Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this episode, we delve into the intriguing conflict between artificial intelligence and human curiosity with our distinguished guest, Jon Bassford, a pioneering consultant specializing in enhancing curiosity-driven leadership and corporate culture.

Jon articulates a paradox within AI integration, noting how curiosity initially fuels AI adoption, yet reliance on technology can dampen that same curiosity. He addresses the challenges in customer engagement and decision-making in an era where information is instantly accessible, highlighting AI as a tool for dialogue rather than a substitute for human insight. Jon emphasizes the importance of maintaining authenticity and balancing AI usage to avoid disconnect from customers.

Notable Quotes:

• "AI is just a tool. You need to know the right questions to ask." - [Jon Bassford]
• "When AI becomes the barrier between me and the customer, then it's a problem." - [Jonathan Green]
• "AI can make you smarter, but you still have to be there—mistakes happen constantly." - [Jon Bassford]
• "We have to see how we're doing it, how can we do it better, let's master that before we add AI." - [Jonathan Green]

Jon underscores the necessity of process mastery before integrating AI, describing it as an accelerant that enhances efficiency without replacing the human element. He advocates for strategic AI implementation to intensify operational effectiveness while avoiding the risks of over-reliance and authenticity loss.

Connect with Jon Bassford:

• Website: https://think-lateral.com/
• Personal Brand: https://jonbassford.com/

Jon shares insights on upcoming initiatives, including the launch of curiosity assessments designed to transform leadership and organizational culture.

If you're intrigued by the dynamics of AI and human curiosity, and seek strategies for integrating technology without sacrificing authenticity, this episode is a valuable resource! 

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! This episode delves into the evolving landscape of AI in the marketing realm, featuring our distinguished guest, Alan Gold, a seasoned fractional CMO with extensive experience in leveraging AI for marketing strategy enhancement.

Alan Gold shares his insights into the transformative shift within the CMO space, driven by AI. He explores the utilization of AI as a thought partner, aiding in the consolidation of creative ideas, and emphasizes its role in expediting research and data analysis. Alan discusses the challenges marketers face in maintaining originality as AI adoption becomes widespread and warns against the pitfalls of homogenized content.

Notable Quotes:

• - "AI serves as a thought starter, but creativity and strategy must lead." - [Alan Gold]
• - "When everything starts to sound the same, differentiation becomes paramount." - [Jonathan Green]
• - "AI offers tools for efficiency, but the essence of marketing lies in human creativity." - [Alan Gold]
• - "If your opening gambit is deception, that's a problem." - [Jonathan Green]

Alan highlights the importance of strategic AI implementation to solve specific marketing problems, rather than adopting it due to industry pressure. He stresses the necessity of preserving human interaction where it matters and the potential for AI to support, but not replace, the need for genuine customer engagement.

Connect with Alan Gold:

• LinkedIn: https://www.linkedin.com/in/alanegold/ 
• Email: [email protected]

For those seeking to understand how AI is reshaping the marketing landscape and wish to gain insights from an industry expert navigating this transition, this episode is essential listening!

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this episode, we delve into the practical application of AI in business with our insightful guest, Amos Schwartzfarb, a seasoned entrepreneur with a knack for methodical business acceleration.

Amos shares his perspective on integrating AI into business processes, underscoring a strategic approach over a wholesale AI takeover. He emphasizes the importance of identifying bottlenecks and opportunities within your business before selecting the right AI tools to address those specific needs. By doing so, businesses can avoid the common pitfall of using AI as a one-size-fits-all solution and instead, leverage it to enhance existing processes.

Notable Quotes:

• "AI is still new and nascent enough that it is, people are still forming their opinions and that includes me." - [Amos Schwartzfarb]
• "When you're passionate about solving the problem, the 'I only work well under pressure' doesn't even exist." - [Amos Schwartzfarb]
• "AI can fill in that gap. But I'd love to get your perspective on that is like how, before we jump into AI, how can someone identify the parts of their business that they can accelerate, automate, or focus on first before they choose the tool?" - [Jonathan Green]

Amos emphasizes that true success lies in focusing on one or two critical aspects of your business at a time, rather than spreading efforts too thin across multiple fronts. He advocates for a disciplined approach to business strategy, akin to the methodology presented in his book, *Levers*, which helps entrepreneurs prioritize and measure impactful actions.

