Audio Branding

“So a lot of times they feel like they have to pack this thing with so much dense information. I'm like, dude, you have 30 minutes and you have three of those to hook somebody and you still need to leave a little bit for Q&A. You still need to leave a little bit for engagement. So if you're not going to answer everybody's question about something highly technical in the span of a podcast or the span of a technical talk, the span of an explainer video, you always have to get them to that act. They need to take a step and learn more. And that's where then you get a next level of engagement. You have a more detailed conversation. You have a one-on-one with somebody.” -- Brian Richardson

This episode’s the second half of my conversation with technical communicator, Dragon Con host, and Play It With Moxie drummer, Brian Richardson as he shares his advice on effective communication, some of the most memorable actors he’s worked with at Dragon Con, and the surprisingly rustic direction his life’s taken thanks to a move to Oregon and his new YouTube channel.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. You can also join regular Clubhouse chats in The Power of Sound House, at 2pm Eastern every Wednesday. Plus, subscribing to the newsletter will let you know when the new podcasts are available and what the newest Clubhouse rooms will be about. And if you’re getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

Knowing When to Speak

As the second half of our discussion kicks off, Brian tells us more about the advice he gives technical professionals for connecting with their audience, such as gauging how fast you talk and making sure you’re engaging with the listeners. “Some of it is voice and some of it is language options,” he adds. “There's also a third element depending on the audience, which is when to speak. So when we get into a lot of it, it’s basically word choice.” He shares his stories from Dragon Con, including some surprisingly introverted actors that he’s helped along the way. “Actors are not always outgoing people,” he says. “Some actors are actually introverts. And some of those folks really love the panel environment. They feed off of it. And then they will go back in their little cocoon at the end of the hour.”

Fandom is Fandom

We talk more about Dragon Con, his experiences with the casts of shows like Firefly, The Expanse, and Strange New Worlds, and how he works with guests so they know he’s on their side. “‘Is there anything we shouldn't talk about?’” he quotes his list of pre-show questions. “’Should I deflect from the audience?' And that's your safety zone, right? Now you understand that I'm not just going to feed you to the wolves because fandom is great. But fandom is also sometimes fandom." He also explains how his skills as a moderator have also proven useful when it comes to helping technical experts bridge the knowledge gap with clients. “This idiot in a colorful shirt,” Brian says, poking fun at his own role as the panel host, “said ‘I'm sorry, we have to go.’ So I'm, I'm essentially a buffer, a valve between those two sides. And in some cases when I'm doing technical work, I'm doing the same thing.”

I’m Not Here Yet

Brian also tells us about an unforgettable interview with MCU star Benedict Wong, just as the Marvel movies were getting underway. “He, like, bursts through the door and he's like, ‘Ignore me. I'm not here yet,’” Brian recalls. “And then he sneaks behind the table, and I introduce him, and he comes back up and he's funny as hell.” As the episode comes to a close, we also talk about his YouTube channel NerdSteading, which combines geek-culture enthusiasm with his DIY experiences in rural Oregon. “You’ll see me being sad about roof leaks and doing a full demolition on a workshop,” he explains, “and eventually releasing a video where I built a chicken coop that looks like a TARDIS.”

Episode Summary

• Knowing when and how to speak, and making room for your listeners.
• Some of the most introverted and outgoing actors Brian’s hosted at Dragon Con.
• What being a convention host and technical speaker have in common.
• Brian’s most memorable interviews as a host and his NerdSteading channel.

Connect with the Guest

Website: https://siliconchef.com/

Follow Brian Richardson on Facebook: https://www.facebook.com/siliconchef/

Connect with Brian Richardson on LinkedIn: https://www.linkedin.com/in/richardsonbrian/

Follow Brian Richardson on Twitter: https://twitter.com/siliconchef/

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“And I carried that into engineering in college and was going to go into computers, but then kind of got into robotics. But through all of that, I was still doing college radio. And again, that was like backdoor access to, ‘Hey, can I use the studio in the off hours? Can my band record our CD here in the summer when the stations technically shut down?’ And then that got me into, well, I’m on-air talent now, which in college radio is, as Strongbad used to say, I can describe college radio in five words: dead air, um, dead air.” -- Brian Richardson

This episode’s guest is an engineer turned technical communicator who’s currently working as the Security Initiative Lead for Intel’s Data Center & AI Marketing team. He also produces DIY videos from his farm in Oregon, hosts events and panels for Dragon Con, one of the world’s largest pop-culture conventions, and is one of the co-founders of their in-house video team, commonly known as DragonConTV – and he certainly has some interesting stories to share about that.

