Agency Ahead by Traject

Agency Ahead by Traject

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Agency Ahead by Traject episodes

  • COVID-19 Search Engine Shifts with Callum Scott
    On Episode 8, Callum Scott of Marie Haynes Consulting joined Garrett to talk about how Google has been updating search algorithms in the health space, his clients' needs when it comes to COVID related search behavior, and how the team at Marie Haynes has adapted to being a remote office.
    27 min
  • What It's Like to Launch a Business During a Crisis with Andrew Cock-Starkey
    On Episode 7, Andrew Cock-Starkey, Optimisey SEO consultant joined the podcast to discuss the challenges of starting an SEO consultancy as all hell breaks loose with the pandemic, how he's approaching conversations with his SEO clients, and some of the great local business support he's seen in the UK. Learn what he's doing to weather the crisis and recession-proofing his consultancy for the future.
    31 min
  • Local SEO During COVID-19 with Phil Rozek
    On Episode 5, Phil Rozek of Local Visibility System joined us on Agency Ahead to talk about how the COVID-19 crisis is impacting local search. He's a well-known expert in the field known for his no-nonsense, in-depth guidance and expertise. If you've got local clients, you won't want to miss this podcast.
    30 min
  • Leadership and Engagement In a Time of Crisis with Lee Odden
    On Episode 4, Lee Odden, CEO of TopRank Marketing, joined Garrett on Agency Ahead to talk about leadership in this time of crisis. As CEO of a major B2B marketing agency, Lee knows a thing about leadership. It's essential, since his agency is all about developing B2B influencer campaigns. You can't have influence, after all, without a clear vision and a strong voice.
    24 min
  • How Google is Responding to COVID-19 with Ben Fisher
    On Episode 3, Ben Fisher of Steady Demand joined Garrett to chat about functionality on Google My Business. Ben is a Google My Business Product Expert and offered plenty of insight as to what has been going on with the GMB platform during this troubling time.
    His interview provides an interesting perspective, he believes Google deserves some praise and has some positive things to say about what the company is doing and what's going on behind the scenes. Check it out!
    44 min
  • Google My Business, Small Businesses, and the COVID-19 Local Economy with Jason Brown
    On Episode 2 of the Agency Ahead podcast, Garrett chats with Google My Business product expert Jason Brown, who specializes in fighting GMB spam and fake reviews for local businesses. Jason discusses how digital marketing agencies and local businesses should be adjusting to the COVID-19 pandemic. He also dives into various GMB features that are being introduced or breaking down over the past couple of weeks. Learn how local businesses should be focusing on communicating with their customers using Google My Business, their website, and email marketing.
    30 min
  • Marketing in a Time of Uncertainty with Jason Swenk
    In Traject's kickoff of the Agency Ahead podcast, host Garrett Sussman chats with agency consultant Jason Swenk, an expert in running and scaling digital marketing agencies. Considering all of the uncertainty that the COVID-19 epidemic presents, Jason shares tips on how to manage your workforce, why you should ramp up content creation, work on your own business, lead and guide your clients, and continue with outbound selling efforts. Learn why Jason preaches patience and focusing on your agency's purpose to forge ahead and find success.
    29 min

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