Connect with Amos Schwartzfarb:

• LinkedIn: https://www.linkedin.com/in/amosschwartzfarb/

Amos introduces his concept of "Vibe Coding," a brainstorming method that allows for quick ideation and evaluation of potential business innovations. He underscores the importance of human decision-making in the AI landscape, where technology serves to support, rather than replace, strategic business thinking.

If you're intrigued by how AI can strategically enhance your business processes and wish to avoid the common traps of misapplication, this episode is a must-listen!

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this episode, we delve into the ever-evolving domain of AI and cybersecurity with our insightful guest, Jason McKinley, an expert in cybersecurity transformation.

Jason shares his unique insights on the current state of AI security and the challenges posed by our rapidly digitalizing society. He discusses the nuanced landscape where speed of technology adoption often outpaces the necessary security measures, leading to vulnerabilities within organizations. Jason emphasizes the importance of slowing down to establish robust security baselines before accelerating innovation.

Notable Quotes:

• "The biggest risk is... moving too fast. We're very much from a pace of technology change right now... We want to slow down just a little bit and then go faster." - [Jason McKinley]
• "If you aren't using AI, you're wrong because your employees are, you just might not know it yet." - [Jason McKinley]
• "Security should not trump the operations... You still have to be able to get the job done." - [Jason McKinley]

Jason also explores the cultural shifts in businesses where convenience often overrides security protocols and discusses the pitfalls of merging personal and professional digital spaces. He offers strategic advice on creating a cybersecurity culture within organizations, emphasizing the critical role of executive commitment and beginning security practices early in the business lifecycle.

Connect with Jason McKinley:

• LinkedIn: https://www.linkedin.com/in/jasonmckinleyatg/ 

To reach Jason directly, visit his booking link on the LinkedIn profile or the company's website for further consultations and insights.

This episode is a must-listen for anyone interested in the intersection of technology and security, offering practical strategies to protect your digital assets in an age where AI continues to reshape the business landscape. If you're ready to take cybersecurity seriously, Jason's insights are invaluable!

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this insightful episode, we delve into the dynamic world of post-AI search and its impact on businesses with our special guest, Andrew Laws, an expert in SEO and digital marketing.

Andrew brings an invaluable perspective on the rapid evolution of search technologies and the challenges faced by businesses today. He shares insights into the shift from traditional search to AI-driven content discovery, discussing how this transformation is affecting publishers, small businesses, and the very fabric of online visibility. Andrew provides a hopeful outlook on how quality content can still emerge victorious in this new landscape.

Notable Quotes:

• "With AI search, it does offer some opportunities for the real small guys, again, because if you create better information, AI searchers are more likely to use that than they are just the sheer volume." - [Andrew Laws]
• "Let your weirdness through. Don't try and turn up looking like you think the audience wants you to look. You're gonna appeal to nobody." - [Andrew Laws]
• "I think that we are in a time where it's very trying, and we're overwhelmed with communication messages." - [Jonathan Green]

Andrew emphasizes the importance of authenticity and adaptability in the age of AI, advocating for businesses to focus on quality, relationship-building, and authentic engagement over traditional SEO tactics. He highlights the potential for smaller businesses to thrive by leveraging these principles in a fragmented and ever-changing digital market.

Connect with Andrew Laws:

• LinkedIn: https://www.linkedin.com/in/andrewlaws/ 
• Podcast: https://yeseo.io/podcast/ 

Join us as we explore how businesses can navigate the challenges of a post-AI world and seize new opportunities through innovation and authenticity. This episode is a must-listen for anyone interested in the future of digital marketing and search!