But I know him best as the drummer and emcee of the band Play It With Moxie that we’ve been performing in together for over 18 years at a small music convention in Atlanta. His name is Brian Richardson and not only is he a very funny guy, he’s also extremely knowledgeable when it comes to helping techies share complicated ideas.  His answer? Infomercials! I’ll let him explain.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. You can also join regular Clubhouse chats in The Power of Sound House, at 2pm Eastern every Wednesday. Plus, subscribing to the newsletter will let you know when the new podcasts are available and what the newest Clubhouse rooms will be about. And if you’re getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

Dead Air, Um, Dead Air

We start off the episode with Brian’s early memory of sounds, from taking apart an AM radio to the first time he heard a lightsaber. “I vividly remember seeing Star Wars at the age of five in the theater,” he recalls. “And I don’t remember like the entire plot of the movie, but I remember it moving me and there’s a whole element of sound design in that like the lightsaber noise.” He tells us about how his fascination with sound and audio engineering led to band, then AV club, and then his first radio gig. “And then that got me into, well, ‘I’m on air talent now,’” he says, “which in college radio, as Strongbad used to say, I can describe college radio in five words, dead air, dead air.”

The Human-to-Nerd Interface

Brian and I talk more about his early years at Dragon Con, and how he helped create what’s become known as DragonConTV. “Once we got the whole DragonConTV operation up and running,” he says, “that’s a whole different story. But I ended up in this parallel track of like becoming sort of the, the human-to-nerd interface, whether it was on the technical side of things, or whether it was on the actual, like stereotypical nerd side of things.” Being the human-to-nerd interface, as he puts it, taught him about the subtleties of communication, and he realized that it’s an often-neglected skill when it comes to STEM careers. “When I was getting my master’s degree,” he explains, “I was teaching a computer hardware course. And I discovered very quickly as the person grading the lab reports that my students didn’t know how to communicate. They’d do a 12-page lab report for a three-hour lab.”

Learning from Infomercials

We take a closer look at his work as a technical communication instructor and the surprising role that his infomercial parodies on DragonConTV played in his strategy. “So we started making like, you know, fake commercials, fake news reports, music video parodies,” he recalls. “To make a thing, you must first deconstruct it. And infomercials are a beautiful comedic parody because they’re such exaggerated forms of story.” He explains how infomercials and technical communication often have the same goal of breaking a problem down to layman’s terms and offering a solution. “This is what most people are looking for when they have like technical money to spend with a company,” Brian explains. “I want to find a solution for this particular problem, or you’re going to inform me about a problem I’ve never heard of before and give me the next step. That’s exactly what an infomercial does.”

Fail, Fix, Learn, Act

As we wrap up the first half of our discussion, Brian tells us how he dissected the infomercial into four basic parts that can be used for any sort of targeted, solution-oriented message. “So I broke the infomercial down into four structures,” he says, “which I call Fail, Fix, Learn, and Act.” We talk about the classic Snuggie commercials and how they fit into this pattern, and what sets the infomercial’s Fail, Fix, Learn, and Act story structure apart from other, more conventional narratives. “There is nothing after Act,” Brian explains, “because, after Act, it is their story. They are going to take what you have taught them and take it to the next level. So they are now finishing the story.”

Episode Summary

• Brian’s early memories of Chicago baseball and X-wing fighters.
• How clarinet lessons and AM radio led him to a career in audio engineering.
• What DragonConTV parodies taught him about technical communication.
• The surprising link between technical solutions and television infomercials.
• Brian’s infomercial communication strategy: Fail, Fix, Learn, and Act.

Stay tuned next week as Brian tells us about some of the celebrities that he’s worked with and interviewed at Dragon Con, about how being a good panel host can sometimes mean playing the jerk, and about his new “nerdsteading” life in Oregon, including a Doctor Who chicken coop.

Connect with the Guest:

Website: https://siliconchef.com/

Follow Brian Richardson on Facebook: https://www.facebook.com/siliconchef/

Connect with Brian Richardson on LinkedIn: https://www.linkedin.com/in/richardsonbrian/

Follow Brian Richardson on Twitter: https://twitter.com/siliconchef/

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“So I think that when people can get that one word that hits them in the heart and in the gut, that’s what makes a good podcaster. When it’s just information, it’s information. And that’s where we often think, well, ‘I’ll just read the blog.’ You know, ‘I’ll go get a book on that.’ ‘I’ll look it up.’ You know, ‘I’ll just do a Google search and find it.’ But if someone is adding something to it that we haven’t thought about, and it puts a feeling to it and a story, and it makes us come alive, that’s what makes a good podcaster.” -- Elaine Clark

This week’s episode is the second half of my conversation with best-selling author, voiceover expert, and prolific voice actor Elaine Clark as we talk about the power of storytelling, what makes someone an expert, and the importance of style in everything from company meetings to ASMR.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. You can also join regular Clubhouse chats in The Power of Sound House, at 2pm Eastern every Wednesday. Plus, subscribing to the newsletter will let you know when the new podcasts are available and what the newest Clubhouse rooms will be about. And if you’re getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

Getting to the Good Stuff

As the second half of our discussion begins, Elaine talks about how crucial finding the right pace can be when it comes to podcasting. "There are a lot of podcasters out there that have a podcast," she says, "but you have to wade through to get to the good stuff." We also talk about streaming shows and the new golden age of television and how binge-watching owes its success to the power of narratives and the importance of emotional storytelling. "People are anxious to tell a story," she explains, "and people really want to hear more of a story and have someone emotionally connected with it."

