What does it really take to build a lasting author platform in 2025? In this episode of the Self-Publishing with ALLi Podcast, host Dale L. Roberts chats with indie author Kerrie Flanagan about what it means to grow and sustain an author brand in today's crowded publishing world. From mastering the tools that matter to balancing multiple genres under different pen names, this conversation offers practical insights for authors looking to deepen their reader connections and expand their reach.

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About the Host

Dale L. Roberts is a self-publishing advocate, award-winning author, and video content creator. Dale's inherent passion for life fuels his self-publishing advocacy both in print and online. After publishing over 50 titles and becoming an international bestselling author on Amazon, Dale started his YouTube channel, Self-Publishing with Dale. Selected by Feedspot and LA Weekly as one of the best sources in self-publishing of 2022, Dale cemented his position as the indie-author community's go-to authority. You can find Dale on his website or YouTube.

About the Guest

Kerrie Flanagan is an author, writing consultant, and instructor with more than twenty years in the publishing industry. She is the author of The Writer's Digest Guide to Magazine Article Writing, creator of the Magazine Writing Blueprint, and co-author of several series under the pen name C.G. Harris. Her work has appeared in Writer's Digest, The Writer, Alaska Magazine, and Chicken Soup for the Soul. A founder of Northern Colorado Writers, Flanagan teaches for Stanford University and regularly presents at conferences nationwide.