Audience

Today's episode is a must-listen re-run from our other show, 3 Clips . It's presented by Andrea, one of our producers for 3 Clips, in place of Jay while he's out on parental leave. 

We hope you enjoy today's episode and give 3 Clips a follow in your favorite podcasting apps. 

On this episode of the Audience podcast, Matt talks with fellow podcaster, Bob Dunn from the Do the Woo Podcast. Bob specializes in a specific niche within WordPress, which is what his podcast focuses on as well. That begs the question, “How do you niche down in podcasting?” Today, Bob and Matt talk about niche podcasting and sponsorships, how to get started with sponsorships (when you’re new and scared), and different types of ad-rolls. 

How important is creativity in an ad-roll? How do you own a segment? How flexible do you have to be with sponsors? Bob and Matt answer all of these questions and more in today’s episode of the Audience podcast.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

Resources/Links:

Bob Dunn, LinkedIn: https://www.linkedin.com/in/bobwp/

Bob Dunn, official website: https://bobwp.com/

Do the Woo Podcast: https://dothewoo.io/woocommerce-podcast/

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/private/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

On this episode of the Audience podcast, Matt talks with Harry Duran from Podcast Junkies and his podcast production company (Fullcast). From mobile app developer to his ah-ha moment at New Media Expo, he talks about his journey into podcasting as well as his thought experiment which led to the Vertical Farming Podcast. Harry shares his expertise in the industry as the discussion moves from hyperfocusing on niches and the importance of building partnerships with sponsors.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

Resources/Links:

Podcast Junkies: https://podcastjunkies.com/

Fullcast: https://fullcast.co/ 

Notion landing page for listeners: https://fullcast.co/castos 

Vertical Farming Podcast: https://verticalfarmingpodcast.com/ 

Podnews: https://podnews.net/ 

Podcast2.0: https://podcastindex.org/ 

Breez: https://breez.technology/ 

Podfriend: https://www.podfriend.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/private/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

The Audience podcast is back with exciting news: Castos has acquired Podiant podcast hosting!

Matt & Craig sit down to discuss the acquisition and what it means for the Castos family. We'll learn that it goes beyond acquiring more customers and injecting them into the Castos brand, but that customers from both sides will benefit.

Along with new Podiant customers remaining on the same billing plan, they will also get all of the great unlimited features of Castos podcast hosting, too! Castos customers get something out of the deal too -- we'll soon have native integration to Descript through the infrastructure already in place at Podiant.

Matt is very excited about this. Learn more about Descript on our YouTube channel.

Enjoy today's episode and please feel free to contact us with any questions about the acquisition.

Important links:

The Castos Creator's series is happy to share today's story of Tim McKenna, podcast host of the Signal337 (three-thirty-seven) Podcast, a show for the innately curious and creative.

Since September of 2019, Tim has been sharing his thoughts on design, business, and leadership with his audience. Though, we'll learn today that he tried to start the show with some co-hosts, things didn't pan out the way he had hoped.

Like many of us, Tim didn't set out to do a solo podcast reserved for only his opinions -- he wanted to share the spotlight with his friends! Podcasting is great, who wouldn't want to spend hours recording every week talking about the intersection of design & business?!

Tim couldn't sell the idea to a his would-be co-hosts. Look, I know first hand that finding a great co-host for a podcast isn't easy. It's like that old poker saying, "If you’re playing a poker game and you look around the table and can’t tell who the sucker is, it’s you."

That's sorta like being a podcaster. If you can't convince other people to get on board with you, chances are, you're the only one crazy enough to do a podcast.

We're excited Tim chose Castos to publish his podcast and in today's episode, we're going to explore his path as a creator and what's kept him going since episode one.

Links from the show:

On this episode of the Audience podcast, Craig and Matt do a deep dive into the Apple and Spotify announcements about private podcasts, and discuss how it might affect the industry and the podcast creator economy. How will it affect creators? Would you rather “rent land” or “own your own property”? What does this mean for the future of podcasting? What are the pros and cons to monetization with a big company like Apple or Spotify?

