AnalyticsToday Podcast

Digital marketing world is never going to be the same anymore. Google has announced it will deprecate third party cookies through its Chrome browser by 2022. Third party cookies drive most of the off site targeting and personalization. This change will impact marketers, analytics solutions and Google itself.

In this show, we will dive deeper to explain the fundamentals of third party cookies, how cookies play a role in digital marketing and what kind of impact marketers will experience with the death of third party cookies. We will also share tools and strategies you can use right now to protect your retargeting and offsite remarketing efforts.

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Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

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With Covid19, organizations are forced to transform and become digitally enabled quickly. However, digital transformation is not easy and companies lose fortune trying to transform legacy systems, process and culture. In this two part show, Jeremy and Sameer will dive deeper on how to conduct a digital transformation discovery session.

These discovery sessions are the exact same we have used across Fortune 100, Inc 5000 and smaller businesses.

Here are questions we answer on this show:
What are the exact steps to conduct a powerful discovery session?
What questions you must ask during each stage?
How to detect if your sales or marketing operations is following a streamline digital process?
How to uncover gaps and opportunities across sales and marketing funnels?
How to analyze gaps across your buyers journey?

Leave us reviews on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Visit our website: http://www.analyticstodaypodcast.com

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com

With Covid19, organizations are forced to transform and become digitally enabled quickly. However, digital transformation is not easy and companies lose fortune trying to transform legacy systems, process and culture. In this two part show, Jeremy and Sameer will dive deeper on how to conduct a digital transformation discovery session.

These discovery sessions are the exact same we have used across Fortune 100, Inc 5000 and smaller businesses.

Here are questions we answer on this show:
What are the exact steps to conduct a powerful discovery session?
What questions you must ask during each stage?
How to detect if your sales or marketing operations is following a streamline digital process?
How to uncover gaps and opportunities across sales and marketing funnels?
How to analyze gaps across your buyers journey?

Leave us reviews on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Visit our website: http://www.analyticstodaypodcast.com

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com

In this show we had an opportunity to interview the VP of partner marketing Denise Purtzer at Clear Sale. Denise has a deep cyber security and commerce background it was exciting to learn how her company is able to help ecommerce business recover lost revenue and prevent fraud during crisis. Here are the topics we addressed in this show:

What is Clear Sale and how does it helps other eCommerce businesses ?
What are the latest trends in cyber security and how is Covid-19 impacting these trends?
What does the job market and the opportunity looks like in the cyber security marketing?
How to protect your eCommerce business during crisis?
Case studies of real life businesses and much more

Leave us reviews on iTunes and visit our podcast site at www.analyticstodaypodcast.com

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com

In this show, we had the pleasure of talking to Clare Flynn who is the CEO and Founder of Essentia Analytics. Essentia is a company that specializes in arming portfolio managers, fund managers, analyst and wealth managers with behavior insights to improve ROI. Clare shares the details on how she was able to take her Wall Street knowledge to help the investment community with state of the art solution. She provides insights on how an average investor can leverage analytics to overcome personal bias.

Enjoy the show and leave us feedback on ITunes.
Visit www.analyticstodaypodcast.com

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com

What is 5G and what's all the excitement about? How will 5G change your personal and professional lives? What will be the implication of 5G to your career and how can you be prepared. In this show, we will demystify 5G and separate hype from reality. You will learn what is happening with 5G and how you can capitalize on this change.

We will also share some exciting news about a live event we are hosting for our listeners using zoom conference platform. You can get more details of this live event on www.analyticstodaypodcast.com/events

Leave us reviews on ITunes or visit our website at www.analyticstodaypodcast.com/events

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com

 Rarely we come across talented marketers and analytics leaders with talent is so diverse than you can't stop but think this is spectacular. In this show, we are going to interview Tiankai Feng who is a digital analytics leader at Adidas. He will share his passion for digital analytics and his amazing journey. Plus, there is an awesome surprise for digital analytics leaders. Tune in to our show at www.analyticstodaypodcast.com and leave us feedback on iTunes. 

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com

2019 was a great year for digital and data professionals. Digital continues to dominate the world in every aspect and the transformations are evident in every parts of the business. Today, we are excited to share our 11 digital and data predictions for 2020. Enjoy and leave your reviews on ITunes and share your feedback.

Here are the list of predictions:
1. Marketing and sales will continue to increase AI technology adoption.

2. Online buying will continue to put big box stores out of business.

3. Mobile messaging app users will surpass the number of social network users.

4. Video will become table stakes instead of innovative strategy.

5. The rise in cyber security threats will require new data management capabilities and innovation.

6. AI will enable more people to find work.

7. Online shopping will be labeled as an addiction.

8. Move over IOT, it's time for IOB (Internet of Behaviors).

9. Multi-cloud service providers will see bigger adoption.

10. 5G launch and adoption will make way for hologram or 3D video calls.

11. Digital and data jobs will grow by double digits.

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com

We started our journey with digital marketing more than a 15 years ago. This was way before Facebook was invented. Basic Google search and a simple Amazon & Ebay websites were starting to get popular. Things have changed rapidly and almost everything right now touches digital.

In this show we will talk about our journey from digital marketing to digital transformation. We will discuss why digital transformation is where the future is and then share our 5 part transformation initiatives.

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com

In the final part of the 3-part series, we discuss what you need to do after you complete your interviews. Here is what you will learn:

How to make sure you get an offer?
The exact followup sequence you must use after the interview to get an offer.
How to sense the organization in your first 30 days?
Unusual 30-60-90 day plan
and much more

www.analyticstodaypodcast.com

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us

www.analyticstodaypodcast.com