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AusPost CMO Amber Collins on her lessons at Coles, why “lazy" marketers use social and what next
When former Coles marketing heavy Amber Collins was approached by Australia Post to take the CMO role, she immediately said ‘no thanks’. But former News Corp exec and Collins’ new boss, Nicole Sheffield, eventually got her way. Collins unpacks her media, marketing and agency lessons from Coles and where she’s headed at Australia Post.
See omnystudio.com/listener for privacy information.
See omnystudio.com/listener for privacy information.
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By Mi3 & iHeart Podcasts AustraliaWhen former Coles marketing heavy Amber Collins was approached by Australia Post to take the CMO role, she immediately said ‘no thanks’. But former News Corp exec and Collins’ new boss, Nicole Sheffield, eventually got her way. Collins unpacks her media, marketing and agency lessons from Coles and where she’s headed at Australia Post.
See omnystudio.com/listener for privacy information.
See omnystudio.com/listener for privacy information.
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