Agency Algorithm

Agency Algorithm is produced by Podyssey.

In this episode of the Agency Algorithm Podcast, we have the pleasure of hosting Lolita Petrossov, Founder and CEO of Evestar. Join us as Lolita shares her journey from frustration to building her own agency, specializing in digital marketing for big businesses, and later transitioning into the world of e-commerce. We delve into the challenges of explaining complicated funnels, the value of being a boutique firm with select clients, and the importance of speed in an industry where finding talent can be difficult. Additionally, we explore the shift from Facebook to Google's dominance in the advertising landscape, how consumers thrive in the e-commerce game through discounts, and the role of brand growth strategy counseling and education. Stay tuned as Lolita reveals her personal approach to using Twitter for promotion and the hands-on approach she takes in handling sales herself. Don't miss this insightful episode packed with valuable industry insights and strategies for success.

Connect with Lolita: https://www.linkedin.com/in/lfrangulyan/

Check out Evestar https://evestar.com/

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

In this episode, we’re joined by Daniel James, the Founder & CEO of Flight Performance, formerly known as Mint Performance. From his early days on MySpace to establishing a successful full-service agency. We delve into the benefits of omnichannel strategies, the challenges of building a team from scratch, and the inspiring transformation of Social Chain. Daniel also shares valuable insights on building a company for acquisition, the advancements in marketing between the UK, EU, and the US, and the importance of people-first approaches in fostering success. Don't miss out on this enlightening conversation with Daniel James.

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

In this episode of Agency Algorithm, we have David Tobin, Managing Partner at TobinLeff, sharing his insights on growing businesses through strategic acquisitions, decoding the structure and impact of high-value acquisitions, and the importance of having a well-defined exit strategy. From his journey transitioning from an advertising family to an M&A advisory group, David provides valuable information on key areas for sustainable company buyers and highlights the potential pitfalls of working capital mistakes.

Connect with David: https://www.linkedin.com/in/david-tobin-120658184/

Check out TobinLeff: https://tobinleff.com/

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

In this episode of "Agency Algorithm," we are joined by Chase Dimond, Partner at Structured, Chase shares his inspiring journey from a Crohn's diagnosis to becoming the youngest charity board member. We discuss his insights on social media success, maximizing content through repurposing strategies, the importance of focusing on strengths and hiring for weaknesses, and when partnerships can be beneficial in business. Additionally, we delve into the rise of AI implementation and its game-changing potential. Tune in to gain valuable knowledge and practical tips from Chase Dimond's expertise in the digital marketing industry.

Connect with Chase: https://www.chasedimond.com/

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

In this episode of "Agency Algorithm," Jordan Menard, CEO at Motif Digital, joins us to discuss his journey from booking appointments to building the number one product, the unconventional affiliate marketing strategy that generated 100% revenue without pixel data, and how staying true to yourself and having a profit-focused mindset drives brand growth success. We also dive into the importance of balancing numbers and collaboration, media buying, and working with a spouse to find balance.

Connect With Jordan: https://www.linkedin.com/in/jordanmenard1/

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

In this episode of Agency Algorithm, we speak with Aaron Nosbisch, CEO of Lucyd, as he shares his journey of revolutionizing CBD advertising, achieving compliance, and learning the secrets to great partnerships, as well as his experience with the Wim Hof Method and psychedelic therapy. Join us for this insightful conversation on entrepreneurship, personal growth, and unlocking human potential.

Connect with Aaron: https://www.linkedin.com/in/aaronnosbisch/

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

In this episode of Agency Algorithm, Nii Ahene, Chief Strategy Officer at Angel Investor, shares insights on scaling up businesses, focusing on ideal customers, and adapting to ever-changing web standards and trends. He also discusses the key considerations for partnerships and the value of going deep to solve problems. Join us as we delve into the journey to success of CPC Strategy and Tinuiti, and gain a better understanding of the perception versus reality of Glassdoor ratings.

Connect with Nii: https://www.linkedin.com/in/niiahene/

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

On this episode of Agency Algorithm, we sit down with Nick Fisher, Founder and CEO of Agexa, to discuss his journey of building an agency and his advice for agency owners. We cover topics such as building a problem-solving team, choosing revenue streams, and the structure for a Facebook 2.0 business. Tune in to gain valuable insights and tips for agency success.

Connect with Nick: https://www.linkedin.com/in/nickwfish/

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

In this episode of Agency Algorithm, Molly Pittman, CEO of Smart Marketer, shares her journey from a free spirit to a successful business owner, the importance of mentorship and having a core purpose, and how her passion for dogs led to her involvement in animal rescue.

Connect with Molly: https://www.linkedin.com/in/molly-pittman-3558471b0

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

Agency Algorithm is produced by Podyssey.

Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like.

In this episode of Agency Algorithm, we sit down with Savannah Sanchez, Founder of The Social Savannah, as she shares her journey from agency to freelance, burnout leading to a creative shift, and how her horseback riding hobby balances her work passions. We also discuss her success in landing big brand partnerships through TikTok and Twitter leads, prioritizing lifestyle over a billion-dollar business, and standing out as a creator in a saturated market. Join us for this insightful conversation on building personal connections with clients and the evolution of media buying to creative.

Connect with Savannah: https://www.linkedin.com/in/savannahsanchez/

Join the best in class Triple Whale partner program, and receive up to 20% of your referral.

Keep in touch with your hosts.

Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.

Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!