The Wrong Notes

Elaine tells us more about how the accessibility of podcasting, for creators and listeners, has helped it continue to thrive even after the height of the pandemic and offers advice on everything from the right equipment to the right vocal exercises. "You have to think of it like going to the gym," she says. "If I went to the gym and lifted some weights for a while, that will last me the rest of my life – if only." We talk about stepping outside our comfort zones and how breaking out of a rut can be the key to finding your best voice. "That's how," she says, "through patterns and how I listen to someone, I realize whether they're stuck in a place and different ways they can change, and that makes a huge difference. Because it's usually their vocal range is fine, but they just got stuck on the wrong notes."

Making It Their Idea

As our discussion wraps up, we discuss the future of audio in the digital age, from social media to branding opportunities. “In society,” Elaine notes, “the visuals mean so much. But over the phone or in podcasts, the voice has become just as important, if not more,” She also offers her advice, gleaned from her work with both professional clients and her own children, on how to persuade people through listening and understanding. “Letting people come up with their idea,” she explains, “is the most effective way that you can communicate. So it's their idea, not just yours.”

Episode Summary

• The qualities that make for a compelling podcast host
• What a conference in India taught Elaine about the power of perspective
• Tips for improving voice recordings, from microphones to muscle memory
• The value of compromise and being willing to meet people halfway

Connect with the Guest

Website: https://elaineclarkvo.com/

VO & Podcasting Books and Apps: https://elaineclarkvo.com/shop/

Real Talking Tips Podcast: https://elaineclarkvo.com/podcast/

Demo Production:  https://elaineclarkvo.com/voice-over-demo-production/

Coaching Services:  https://elaineclarkvo.com/voice-over-coach/

Teaching & Speaking Events:  https://elaineclarkvo.com/events/

Follow Elaine Clark on Facebook: https://www.facebook.com/ElaineClarkApps/

Connect with Elaine Clark on LinkedIn: https://www.linkedin.com/in/elaine-clark-9172671/

Follow Elaine Clark on Twitter: https://twitter.com/ElaineClarkVO/

Connect with Elaine Clark on Instagram: https://www.instagram.com/elaineclark.vo/

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“Most people speak with three different rhythms in a sentence. So if I’m not thinking about it, I have certain parts that are gonna be faster and other parts where maybe I’m thinking about, they’ll be slower, and then something in the middle. That’s what keeps our attention with that melody, that melodic change that’s happening there.” -- Elaine Clark

My next guest is the author of two best-selling books, There’s Money Where Your Mouth Is and Voice-Overs For Podcasting, the creator of two voice and diction apps (Activate Your Voice and Adding Melody To Your Voice), and the host and creator of the speech communication podcast Real Talking Tips. She’s an actor, director, and producer in a wide range of entertainment and business genres, from video games to business events. Over the past forty years, she’s coached C-Suite executives, newscasters, television hosts, podcasters, multimedia journalists, presenters, sports reporters, salespeople, and narrators. She specializes in developing a “tune of speaking” through word focus, movement, dynamics, tempo variations, storytelling, and musicality.

Her name is Elaine Clark, and I'm looking forward to her perspective on how to be a better speaker. It's not just for people on stage but people who have to make presentations, podcast hosts, and anyone who just wants others to pay more attention when they're trying to get a point across. If you want to learn how to make a deeper impact with your voice, this is the podcast episode for you.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. You can also join regular Clubhouse chats in The Power of Sound House, at 2pm Eastern every Wednesday. Plus, subscribing to the newsletter will let you know when the new podcasts are available and what the newest Clubhouse rooms will be about. And if you’re getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

The Musicality of Words

As the episode begins, we talk about Elaine's early memories of sound and how the variety of accents she heard growing up in Louisiana, California, and Germany led to her lifelong fascination with the cadence and melody of speech. "So I thought," she says, recalling all the different speech styles she encountered as a child, "'oh, there's the flowing and then there's the staccato.' So that was also what brought to mind the musicality of words." We also talk about storytelling and how it became her guiding principle when it comes to voice direction. "It's the theater of the mind. It's just like podcasting," Elaine says. "The way I work with people is, you see it first, you feel it, and then you speak."

Solving a Problem

Our conversation focuses on storytelling and how Elaine uses it to guide the relationship between the speaker and listener. "Storytelling is a way of establishing authority," she explains. "When we know where everything is located, when we know how we feel about the various people that we're retelling the story about, people get into that story." She tells us how she helps clients communicate with more confidence and to stay focused on the true purpose and value of public speaking. "The motivation is always about, you know, 'why am I doing this?'" Elaine notes. "'Why am I presenting this information to someone?' It's always to solve a problem. Otherwise, I wouldn't need to speak."

