In this episode, Craig talks with Ed Freyfogle about his live event (Geomob) and the podcast that goes with it. With fifty episodes under his belt, Ed has a lot of great information to share about how he organizes interviews, records episodes, tips for new podcasters, and on the topic of podcasting as a business-related hobby. Ed also talks about how the podcast has been a great compliment to their live event and the perks of having both.

Ed Freyfogle is the co-founder of OpenCage (which provides a geocoding API) and organized Geomob (the live event and the virtual events). His podcast, the Geomob podcast, is a space where he and his cohosts can talk about the geo community, provide updates on their projects as well as interview prominent figures in the industry.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much! 

Today you’ll learn about:

Resources/Links:

Ed Freyfogle: https://freyfogle.com/ 

Ed on twitter: https://twitter.com/freyfogle 

Geomob Podcast: https://thegeomob.com/podcast/ 

Savvy Cal: https://savvycal.com/ 

Calendly: https://calendly.com/ 

Acuity: https://acuityscheduling.com/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

In this episode, Craig talks with Bryan Barletta from Sounds Profitable about advertising in podcasting. Sounds Profitable is a free, weekly newsletter about adtech in podcasting. Advertising can be such an intimidating process. Where do you start? Who do you talk to? Where do you go? What connections and relationships should you be building? Bryan answers these questions in today’s episode.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much! 

Today you’ll learn about:

Resources/Links:

Sounds Profitable, website: https://soundsprofitable.com/

Podnews.net, website: https://podnews.net/  

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Today on Audience, Matt is talking with live-streaming expert Ross Brand. Ross is a former radio personality, reporter and also a show host. With his deep love for broadcasting in mind, he created the @livestreamuni Twitter account before finally created the website: LivestreamUniverse.com. Through this platform he’s able to highlight brands that produce high quality content as well as broadcasters. He is one of the most noteworthy names and experts in live-streaming because of his passion, expertise, and because he’s so prolific. 

In this episode, Matt and Ross talk about what he has learned about broadcasting through the different formats he has used in his life. Ross goes over some lessons he learned and would like to pass along to new podcasters and live-streamers including tips on equipment, what to prepare before your first broadcast, and how to appear in-control during a livestream.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much! 

Today you’ll learn about:

Resources/Links:

New courses on Castos Academy: https://academy.castos.com/ 

Streamyard: https://streamyard.com/ 

Livestream Universe: https://livestreamuniverse.com/ 

Podcasthackers.com: https://podcasthackers.com/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Today on Audience, Craig talks with Chris Coyier of the Shoptalk Show, which has produced over four hundred episodes. Craig talks to Chris about what it’s like being an online creator (podcaster, blogger, software and web designer, etc.). Chris talks about the lessons he has learned and what it’s like to have a weekly podcast for ten years. They also talk about podcasting trends in terms of marketing, topics, and the future outlook of the industry.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much! 

Today you’ll learn about:

Resources/Links:

The Shoptalk Show: https://shoptalkshow.com/

Chris Coyier website: https://chriscoyier.net/ 

CSS-Tricks: https://css-tricks.com/ 

Codepen.io: https://codepen.io/ 

The Codepen Podcast: https://blog.codepen.io/radio/ 

Podcasthackers.com: https://podcasthackers.com/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

In this episode, Matt is talking to Brendan Hufford about ROI and marketing. He also goes over his background in teaching and marketing and how that led to his SEO course titled, “SEO for the Rest of Us.” Today Brendan brings his high energy, enthusiasm, and expertise about SEO, his YouTube channel, and marketing for podcasts. He also talks about community: what it means to be a community member, how to create and cultivate a good community, and the whys of building a community around your brand and podcast.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much! 

Today you’ll learn about:

Resources/Links:

SEO for the Rest of Us, website: https://seofortherestofus.org/

SEO for the Rest of Us, podcast: https://seofortherestofus.org/podcast-listen/

SEO for the Rest of Us, twitter: https://twitter.com/seo4therestofus 

SEO for the Rest of Us, YouTube: https://www.youtube.com/channel/UCMvS-nX0_SZHL7BmACVRgQA/featured 

Brendan Hufford, YouTube: https://www.youtube.com/user/lpflyer88 

Jay Acunzo’s workshop: https://marketingshowrunners.podia.com/

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

In this episode, both Craig and Matt are talking about live podcasting, livestreaming, and video podcasts. They’re talking about trends in the industry, what livestreaming does for accountability, future live streams, and the pros and cons of the medium. Whether you’re just starting in podcasting or if you’re a veteran podcaster, livestreaming is something you should familiarize yourself with. Today, Craig and Matt help introduce you to this new format.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much! 

