I first met Latifah as she helmed the Los Angeles Modern Quilt Guild about 15 years ago, and it’s been an honor to remain connected over the years, and to see her business and statute in the industry develop.

We talk about how being a traveling educator gave her an inside look at so many quilts shops, and how that information formed her pattern + ruler/template strategy. Latifah used her background in engineering to create the Clammy™ and HuRTy™ rulers and the patterns that use them.

We talk about choosing when and where to grow a business, and also when and where to scale back as circumstances demand (Latifah cared for her elderly grandfather until he passed), a tango of experimentation and refinement as circumstances dictate or allow.

Finally, we talk about the importance of speaking up for each other within our industry, making safe spaces for our colleagues that have historically not been safe, and creating broader communities that are inviting and inclusive.

Show Notes

Website - https://www.latifahsaafirstudios.com/

Instagram - https://www.instagram.com/latifahsaafirstudios/

Facebook - https://www.facebook.com/latifahsaafirstudios

YouTube - https://www.youtube.com/@LatifahSaafirStudios

Los Angeles Modern Quilt Guild - https://lamqg.org/

Jacquie Gering - https://www.jacquiegering.com/

Alissa Haight Carlton - https://www.alissahaightcarlton.com/

The Modern Quilt Guild - https://www.themodernquiltguild.com/home

The Clammy™ - https://shop.latifahsaafirstudios.com/collections/clammy-patterns

Glam Clam Quilt - https://shop.latifahsaafirstudios.com/collections/pdf-patterns/products/glam-clam-quilt-pdf

Jaybird Quilts - https://www.jaybirdquilts.com/

HuRTy™ Rulers -  https://shop.latifahsaafirstudios.com/collections/the-hurty

Quilt Market - https://www.quilts.com/quilt-market/

Janome M7 - https://www.janome.com/product/continental-m7-professional/

Carolyn Friedlander - https://carolynfriedlander.com/

Giucy Giuce - https://www.giucygiuce.com/

Ruby Star Society - https://www.rubystarsociety.com/

Sarah Watts - https://www.sarahwatts.com/

Rashida Coleman-Hale - https://www.rashidacolemanhale.com/

Linear by Rashida Coleman-Hale - rashida coleman hale linear

*Atomic Habits by James Clear - https://amzn.to/47fypUE

Pine Meadows Ranch - https://roundhousefoundation.org/pine-meadow-ranch/

Allie of Exhausted Octopus - https://exhaustedoctopus.com/

Michelle Wilkie - https://www.mlwilkie.com/ 

National Quilt Museum - https://quiltmuseum.org/

*Affiliate link - I might make a commission but you don’t pay more

How to Own a Revolutionary Craft Biz is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter's Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Get full access to How to Own a Revolutionary Craft Biz at www.revcraftbiz.com/subscribe