E is For Emotion

“E is for emotion,'" Elaine says, explaining the advantage stories have over raw numbers. "You have to have not only just logic but emotion too, and know where everything is located as part of your storytelling." We talk about how crafting a narrative helps contextualize data and shares the speaker's perspective with the listener. "I was working with someone at a company," she tells us, "and he was the CFO, and he just wanted to give dollars and cents in his quarterly report. And I said, 'but you're not telling me, when you say your profit was $100 million, I don't know whether you were expecting $500 million and that's bad, or whether you were expecting 25 million and it's a lot better."

Where is Your Podcast?

As the first half of our discussion wraps up, Elaine tells us how a publisher’s idea for a podcasting book led to her very first podcast. “So then I had that book out, I'm thinking, ‘wow, this is great.’ Then the next question everyone asks is, ‘where is your podcast?’” She talks about the hands-on lessons she’s learned about running a podcast, and the habits that make for a successful show. “I like doing everything myself,” she adds, “because it's part of the learning process. Doesn't mean I'll do it always myself in the future, but when I go through, then I know what the problems are.”

Episode Summary

• The different accents and languages Elaine learned as a child
• How different languages have different rhythms and musical timing
• Using the natural cadence of speech to better deliver your message
• How Elaine helped a brilliant executive overcome his stuttering habit
• Whether technology’s making things more or less convenient

Stay tuned next week as we talk about the qualities of a compelling podcast host, how the world’s return to pre-pandemic normalcy has changed the podcasting industry, and Elaine’s advice on perfecting your voice, from the best microphones to the right voice exercises.

Connect with the Guest

Website: https://elaineclarkvo.com/

VO & Podcasting Books and Apps: https://elaineclarkvo.com/shop/

Real Talking Tips Podcast: https://elaineclarkvo.com/podcast/

Demo Production:  https://elaineclarkvo.com/voice-over-demo-production/

Coaching Services:  https://elaineclarkvo.com/voice-over-coach/

Teaching & Speaking Events:  https://elaineclarkvo.com/events/

Follow Elaine Clark on Facebook: https://www.facebook.com/ElaineClarkApps/

Connect with Elaine Clark on LinkedIn: https://www.linkedin.com/in/elaine-clark-9172671/

Follow Elaine Clark on Twitter: https://twitter.com/ElaineClarkVO/

Connect with Elaine Clark on Instagram: https://www.instagram.com/elaineclark.vo/

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“And I say this, y'all, if you're actors out there are trying to audition and you're looking, when you meet a casting director, tell them, look them in the eye and say 'hey, you could literally be the person who braced me and I will forever be in debt to you, and I would love to make you a big famous casting director.' I have to be honest, people have said that to me and it works, and they are gigantic celebrities and I'm honored, and my life would be nowhere without them. But it's the alchemy of success. It's the want and drive, it's the clarity they have. They're like, 'Yeah, if you can get me this job and I can rock it for you, then you already get hired for these types of jobs.' This is how we amplify each other. It's how we raise up." -- Vinnie Potestivo

This episode’s the second half of my conversation with Emmy Award-winning brand advisor, creator advocate, and podcaster Vinnie Potestivo as we talk about the evolution of the thirty-minute sitcom, how bonus footage went from an afterthought to a beloved feature, and his advice to podcasters on everything from audio equipment to newsletters to turning your ideas into content.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit www.audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available. And if you’re getting some value from listening, feel free to spread that around and share it with a friend, along with leaving an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

Podcast Meets Broadcast

Vinnie and I start the second half of our conversation with a discussion of the importance of keeping a regular content schedule, and take a look at both his ongoing podcast, I Have a Podcast, and back at my very first podcast, Silver Linings. “I find those people,” he says, talking about podcasters who become discouraged along the way, “are often the people who say, 'Oh, you know, I had an idea, I just, you know, it was just an idea.' But y'all, if you're listening to this, please make time for those ideas.” We also talk about how podcasting is becoming more integrated into other forms of media, and he describes how indie podcasts and regional TV news might form a perfect fit. “That makes me excited about the RSS,” Vinnie explains. “That makes me excited about podcast meets broadcast.”

This is a Sport

The topic shifts to traditional and new media news sources, the role Linkedin’s own news department plays in his podcast, and what Vinnie’s learned about audio equipment and microphones since starting his own show. “If I sound distorted and blown out,” he remarks, “then no matter how right I am or passionate I am, that message won’t come through.” We talk about personal branding and the little things that can help a podcast stand out, and what it takes to stay in the podcasting game in the long run. "A lot of people will get into podcasting,” he says, “and start recording without really focusing on the fact that this is a sport. This takes muscle and emotional memory, and muscle memory.”

Three Great Ideas

As we reach the end of our conversation, we talk about the sounds of celestial bodies, including the eerie howls of black holes, and the importance of networking and supporting one another on social media and in our daily lives. Vinnie also offers some parting advice for anyone who's overwhelmed as a creator and isn't sure where to start. "By the way,” he says, “while y'all are listening to this podcast right now, go put on, like, go write yourself an email, send yourself an email with three great ideas that you're capable of doing that you can make so that the stuff that you should do is set up."