Today you’ll learn about:

Resources/Links:

Streamyard: https://streamyard.com/ 

Castos’ Podcast Grader: https://castos.com/podcastgrader/ 

Matt’s email: [email protected] 

Podcasthackers.com: https://podcasthackers.com/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Today Matt is talking with Eric Johnson from Bumblecast.FM. From winning the 2019 Podcast of the Year award to helping make original podcasts, Eric is a well-known and prominent podcast editor in the industry. His newest venture is Bumblecast.FM which is a business in the business of helping you with your podcast. They can either help you start a podcast of your own or can help your existing podcast. 

Eric has been in the digital media and podcasting field for over ten years. He’s worked at WTOP-FM, AllTHingsD, Mental Floss, and Vox Media. He produced Recode Decode with Kara Swisher which was named Podcast of the Year in 2019. 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much! 

Today you’ll learn about:

Resources/Links:

Bumblecast.FM: https://bumblecast.fm/ 

Eric’s Twitter: @heyheyesj

Podcasthackers.com: https://podcasthackers.com/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos

Today Matt talks with Kim Doyal (from Content Creators Planner and the Kim Doyal Show) about focusing on quality content and putting your energy where it is most needed instead of spreading yourself out too thin. They also touch on the podcasting and marketing aspects that Kim loves to do and why those things are so important when you’re creating content. Kim shares her experience with taking a break from podcasting and why that can be a good thing. They also go over what the Content Creators Planner and Content Marketing Accelerator LIVE can do for you and your podcast.

Kim is an entrepreneur, coach, podcaster, and content creator. She has built her lifestyle business over the last 10 years using WordPress, content marketing, and through growing her community. She lives by her commitment to #JustShowUP.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. Thank you so much! 

Today you’ll learn about:

Resources/Links:

Kim Doyal’s official website: https://kimdoyal.com/ 

Kim Doyal’s podcast landing page : https://kimdoyal.com/show/ 

Kim Doyal’s Facebook Group: https://www.facebook.com/theKimDoyal/ 

Content Creators Planner website: https://contentcreatorsplanner.com/ 

Content Marketing Accelerator LIVE: https://contentcreatorsplanner.com/CMA/ 

Podcasthackers.com: https://podcasthackers.com/ 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

On today’s episode, Craig talks with Ben Pines, the Head of Content and Product Evangelist of Elementor. Ben is a  marketing expert that has developed several successful online ventures in the past few years, one of which is Elementor, the most popular website builder for Wordpress. Both Elementor and Castos help enable creators to make and share content with their audience. We are going to focus on debunking the myths around how easy it is to be a content creator and run a successful online business.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. Thank you so much! 

Today you’ll learn about:

Resources/Links:

Elementor, website: https://elementor.com/ 

Elementor, YouTube: https://www.youtube.com/channel/UCt9kG_EDX8zwGSC1-ycJJVA 

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos 

On today’s episode, I’m talking about five videos on the Castos YouTube page, which will help streamline the podcasting process. It doesn’t matter if you’re a podcasting veteran or if you’re new to the podcasting world, there’s information in there for everyone. I hope you find these five videos helpful. 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. Thank you so much! 

Today you’ll learn about:

Resources/Links:

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos  

Design a podcast brief using Canva: https://www.youtube.com/watch?v=KpvO7EWEgJI   

Canva: https://www.canva.com/ 

Podcast Equipment Guide 2020: https://www.youtube.com/watch?v=RFTwXIZbVAY  

Elementor Templates using Seriously Simple Podcasting Plugin: https://www.youtube.com/watch?v=qUvlSOxyIu8  

Use Auphonic to make your podcast sound better: https://www.youtube.com/watch?v=HV6NiCtGUAQ  

Podcast Checklist using Notion https://www.youtube.com/watch?v=6FY0b5RdWmg