AnalyticsToday Podcast

AnalyticsToday Podcast

By Jeremy Roberts and Sameer KhanBusinessTechnologyEducationHow To
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AnalyticsToday Podcast episodes

  • 46: How to Land a High Paying Digital or Data Job - Part 2: Interview Preparation

    In the first part of this series we discussed how to improve your resume to land the interview. In the part 2 of the "How to land a High Paying Digital or Data Job", we will discuss how to prepare for the interview process.

    Here are few things we discuss in this show:

    How to gain confidence of the interviewer within the first few minutes of your arrival.
    Things you should never say during your interview.
    How to improve your chances of getting an offer.
    How to position your self with unshakable confidence.
    and much more

    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    51 min
  • 45: How to Land a High Paying Digital or Data Job - Part 1: Resume

    Digital and Analytics are the two fastest growing industries. There is always opportunity for digit and data leaders. There are tons of jobs in the market. However, it's not easy to find a high paying job that you will enjoy for atleast 3-5 years. In this three part podcast series, we will show you how bypass recruiters and get interview calls, deliver a job winning interview and establish yourself in the new organization.

    This show is about optimizing your resume, creating a rock start LinkedIn profile and landing interview call.





    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    39 min
  • 44: How to Transform Your Marketing Funnel Using Content Consumption Data with Nick Edouard

    Content is no longer the king but relevancy is what really matters. Consumers are becoming smarter than the companies in terms of getting key information to make purchase decisions. In this show, we invited Nick Edouard who is the president and Chief Product Officer at PathFactory. Nick has spent his career identifying what type of content clicks with buyers and he went on to build a company around it. Originally called LookBookHQ, Nick's company Pathfactory allows organizations to increase content relevancy by identifying content engagement and usage using machine learning algorithms. 
    #contentmarketing #digitalmarketing #martech

    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    50 min
  • 43: 7 Strategic Steps to Implementing a MarTech Platform

    MarTech is short for Marketing Technology. In the last seven years, there has been a significant growth in marketing technology. In 2011, there were few hundred marketing tech and in 2019 there are more than 7000 technologies. This rapid change requires organizations to follow a strong process to implement marketing tech. In this show, Jeremy and I will go through the seven strategic steps required to implement any marketing technology in your organization. These steps apply to big or small companies.
    Here are the steps:
    Alignment
    Requirement
    Research
    Recommendation
    Implementation
    Training
    Governanace

    Leave us your comments and feedback. Visit our website www.analyticstodaypodcast.com

    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    44 min
  • 42: Top 2019 Marketing Technology and Digital Trends

    2019 is off to a great start and organizations are finding news way to improve return on investment and maximize marketing dollars. In today's show, Jeremy and I discuss the top marketing technology platforms and digital trends. We dive into the different types of platforms, their growth trends, market size and how and when to utilize these platforms. Here are the categories we will discuss:

    Content management systems (CMS)
    Ecommerce platforms
    Marketing Automation and Email Management
    Social Media Marketing tools
    CRM
    Digital Advertisement and Audience Management Platforms
    Content marketing and digital trends

    The source of our information is Brafton 2019 State of Content Management report.
    source: www.brafton.com

    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    46 min
  • 41 - 7 Ways AI is Transforming Marketing & Analytics

    AI is impacting almost every industry and company. The hype is promising but does will it really stand the test? What about the marketing and analytics jobs? How will AI impact your life in marketing or analytics? What about Data? I know you have all these questions so we (Sameer and Jeremy) will discuss these and similar topic in today's show. We will address:

    Impact of AI on customer data unification
    How AI will replace a regular analyst job
    Producing content at the speed of light
    No more waiting for a customer support agent. AI's got your back
    Make your website look like the customers preference on the fly

    Hope you enjoy this show and connect with us at www.analyticstodaypodcast.com or www.keywebmetrics.com

    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    29 min
  • 11 Data, Analytics and Marketing Predictions for 2019

    In this show, we will discuss the 2019 Data, Analytics and Marketing predictions for 2019. We will also review our 2018 predictions and evaluate which ones were spot on vs those that didn't held true. The episode is filled with digital, AI, data, marketing and technology insights and is one of the fastest way to get you up to date on the latest trends.

    Be sure to leave us your feedback on iTunes and you can get the show notes on either www.keywebmetrics.com or our podcast website www.analyticstodaypodcast.com

    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    48 min
  • 40 - Fake Data: The Rise of False Analytics

    Data is the new oil and it pretty much feed all aspects of our lives including personal, financial, business and health. We use more data than the all previous generations combined. However, we don't realize the implications of the massive data age. The media today covers fake news ignoring the fact the fake news are created by fake data. In this show, we drill down in to the specifics of fake data. We discuss the following:

    What is fake data?
    How is fake data generated?
    Why fake data is a bigger issue than we believe it is?
    How fake data could have almost impacted lives of heart patients in Japan?
    Finally, how to overcome the challenges presented by fake data.

    We also leave you with two sources to test the fake data on your own.

    Visit: www.analyticstodaypodcast.com or Datacrackle.com for show notes

    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    42 min
  • 39 - Fundamentals of Transforming your SaaS Marketing with Mervyn Alamgir

    In this podcast we had an opportunity to interview Mervyn Alamgir who is the head of digital marketing at TIBCO. Mervyn is a good friend and a well known digital leader in the B2B space. We will discuss:
    How to transform SaaS organizations with digital and MarTech?
    How to enable a change environment while building trust with sales?
    Tips to overcome marketing challenges in enterprise organizations.
    and lot more.

    Follow us at www.analyticstodaypodcast.com or leave us your reviews on Google or Itunes





    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    41 min
  • 38 - 5 Best Practices for Implementing Multi-Touch Attribution
    Marketing attribution is consistently one of the most debated topic. With increase in the number marketing and sales channels it becomes harder to give proper credit to each initiatives. In this show, we will discuss the five key elements of implementing the marketing attribution model. We will drill down into each best practice and discuss it in detail to help our users fully understand the mechanics of marketing attribution.Follow up on www.analyticstodaypodcast.com

    Support the show

    Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

    Subscribe to our free AI to ROI newsletter

    Consult with us


    www.analyticstodaypodcast.com

    42 min

About AnalyticsToday Podcast

From the publisher's feed

#AnalyticsToday is a podcast focused on Big Data, Marketing and Analytics and the latest trends in the digital world. Hosted by Jeremy Roberts and Sameer Khan.