Episode Summary

• Why television dramas usually have longer running times than sitcoms
• The “context of content” and solving the paradox of bonus footage
• The value of networking and supporting each other at every career stage
• Vinnie’s advice to podcasters, from first steps to building a following

Connect with the Guest

Website: https://ihaveapodcast.com

Connect with Vinnie Potestivo on LinkedIn: https://linkedin.com/in/vinniepotestivo

Follow Vinnie Potestivo on Twitter: https://twitter.com/vinniepotestivo

Connect with Vinnie Potestivo on Instagram: http://instagram.com/vinniepotestivo

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“Audio has had exponential growth these last four years. I mean, there’s just this power. It used to be supportive of video, and I think back to, like, Spielberg and Dolby and, like, some of the original advances that happened in the beginning part of my life. It seemed dormant up until these last four. So what a cool time to be in audio.” -- Vinnie Potestivo

This episode’s guest is an Emmy Award-winning brand advisor with a twenty-five-year track record of guiding personal brands and founder-led businesses to new heights through strategic content distribution, brand visibility, and media reach. As an advocate for independent creators, he hosts LinkedIn Presents: I Have A Podcast and serves as the editor-in-chief of ihaveapodcast.com, the #1 source for creative and career inspiration. He also shares valuable creator-economy business strategies, insights, and experiences with co-host Judi Fox on Podcast to Profit. His name is Vinnie Potestivo, and he has quite a lot to say about how to tell a good story and improve the chances of discoverability for your podcast. He's a fun guy to talk to, too: I think you'll really enjoy this interview.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit www.audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available. And if you’re getting some value from listening, feel free to spread that around and share it with a friend, along with leaving an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

Lots of Right Ways

As the episode starts, we kick things off with a fast-paced discussion about everything from Podfest to reviving the dodo bird to the exponential growth of audio. "My favorite thing about podcasts," Vinnie tells us, "is just the individualized approach that everyone has. And there's no right way, or, no, there is a right way. There's a lot of right ways, actually. And there are a lot of wrong ways too." We talk about his early memories of sound and the surprising career that inspired him as a small child: "I wanted to be a Foley artist, a gaffer or a Foley artist. Those were the two things that I wanted to be."

Louder Than Anything

We also talk about how the digital landscape of the early 2000s shaped his career at MTV. "Napster file trading, digitizing of our disks on computers," he explains. "I mean, I saw music, and I saw video as files, and I knew that I can move it. So not only was I the person who had to fix the controls on the screen, but I could get all your photos scanned in for you." He tells us about his casting work on MTV's Celebrity Deathmatch and the challenge of using audio to dive deeper into the emotions behind reality shows like the Real Housewives series. "I come from a point in time," Vinnie says, "where they would say, 'We want the loudest voice.' You know what's louder than anything? Silence."

The Business of Music

Vinnie tells us more about the industry insights he gained at MTV and how he's watched music videos transition from cable television to YouTube and new media. "MTV sure did play an impactful role in music and amplified music," he says, "but what it didn't do is get into the business of music, even the same way YouTube has gotten into the business of music." We also talk about platforms like Spotify, the rise of influencers and the new creator economy, and how they're transforming the music industry. "I would say that, in my opinion, the entry-level into the industry's changed significantly," he explains. "You can now create your own content and be found on your terms. And that's gigantic."

Building a Community

As the first half of our discussion comes to a close, we talk about the future of the audio industry in general and podcasting in particular, and where the creator economy might lead us. “I would strongly lean into building a community,” Vinnie suggests. “I think the community economy is coming next.” Vinnie also offers his advice for podcasters who are just starting out. “I think for any creator out there, just create,” he says. “And if you’re having a hard time creating, then collaborate.”

Episode Summary

• The exponential growth of audio over the last few years
• How VCRs and Excel spreadsheets led to Vinnie’s creative role at MTV
• What reality TV taught him about bringing stories to life through sound
• How MTV lost its hold on the music industry to streaming platforms
• The rise of the Creator Economy and the upcoming Community Economy

Stay tuned next week as we discuss how podcasting could become an important part of the broadcast news landscape, what a chance encounter with Christina Milian and Janet Jackson taught him about the value of networking, and his advice to creators on how to see their dream through.

Connect with the Guest

Website: https://ihaveapodcast.com

Connect with Vinnie Potestivo on LinkedIn: https://linkedin.com/in/vinniepotestivo

Follow Vinnie Potestivo on Twitter: https://twitter.com/vinniepotestivo

Connect with Vinnie Potestivo on Instagram: http://instagram.com/vinniepotestivo

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“No, it’s true. No, you’re absolutely right. Yeah, it does trigger memories. I remember sitting in my bedroom in my parents’ house hearing certain songs like ‘Double Dutch Bus,’ that song from the early 80s, it triggers a memory instantly. Or Earth, Wind and Fire, playing my parents’ vinyl records, certain songs like instant memory of where I heard that song.” -- George Whittam

