and Future of Affiliate Marketing – What’s next in the industry
    ✅ Essential Tools & Strategies – Simone’s tips for staying ahead
    ✅ The Power of Networking & Female Support Systems – How building connections is key to success

    🔗 Connect with Simone: https://www.linkedin.com/in/simone-betzler-1417b766/

    🔗 LinkedIn Group Female Affiliate Professionals:
    https://www.linkedin.com/groups/12871454/

    Affiliate Dialogues is powered by ad4mat. 🌐 ad4mat.com | 📷 @ad4mat

    23 min
  • 08 - Women in Affiliate Marketing: Innovation & Growth with Silvia Sánchez Ureña

    Joining me is Silvia Sánchez Ureña, Senior Publisher Acquisition Manager at a global affiliate network, who shares her journey in performance marketing, the key strategies for building long-term partnerships, and how language skills can be a game-changer in a globalized industry.

    We’ll cover:

    ✅ Networking & Growth – Finding mentorship and opportunities in the industry
    ✅ Mastering Publisher Relationships – Silvia’s strategies for fostering long-term partnerships
    ✅ The Power of Language – How multilingual skills open new doors in affiliate marketing

    🔗 Connect with Silvia: LinkedIn: https://www.linkedin.com/in/silviasanchezurena/

    Affiliate Dialogues is powered by ad4mat. 🌐 ad4mat.com | 📷 @ad4mat

    40 min
  • 07 - Women in Affiliate Marketing: Success Strategies with Anna Babajeva

    In this episode of Affiliate Dialogues, we spotlight Women in Affiliate Marketing and the unique challenges, opportunities, and successes they experience in the industry.

    Joining me is Anna Babajeva, Senior Specialist at Artefact, who shares her journey from linguistics to affiliate marketing, how she built her career across corporate and startup environments, and why Mallorca has become her professional and personal haven.

    We’ll cover:

    ✅ Breaking into Affiliate Marketing – How Anna made the leap into the industry
    ✅ Challenges & Opportunities for Women – Gender equality in the affiliate space
    ✅ Success Strategies & Learnings – Key insights for aspiring professionals
    ✅ Networking & Female Support Systems – The power of mentorship and community

    🔗 Connect with Anna: 🌐 Artefact | LinkedIn: https://www.linkedin.com/in/affiliatemarketingexpertin/

    Affiliate Dialogues is powered by ad4mat. 🌐ad4mat.com | 📷 @ad4mat

    25 min

About Affiliate Dialogues

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Welcome to Affiliate Dialogues: Your Go-To Podcast for Affiliate Marketing!