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. If you have any comments or questions about private podcasting and the recent news in the podcasting community, shoot us a message at  [email protected] or Matt directly at [email protected]. 

And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

Resources/Links:

3 Clips Podcast: https://3clipspodcast.com/ 

3 Clips Episode, “Content Inc: Inside a Short-Form Monologue Podcast”: https://3clipspodcast.com/content-inc-inside-a-short-form-monologue-podcast/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/private/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

On this episode of the Audience podcast, we’re featuring a new podcast acquired by Castos: The 3 Clips podcast. Castos owner Craig Hewitt and 3 Clips host Jay Acunzo talk about the acquisition process along with a few tips on the fundamentals of podcasting.  They also share their thoughts on what makes a show great and how smaller shows can achieve that. 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

Resources/Links:

3 Clips Podcast: https://3clipspodcast.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/private/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

On this episode of the Audience podcast, Matt is talking with Espree Devora about creating and cultivating energy, positivity, and motivation with your art. Do you consider podcasting to be an artform? What is your purpose for podcasting? Why do you show up? These are the types of questions that Matt and Espree talk about on today’s episode. 

Espree Devora is an amazing personality and a bright light in podcasting. From her Women in AI podcast to the We are LA Tech podcast, she endeavors to showcase otherwise hidden talents, and motivate people to believe in themselves. Listen in to hear all about Espree’s philosophy about podcasting, artwork, and how she creates an engaging and connective experience for her listeners.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by following us at castos.com/subscribe.

Today you’ll learn about:

Resources/Links:

Espree Devora, email: [email protected] 

Women in Tech podcast: https://podcast.womenintechshow.com/ 

We Are LA Tech podcast: https://wearelatech.com/ 

Espree Devora, Twitter: https://twitter.com/espreedevora?lang=en 

Espree Devora, LinkedIn: https://www.linkedin.com/in/espree/

Espree Devora, Instagram: https://www.instagram.com/espreedevora/?hl=en

Espree Devora, Medium: https://espreedevora.medium.com/

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/private/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

On this episode of the Audience podcast, Matt is talking with Evo Terra from Podcast Pontifications. Evo is the author of Podcasting For Dummies and Expert Podcasting Practices for Dummies. He has also launched and run one of the first large podcast networks, and built a successful strategic podcast consultancy. From public speaking to podcasting, Evo has an amazing way with words and he shares a few of his pontifications and advice with us today. 

Today, Matt and Evo talk about livestreaming, to social audio, to Evos’ advice about effective and efficient CTAs. He shares his knowledge and aptitude about the industry and his visions of what the future of podcasting holds for us.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

Resources/Links:

Evo Terra Official Website: https://www.evoterra.com/

Twitter: @evoterra

Simpler Media Productions: https://podcastlaunch.pro/ 

Podcast Pontifications: https://podcastpontifications.com/ 

“Will The Race For Podcasting's Profits Drive Our Dystopia?”: https://podcastpontifications.com/episode/will-the-race-for-podcastings-profits-drive-our-dystopia 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/private/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Anyone can start a podcast, but not anyone can make it successful... Stuart Barefoot is an expert in podcast production - so his voice is a legitimate one to listen to for anyone thinking about starting a podcast - even more so if you have an existing podcast and are looking to take your show to the next level. 

Stuart has years of experience coaching people to find and create content that is relevant now - and for the foreseeable future - evergreen content as they call it… This kind of content is the golden egg for any podcast and will ensure a continuous influx of new listeners and the ability to repurpose content as well as marketing resources. 

Stuart shares helpful tips on choosing a podcast genre that makes sense, getting more traction on an existing podcast, and how to ensure you don’t over-commit yourself when it comes to regular publishing.

Discussion Points:

Resources:

Subscribe to Audience

Castos Academy

Castos YouTube Channel

Stuart Barefoot Instagram

Stuart Barefoot Twitter

Stuart Barefoot LinkedIn

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