This episode’s the second half of my interview with audio engineer, podcast host, and all-around sound expert George Whittam as we talk about whether rooms or recording booths make for better audio, how podcasts became the new magazines, and George’s most and least favorite sounds.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit www.audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available. And if you’re getting some value from listening, feel free to spread that around and share it with a friend, along with leaving an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

The Blind Leading the Blind

As we start the second half of our interview, George explains how the needs of musicians and voiceover artists can lead to very different recording environments. “There’s no reverb,” he says about voiceover studios, “there’s no liveliness. It doesn’t help a musician who’s playing acoustically or singing to be singing into a dead void.” We talk about whether he prefers isolated rooms or recording booths for soundproof environments, and why isolation booths often have trouble living up to their promise. “A lot of these companies that make iso booths don’t understand the importance of actually having an acoustics expert,” he tells us. “There’s a lot of the blind leading the blind.”

Sounds, Textures, and Rhythm

We also discuss George’s experience with podcasting, both as a host and listener, and how it’s come to replace magazines as his source of daily news “With podcasts,” he says, “I find there’s less of the, ‘if it bleeds, it leads’ type stories and more, more real stories.” We also talk about the power of sound in our everyday lives, from the beauty of a piano piece or solo trumpet to the noise of leaf blowers and construction workers in the big city. “For me,” he says, “it’s always been about the sound, the textures, the rhythms, the way it’s recorded. That has always been what’s triggered an emotion in me.”

Why It’s So Important

The topic turns to audio equipment and how well smartphones can fill in for a studio when we’re out on the road. George tells us about the limitations he’s encountered in trying to make Apple products work with third-party hardware, including an audio interview that was never actually recorded thanks to a notification hiccup. “It makes me crazy,” he adds, “and this is why we’ll never recommend, and even an iPad Pro for real recording use. You cannot count on it.” As the episode closes, we talk about the importance of sound, from advertising to movies, from music to everyday life. “Sound is very, very attached to the emotions,” he says. “That’s, it is for me, so that’s probably why it’s so important.”

Episode Summary

• Whether isolation booths or soundproof rooms are better for recording
• Blocking out ambient noise, from city traffic to rural neighbors
• How to get the most out of a smartphone while remote podcasting
• The importance of sound, both digital and within our daily lives

Connect with the Guest

Website: https://georgethe.tech/

(Use code GTTABP10OFF to get 10% off all services and webinars!)

Connect with George Whittam on LinkedIn: https://www.linkedin.com/in/georgethetech/

Follow George Whittam on Facebook: https://www.facebook.com/georgewhittam/

Connect with George Whittam on Twitter: https://twitter.com/georgethetech/

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“And so he told me all about this, he showed me the facility that they have at the school, which was small, but very state-of-the-art digital audio recording technology for 1993. It was very state-of-the-art. And I was like, ‘Ooh, this is cool!’ And so I started realizing this is where I should be, I should be in the recording department. But they didn’t have one. They had a music school. That means I have to audition and get into music school if I want to study recording.” -- George Whittam

This week’s guest has served the technical needs of voiceover artists since 2005. In 2017, he launched GeorgeThe.Tech, offering VO tech support, training, studio design, and audio processing templates. He’s the co-host of the Pro Audio Suite Podcast and co-host with Dan Lenard of Voice Over Body Shop at VOBS.TV. His name is George Whittam, and if you have a question about audio, he’s the guy to ask. We’ll be talking about what drew him to audio technology, acoustics, interfaces, and sound challenges. I always learn a ton of new things every time I speak to him, and I’m sure you will too.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit www.audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available. And if you’re getting some value from listening, feel free to spread that around and share it with a friend, along with leaving an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

Why Am I Here?

We start the episode with George’s early memories of sound, from a terrifying introduction to fireworks when he was a toddler to his childhood tape recordings and family interviews. He recalls following his dad’s footsteps as an electrical engineer, only to discover his passion for sound in college. “I’ll never forget sitting in differential equations class,” he says, “shaking my head, like, why am I here? And the guy’s saying ‘Most of you guys aren’t going to need this, but you electrical engineers are going to be using this all the time.’ That’s what I thought I was studying. And I was like ‘wrong major.’"

Voice-Actor Friendly Tech

George tells us how his father supported his early career in sound and helped fund his very first, and very unconventional, recording studio. “It was an old camper RV called the El Dorado,” he explains. “It literally said El Dorado on the front. And that’s where the name of my first company came from: ‘El Dorado Recording Services.’ We talk about how far he’s come since those early days, and his guiding philosophy as an audio engineer, which, as he tells us, he can sum up in four words. “I’ve come up finally with a slogan,” he says, “a four-word slogan, which is voice-actor-friendly tech.”

Should You Upgrade?

We discuss the challenges of helping voiceover artists and musicians, who often aren’t the most technically savvy people, with some of the more complex decisions when it comes to acoustic design and recording equipment. George tells us how the pressure to stay current can sometimes backfire, especially when it comes to trying to reinvent a very personalized audio setup. “You can run for years and years,” he explains, “and not upgrade a single solitary thing, and have a completely functional, great sounding, and reliable-to-use studio. And that’s really what we care about.”

