Young Assyrians Ramsin Jajoo, Susan George, Yaqub Khoshaba, and Luke Jacob have come together to start a new project that encourages the advancement of Assyrian businesses. One of the organisers, Luke Jacob said,  "We saw that other communities have annual awards to encourage businesses, and we agreed to do something similar for the Assyrian community". He told SBS that nominations where posted online and the winners will be announced on the night of 26 Nov 2019.