We all have it. Whether we like the color red over blue, or like a sports car over an SUV, we all have preferences. It's what makes us unique. But when we make decisions about situations and personnel that are based purely on our perception (or, our bias) about what a woman "should do" or a man "should behave", we are treading into the turbulent waters of "implicit bias".

My guest today is an expert in how gendered implicit bias impacts college athletics and higher education. Tom Newkirk, an attorney from Des Moines, Iowa, has successfully tried and won numerous cases and settlements for coaches and others on the issue of bias. He is a national trainer, providing workshops including:

Des Moines Foundation: Bias Training

Iowa CASA: Implicit Bias

NAACP, Justice and Disparity: Implicit Racial Bias

Labor and Employment: The Art of a Closing Argument in Employment Cases

National NELA: Moving Implicit Bias Theory from The Classroom to The Courtroom