The Voice Actor’s Interface

As the first half of our interview comes to a close, George talks about his work on the upcoming Passport VO, an audio interface built specifically for voiceover artist needs. “It’s our take,” he tells us, “on what we think the voiceover actor’s audio interface, sort of the ultimate voice actor audio interface could or should be.” We talk about the design process, the obstacles along the way, and how he hopes it’ll help clear some of the technical hurdles of working with audio. “It’s been a lot of fun,” he says, “getting to co-design a product, an actual physical thing you can plug into your computer.”

Episode Summary

• How George’s early experiences with sound inspired his enthusiasm for audio
• George’s journey from electrical engineering to sound specialist
• His first radio job and the surprise resignation that reshaped his career
• How social media and the gig economy have strengthened the GTT Team
• Knowing the right time to upgrade your studio and audio hardware

Stay tuned next week as we talk about the acoustical difference between isolation booths and rooms, the power of music in shaping everything from our emotions to our memories, and whether Android or the iPhone has an advantage when it comes to recording audio away from home.

Connect with the Guest

Website: https://georgethe.tech/

(Use code GTTABP10OFF to get 10% off all services and webinars!)

Connect with George Whittam on LinkedIn: https://www.linkedin.com/in/georgethetech/

Follow George Whittam on Facebook: https://www.facebook.com/georgewhittam/

Connect with George Whittam on Twitter: https://twitter.com/georgethetech/

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“I think there’s a responsibility to know that if you’re emotionally connecting people, if you know that we have the power to persuade, in a way, that is, that wields real results and real people, like let’s not manipulate, you know? Let’s make sure that that’s an authentic thing that needs, that you’re creating and you’re not driving something fake. You’re not driving, because it’s gonna be, it’s gonna be, they’re gonna smoke it out anyway at some point in time. It’s not gonna work.” -- Adam Pleiman

This episode’s the second half of my conversation with Grammy-nominated engineer, producer, musician, and Play Audio Agency creative director Adam Pleiman, as we talk about how he’s working to make the world sound better, about the surprising role ASMR played in Play Audio’s recent Sport Clip ad campaign, and the importance of honesty when it comes to consumers.

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit www.audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available. And if you’re getting some value from listening, feel free to spread that around and share it with a friend, along with leaving an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

A Better-Sounding Place

The second half of our discussion starts as Adam talks about what he considers his evolving mission as an audio creator. “Our mission,” he says, “is to make the world a better-sounding place.” We talk about the boundaries he believes should be maintained for the sake of respecting his audience. “There are certain things,” Adam explains, “that we will draw a line on and certain things we won’t do because it would be irresponsible and hurtful to the industry.” He tells us how he brings all the different parts of a company’s brand and the audio resources at his disposal into a cohesive sonic identity, and how rewarding it is to see everything come together. “I mean,” he says, “it gives me goosebumps to think that it’s that much more effective when it’s all tied in across the board, you know?”

What No One Else Is Doing

We talk about one particularly recent and successful example, the now-famous ASMR audio spot for Sport Clips, and how the idea grew from its first inspiration to an acclaimed finished product. “It was an interesting challenge,” Adam tells us, “to go, well, ‘what’s unique? You know, what are you doing that no one else is doing?’ Do they have unique sounds? And what can we do to illustrate those to a listener?” We listen to a clip and talk a bit about the process of creating an authentic ASMR experience, and how it worked to bolster Sport Clips’ brand recognition. “The stats on it were outstanding as a brand lift,” he says. “Brand awareness had like a 15% jump. It was outstanding.”

The Ocean for Me

As the episode comes to a close, Adam tells us what he sees in store for the future of audio branding, and how, with the U.S. market historically lagging but quickly catching up, there’s a lot of opportunity for marketing innovation. “We’re on the growth side now in the States,” he says, “and we’re on awareness and an education push in the States. But once we get over that hump, it’s gonna be the same as the visual side.” He shares how he sees audio branding following the same trajectory as visual branding in decades past, and his sense of optimism about where it’s all heading. “I mean, the ocean for me in this space is pretty blue right now. You know, I think there’s a lot coming.”

Episode Summary

• The power of audio branding and the responsibility of its creators
• How Play Audio works to bring company brands together into a unique sound
• Going behind the scenes of Sport Clips’ ASMR-based ad campaign
• The future of audio branding and its untapped potential in the U.S.

