Claire Carlile and Darren Shaw are back with another episode of the Whitespark Local Update. Here’s what they’re talking about today:

📝 Ask Maps in Google Maps – When Local Search Meets Gemini AI (Glenn Gabe)

📝 How we’re reimagining Maps with Gemini (Google’s Official Announcement)

📝 Google Reviews for Businesses: What the New Guidelines Mean for Your Local Reputation (Krystal Taing)

📝 Why Tripadvisor still matters for local SEO in 2026 (Laura I. Abreu)

📝 Star Ratings Are for Humans: AI Reads the Text (Claudia Tomina)

📝 You Know Your Product is Awesome - But Does Anybody Else? (April Dunford)

📝 How AI is impacting local search and what tools to use to get ahead (Miriam Ellis)