In this episode, Dmitry sits down with David Carroll, CEO of Dope Marketing. 

Podcast Sponsor: https://agentone.roofingbusinesspartner.com/

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00:00 – Intro and Banter: Surviving Minnesota Winters
00:30 – First Business Hurdles: From No Job to Home Services Startup
01:22 – Reflecting on Growth: Preparation Meets Opportunity in Roofing
02:32 – Why Stick with Home Services: The Universal Needs of Contractors
02:59 – Job Market Real Talk: Would You Hire Yourself?
05:50 – Phasing Out the Old: Knowing When to Launch Dope Marketing
08:46 – Scaling Dreams: Franchising, Investors, and Keeping the Fun Alive
11:00 – The Lonely Crown: Leadership Lessons and Personal Wiring
13:00 – Hiring Evolution: From Potential to Proven Systems
17:00 – YouTube as a Business: Monetizing Content Like a Pro
19:00 – Learning from the Competition: Reverse-Engineering Success
20:00 – Sleepless Nights Scale Too: Stress from Vans to Multi-Millions
21:00 – Boredom Sparks Change: Why I Pivoted to Marketing
22:00 – Dope's Edge: Embracing AI and Data for Recession-Proof Strategies
25:00 – Agencies on Alert: The Shift to Implementation and Results
28:00 – Campaigns vs. Branding: Defining What Really Drives Impact
32:00 – Managing Expectations: The Emotional Rollercoaster of Marketing
35:00 – Unpredictable Twists: Elections, Disasters, and Marketing Dips
37:00 – If Marketing Vanished Tomorrow: Adapting and Pivoting Fast
40:00 – Explosive Growth: Scaling Gutter Cleaning to Seven Figures
45:00 – Holiday Lights Hustle: Turning Down Jobs and Building Trust
50:00 – Dope Philosophy in One Line: Data-Driven Decisions for Owners
53:00 – Personal Redemption: From Dark Days to Funding a Future
56:00 – Pattern Interrupts: Slowing Down for Real Transformation

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Dmitry’s coaching program: https://roofing-school.com
Have a question? Text me: 612-558-4881
Connect with Dmitry: https://dmitrylipinskiy.com/
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Today's guest: David Carroll
https://www.facebook.com/david.l.carroll.7
https://www.instagram.com/davedopemarketing/?hl=es
https://www.youtube.com/@DopeMarketing
https://www.dopemarketing.com/meettheteam