Connect with the Guest

Website: https://playaudioagency.com/

Connect with Adam Pleiman on LinkedIn: https://www.linkedin.com/in/adampleiman/

Connect with Play Audio Agency on LinkedIn: https://www.linkedin.com/company/play-audio-agency/

Follow Play Audio Agency on Facebook: https://www.facebook.com/playaudioagency/

Follow Play Audio Agency on Instagram: https://www.instagram.com/play_audio_agency/

Connect with Adam Pleiman on Twitter: https://twitter.com/adampleiman/

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/

“Music’s played a major role in my life growing up. It’s always been ingrained in me. So, you know, I remember as a really young kid, like kindergarten, going to my grandparents’ house or great grandparents’ house and mashing the keys on their Wurlitzer organ, right? And then mom and grandma are in the other room going ‘sounds great, hon!’ And I’m like, ‘yeah, it’s great.’ Notice they weren’t in the room with me, they were in the other room, because there’s a volume pedal on that thing.” -- Adam Pleiman

My next guest is always in search of the next “goosebump moment” and takes pride in eliciting that reaction from those that he works with. His extensive background as a Grammy-nominated engineer, accomplished composer, producer, and musician brings an expert foundation to his role as creative director at Play Audio Agency. His name is Adam Pleiman and he has a unique perspective, having viewed so many facets of the audio industry and approaching it now through a sonic strategies lens. There’s a lot to talk about, and I look forward to sharing our discussion with you!

As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes.  If you have questions for me, visit www.audiobrandingpodcast.com where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available. And if you’re getting some value from listening, feel free to spread that around and share it with a friend, along with leaving an honest review. Both those things really help – and I’d love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast’s main page. I would so appreciate that.

Taking Things Apart

We start the episode off with a look back at Adam's early memories of sound, from his family's Wurlitzer organ to the childhood joy he took in tinkering, taking things apart, and trying to put them back together. He particularly recalls a precocious 7th-grade science fair project he came up with on radio and television jingles and the marketing effectiveness of different audio techniques. “I don't even think I got a great grade on it either,” he jokes, looking back on it. “They didn't understand. They just didn't get it. They weren't there yet. And that's, I think that's part of this industry as well.”

The Immersive Side

Adam tells us more about how his curiosity when it came to experimenting with the world around him helped hone his audio instincts even as it left the appliances around him in shambles. “I'm like, wow, that's really cool,” he says about a washing machine console that he took apart as a child. “It's never gonna do that again, because now it's in all these pieces. But I loved that stuff.” He tells us about a college experiment in ambient sound that left his friends stunned and paved the way for a lifelong fascination with exploring how sound secretly shapes our perceptions. “The immersive side,” he says, “the binaural side, the perception of it all, I think, has always been a curiosity.”

Removing the Subjectivity

We talk about how that teenage sound setup with headphones and kitchen utensils mirrors Dolby’s latest Atmos sound systems. Adam explains what sets Atmos apart from older, more hardware-driven surround sound, and why he believes it has more staying power. He tells us how he transitioned from a career as a musician into sonic branding, and how he’s working to make sound design as rigorous a field as graphic design. “It's like, well, I could say that about colors,” he says. “I could say that about shapes. I could say that about design. I could say ‘I'd know it when I see it’ about the design, but that industry has done a really great job in removing the subjectivity from those decisions.”

The Texture of Sound

Adam also tells us how he works with clients in finding the tones and textures of sound, and how important it is to speak the right language and avoid audio jargon like timbre and pitch, “I've learned over the years,” he explains, “that if I use words like timbre and instruments, half the faces in the room go blank.” We discuss the balancing act between art and science, and how important it is to keep the consumer’s needs in mind.  “At the end of the day,” he says, “did it move the needle? Did we achieve the goals we wanted to achieve, and is the creative spot-on? Those two go hand in hand.”

Episode Summary

• Adam’s childhood memories of sound, from piano lessons to washing machines
• What a teenage audio experiment taught him about ambient sounds
• Dolby Atmos and the algorithms that make it more versatile than surround sound
• Bringing the objectivity of graphic design to audio branding
• How he works to speak the consumer’s language and place their needs first

Tune in next week as we talk about the responsibility Adam believes audio advertisers have to create a better soundscape, as he shares the direction that he sees sonic branding taking in the future, and as we check out Play Audio Agency's wildly successful ASMR-inspired ad for Sport Clips.

Connect with the Guest

Website: https://playaudioagency.com/

Connect with Adam Pleiman on LinkedIn: https://www.linkedin.com/in/adampleiman/

Connect with Play Audio Agency on LinkedIn: https://www.linkedin.com/company/play-audio-agency/

Follow Play Audio Agency on Facebook: https://www.facebook.com/playaudioagency/

Follow Play Audio Agency on Instagram: https://www.instagram.com/play_audio_agency/

Connect with Adam Pleiman on Twitter: https://twitter.com/adampleiman/

Connect with the Audio Branding Podcast:

Book your project with Voice Overs and Vocals https://voiceoversandvocals.com

Tweet with me on Twitter - https://twitter.com/JodiKrangle

Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVO

Connect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/

Leave the Audio Branding Podcast a written review at https://lovethepodcast.com/audiobranding

or leave a spoken review at https://voiceoversandvocals.com/talktome/ (Thank you!)

Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!

https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/

Get my Top Five Tips for Implementing an Intentional Audio Strategy

https://voiceoversandvocals.com/audio-branding-strategy/

Editing/Production by Humberto Franco - https://humbertofranco.com/