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this episode, we delve into the art of cost reduction and its intersection with AI, featuring our special guest, Larry Levine, from P3 Cost Analysts. Larry has extensive experience in helping businesses reduce their indirect vendor overcharges, a crucial aspect often overlooked by many companies.

Larry introduces us to the concept of indirect vendor costs, which include expenses for telecom, utilities, waste, insurance, and property tax—costs that are often seen as non-negotiable. With a unique industry insights approach, Larry demonstrates how many of these costs can be negotiated down, sometimes by up to 75%, offering substantial savings for businesses.

Notable Quotes:

• "It's really about discovering the right way to lower costs effectively, knowing what to ask for, and having the industry knowledge to back it up." - [Larry Levine]
• "Every business, whether a startup or an established entity, should embrace the mindset that costs are negotiable." - [Larry Levine]
• "AI might be the frontier, but cost efficiency is the foundation every business should secure." - [Jonathan Green]

Larry provides valuable insights into how businesses can maintain efficiency, especially in a tech-driven world where AI tools are rapidly embraced but not always cost-effective. He emphasizes the importance of having the right mindset when approaching vendors and the potential pitfalls of assuming costs are fixed.

Connect with Larry Levine:

• Website: https://www.costanalysts.com/
• Phone: 410-205-2475
• Email: [email protected]

If you're interested in learning how to optimize your business expenses while staying competitive with AI innovations, this episode is a must-listen! Tune in to discover how to streamline your costs and enhance your business operations.

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this episode, we dive into the realm of educational challenges and AI solutions with our distinguished guest, Russel van Brocklen, a renowned expert in dyslexia intervention.

Russel provides a comprehensive approach to overcoming dyslexia and similar learning challenges, emphasizing the importance of focusing on a child's strengths and interests. He discusses the role of AI as a tool to enhance writing skills by organizing thoughts into coherent ideas, yet stresses that foundational learning should precede the introduction of AI. Through innovative methods, Russel shares how targeting areas like word analysis and articulation can significantly improve reading and writing proficiency.

Notable Quotes:

• "Focus on the child's specialty... by using writing as a measurable output, we force the brain to organize itself." - [Russel van Brocklen]
• "It's only when dyslexics reach graduate school that they truly excel. We own the place." - [Russel van Brocklen]
• "AI is only good enough to get you a first draft very quickly." - [Russel van Brocklen]

Russel reveals the power of starting with specific interests to engage children in learning, using technological tools strategically, and the importance of teaching from the specific to the general. He shares his experiences and the transformational impact of these methods on students, providing hope for parents and educators facing similar challenges.

Connect with Russel van Brocklen:

• Website: https://dyslexiaclasses.com/

Russel offers personalized consultations and resources to help parents and educators develop effective strategies for addressing dyslexia and related challenges in students.

If you're keen on understanding how AI can be skillfully integrated into educational strategies and want insights from an expert in dyslexia intervention, this episode is an enlightening listen!

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this episode, we delve into the ever-evolving realm of AI in education, featuring our insightful guest, Niki Skene. Niki is a pioneer in innovation, orchestrating transformative programs in Silicon Valley that immerse global participants in cutting-edge tech environments.

Niki provides a thought-provoking narrative on the adaptability challenges faced by traditional education systems in keeping pace with rapid AI advancements. Highlighting the need for an experimental mindset, she advocates for educational paradigms that nurture curiosity and adapt beyond rigid curriculums. She shares experiences from her own programs where participants are encouraged to innovate rapidly without the constraint of long-term commitment to any single project.

Notable Quotes:

• "AI is a category. AI is a technology. AI can do many things... we should behave like we're in a sandbox and learn the mindset of experimentation." - [Niki Skene]
• "The university catch-up game is failing because the technology was evolving at an exponential pace." - [Niki Skene]
• "AI democratizes product development... Whether it's building software or designing your logo, it opens new markets." - [Jonathan Green]
• "Institutions always fight against something that's already here." - [Niki Skene]

Niki emphasizes the role of educators in harnessing students' curiosity and guiding them through a landscape where innovation thrives over traditional methods. The discussion touches on AI's potential to revolutionize learning environments and the importance of blending technological advancement with human creativity and emotional intelligence.

