“We’re afraid to communicate, we’re afraid to speak up.” 

The Concierge CPA
With Jackie Meyer
For CPA Trendlines

In a profession known for long hours and technical precision, Amy Vetter, CPA.CITP, CGMA, CSP, RYT, offers a refreshing message.

There’s more to success than climbing the traditional career ladder.

• More Jackie Meyer

The founder of the B3 Method Institute joins Jackie Meyer on The Concierge CPA to share her journey from audit partner to yogi and mindful tech advisor—challenging firm owners to prioritize purpose and personal well-being.

“Once I made partner, I thought I’d feel happier,” Vetter says. “But success without alignment isn’t really success.”

Vetter’s career began traditionally—Big Four audit work, a stint in tax, and an early partnership. But as she juggled young children and mounting burnout, she realized something was missing.

“I had pushed down the creative, intuitive parts of myself,” she explains. “So I started a journey to bring those back—through yoga, reflection, and eventually, the creation of the B3 Method.”