The fear of rejection, someone saying no, is very real with many, many fundraisers’. So if this is you, you're not alone! But it can stop you building great major donor relationships - picking up the phone to donors, meeting them with confidence - and ultimately raising more.

There is a growing body of evidence that giving is good for people! And in major donor fundraising we have the unique privilege of being able to understand and connect with donors one on one.

So how can we use and understand the psychology of giving and this evidence to overcome that fear?

Louise Morris is a major donor specialist and has worked with over 200 charities and interviewed 100 philanthropists. She’s helped hundreds of fundraisers become confident and comfortable securing support for their amazing causes, so join her for this episode so you can be too.

You'll come away from this episode with:

• energy and confidence to take the next steps for your major donor fundraising, whether your charity is just starting this income stream, or whether you have a number of donors

Trusts and Major Donors is back on 14th December. You can register here. Use discount code FEPODCAST for a 50% discount.

And thank you to our friends at JustGiving who make the Fundraising Everywhere podcast possible.