Connect with Niki Skene:

• Website: https://www.iacy.com/

Explore Niki's projects and workshops aimed at challenging conventional perspectives and fostering intrinsic motivation to embrace change and thrive in an AI-driven future.

If you're curious about how AI is reshaping education and want to gain insights into fostering innovation, this episode is a must-listen!

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this episode, we dive into the intriguing dynamics of business self-destruction and the AI hype cycle with our distinguished guest, Lawrence Mandelberg. Lawrence, an expert in organizational growth and sustainability, shares valuable insights on why some businesses unwittingly set themselves up for failure and how to navigate the complex landscape of change management.

Lawrence discusses the common pitfalls businesses encounter, such as resistance to change and lack of clarity in purpose. He highlights the importance of understanding the true value of your product or service and the significance of embracing change strategically to foster growth. 

Notable Quotes:

• "Organizations have a built-in resistance to change... but growth forces change. You cannot have growth without change." - [Lawrence Mandelberg]
• "Every human being loves change that they do unto others. Nobody loves change others do unto them." - [Lawrence Mandelberg]
• "It's not about how often should we change, but about how much do we have to be better to justify investing in the change." - [Lawrence Mandelberg]
• "The inflection point for change is when your current reality becomes more of a drag than your potential future." - [Lawrence Mandelberg]

Throughout the episode, Lawrence emphasizes the necessity for businesses to critically assess their operational strategies, looking beyond symptoms to address root causes of recurring issues. He illustrates this with compelling examples and provides listeners with practical frameworks for evaluating and implementing change effectively.

Connect with Lawrence Mandelberg:

• Book: https://businessesdontfail.com/
• Website: https://mandelberg.biz/
• LinkedIn: https://www.linkedin.com/in/larrymandelberg/

If you're interested in understanding how to prevent your business from self-destructing and want expert advice from an insightful strategist, this episode is a must-listen!

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this episode, we dive into the evolving landscape of digital marketing with SEO expert Jason Berkowitz. Together, they explore whether AI is rendering traditional SEO obsolete and what this means for the future of online content.

Jason shares insightful perspectives on the current state of SEO, emphasizing that while AI is influencing how search engines operate, SEO is far from dead. He discusses the importance of maintaining quality content that serves user experience while adapting to evolving digital dynamics. Jason highlights the necessity of focusing efforts on middle and bottom-of-the-funnel strategies for higher conversion rates in the age of AI.

Notable Quotes:

• "We don't know what the future's gonna hold. We're in that evolution period." - [Jason Berkowitz]
• "The question then is, okay, if you're losing clicks maybe getting impressions, but losing clicks from super informational queries, were you going to get revenue from that traffic anyways?" - [Jason Berkowitz]
• "The pursuit of good content will always rise to the top." - [Jonathan Green]
• "There is AI burnout anyways... the changing times SEO strategies just need to evolve." - [Jason Berkowitz]

Jason emphasizes the need for adaptability within the SEO space, recognizing that digital marketers must evolve alongside technological advances. He advises leveraging platforms where your audience resides, be it YouTube, social media, or emerging AI platforms, and reiterates the enduring relevance of SEO for driving organic revenue.

Connect with Jason Berkowitz:

• Website: https://breaktheweb.agency/
• LinkedIn: https://www.linkedin.com/in/jasonberkowitzseo/

For anyone navigating the tumultuous waters of SEO in the digital age, this episode provides valuable insights and actionable strategies. Tune in to learn more about thriving in a rapidly changing digital ecosystem!

Connect with Jonathan Green

• The Bestseller: ChatGPT Profits
• Free Gift: The Master Prompt for ChatGPT
• Free Book on Amazon: Fire Your Boss
• Podcast Website: https://artificialintelligencepod.com/
• Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes
• Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast