In this episode, I sit down with Brie Reis, CEO of Elite Roofing and Solar, and Taymar Parry, Member Success Coach and CRM specialist at The Roofing Academy. This roundtable dives into the challenges and solutions around using JobNimbus to streamline roofing operations, from sales-to-production handoffs to job submission processes, supplement tracking, and reporting for full business visibility.

Brie shares lessons from leading one of Denver's fastest-growing roofing companies, while Taymar brings insights from helping clients implement JobNimbus for real results. Together, they break down how roofing contractors can clean up their workflows, reduce mistakes, and scale efficiently using JobNimbus as the backbone of their operations.

Whether you're a contractor looking to optimize your CRM, gain better visibility into your business, or improve communication across your team, this episode is packed with actionable strategies straight from seasoned experts.

In this episode, I sit down with John Dwyer, a globally recognized marketing strategist and founder of The Institute of WOW, to break down the creative marketing strategies that help businesses stand out in crowded markets.

John has spent decades helping companies generate attention, leads, and sales through what he calls "WOW marketing"—campaigns designed to capture curiosity and give customers a compelling reason to choose you over everyone else.

Throughout our conversation, John shares the simple but powerful concept behind the "Happy Meal Toy" marketing strategy—adding an irresistible bonus or incentive to your offer that shifts the conversation away from price and toward value. From creative promotions to attention-grabbing campaigns, he explains how businesses can turn ordinary services into offers that people actually get excited about.

We also dive into real-world examples of these strategies in action, including how businesses have generated massive engagement through contests, creative promotions, and incentive-based marketing. John explains why reducing friction in your marketing dramatically increases leads, how simple landing pages outperform complicated funnels, and why creativity often beats bigger ad budgets.

His philosophy is simple:

Make your marketing impossible to ignore.

Toward the end of the conversation, John shares practical ideas contractors and service businesses can implement immediately—from running strategic contests that attract homeowners to using value-driven incentives that turn everyday promotions into powerful lead-generation machines.

If you're a contractor, entrepreneur, or business owner looking for creative ways to attract more customers, generate better leads, and stand out from competitors without competing on price, this episode will open your mind to a completely different way of thinking about marketing.

In this episode, I sit down with Dylan McCabe, an accomplished entrepreneur and business leader, to unpack what it really takes to grow a successful business while maintaining balance, perspective, and strong leadership.

Dylan shares candid insights on the challenges of leadership, including how loneliness and heavy responsibility can weigh on business owners, and why having the right support network is essential. We discuss how surrounding yourself with the right people- mentor, peers, and trusted advisors- can accelerate growth, provide accountability, and help you navigate difficult seasons.

We dive into practical strategies for building those relationships, including how to audit your circle to ensure it lifts you up rather than drains you, why learning from leaders with decades of experience matters, and how stepping outside your comfort zone creates new perspective that improves your business.

Dylan also introduces the "But Positive" technique, inspired by The No Complaining Rule, as a way to stay constructive when challenges arise- acknowledging struggles while reinforcing a culture of resilience and ownership. He shares real stories from his journey and the lessons from mentors and peers that shaped how he leads today.

If you're an entrepreneur, leader, or contractor looking to strengthen your circle, elevate your influence, and navigate the ups and downs of business with clarity, this episode delivers actionable insights for long-term growth and resilience.

In this episode, I sit down once again with Randy Hurtado, a respected roofing industry leader, entrepreneur, and COO of The Good Contractors List, to unpack what truly separates top contractors from the rest of the market.

Randy shares how the industry is shifting away from pay-to-play marketing and toward trust, credibility, and reduced risk for homeowners. We talk about how AI-driven search is changing contractor visibility, why third-party backing and guarantees matter more than ever, and how reputation now plays a bigger role than traditional advertising.

His philosophy remains consistent:

Build trust first. The business follows.

We also dive into the growth of The Good Contractors List, including how contractors are vetted, why real estate professionals rely on it, and how being backed by a trusted platform changes conversations with homeowners and referral partners. Randy explains how top contractors position themselves as the safest choice—not the cheapest one.

Toward the end of the conversation, Randy shares powerful leadership lessons for entrepreneurs, including why he hires for character over experience, what traits you can't train, and why wearing multiple hats early on is essential before learning how to delegate the right way.

If you're a contractor or business owner looking to stand out in a crowded market, earn better referrals, and build long-term authority, this episode will give you a clear framework for separating yourself from the rest—without racing to the bottom.

In this episode, I sit down with Mike Matalone, Founder and Chief Talent Officer of XP3 Talent System and author of the Amazon best-seller Hire • Train • Retain. Mike shares actionable strategies that roofing and trade business owners can use to hire the right people, train them effectively, and retain top talent to drive growth.

We dive into the science of employee engagement, discretionary effort, and how aligning your team's behaviors with their roles can double productivity without adding new hires. Mike breaks down why having a strong mission, vision, and core values is critical to motivating your team and creating long-term success.

Mike also shares practical tips on building a high-performing culture, aligning roles with individual strengths, and creating a psychological connection that keeps employees committed to your business goals.

If you're a roofing contractor, trade business owner, or entrepreneur looking to scale your business through better team management, this episode is packed with insights you can start applying today.

In this episode of The Start Build Grow Show, I sit down with Jacob Hicks- CEO, author, speaker, entrepreneur, leadership coach, and mindset expert- who spent over a decade transforming lives and businesses. With 10 years in sales and a proven track record of helping leaders implement sustainable systems, Jacob shares how the wrong mindset can sabotage your growth and what you can do to shift toward lasting success.

We dive into practical strategies for sales professionals, entrepreneurs, and roofing contractors alike, including why mindset and strong follow-up systems are the foundation of business growth. Jacob also reveals how to build confidence, overcome challenges, and establish systems that keep your business moving forward.

If you're a business owner, sales leader, or contractor looking to grow your business and sharpen your leadership, this episode will give you actionable tools to reset your mindset, improve your systems, and dominate your market with confidence.

In this episode of The Start Build Grow Show, I sit down with John Senac, roofing coach, trainer, and co-founder of Name That Shingle, a company dedicated to helping contractors properly identify and report asphalt products. John's journey from being a $3M-a-year producer to becoming one of the industry's leading trainers has given unique insight into the shifts shaping the roofing business today.

We dive into the challenges roofing contractors face as insurance carriers change their processes, raise deductibles, and limit claim approvals- forcing companies to rethink how they operate. John shares why the industry is moving away from storm restoration dependency and why retail roofing, systems, and intentional growth strategies are becoming essential for the future.

John breaks down why building the right processes is critical, how contractors can future-proof their businesses through retail-focused models, and the importance of mastering product identification to properly manage claim scopes. He also shares leadership lessons on humility, time management, and opportunity cost that every business owner needs to hear.

If you're a roofing contractor or home service business owner looking to adapt to industry changes, build sustainable systems, and create long-term success, this episode offers valuable insights and actionable strategies you can start applying today.

In this episode of The Start Build Grow Show, I sit down with Michael Gogan, VP of Strategic Partnerships at HireBus, a company helping home service contractors streamline their hiring process and attract the right talent.

Michael breaks down why hiring needs to be treated like lead generation, how AI and assessments can take the "gut" out of decision-making, and why building a strong hiring brand is critical to attracting top performers.

We dive into the challenges contractors face with hiring and retention, and how HireBus's systemized approach- from resume scraping and assessments to scheduling and candidate follow-ups- removes friction and helps businesses consistently hire the right people.

Michael also shares why culture and values matter more than just pay, the importance of "always be hiring", and how contractors can create a company people are proud to work for.

If you're roofing contractor or home service business owner struggling with hiring and turnover, this episode gives you the strategies, systems, and mindset shifts needed to hire smarter and fire less.

In this episode, I sit down with Devon Hayes and Amanda Joyce, Co-Principals at Elevation Marketing a top-tier marketing agency helping businesses grow through smart online strategies. Devon and Amanda share how marketing isn't just a product it's a service that can transform your business when executed correctly.

We dive into the strategies Elevation Marketing uses to help businesses improve their online visibility, generate leads, and build a strong brand presence. Devon shares insights on SEO and digital strategy, while Amanda breaks down paid media campaigns and media optimization for maximum impact.

If you're a contractor, home service business owner, or entrepreneur looking to dominate your local market and grow your business through online marketing, this episode is packed with actionable tips and insights you can start using today.

In this episode, I sit down with Shane Carey, Member Success Coach and CRM Specialist at The Roofing Academy. Before joining TRA, Shane spent 7 years at JobNimbus, where he helped build scalable sales strategies and shape CRM product development- contributing to 33% year-over-year growth and multiple funding rounds.

Shane shares how roofing contractors can get the most out of their JobNimbus build outs by creating workflows, automating tasks, and implementing reporting that brings visibility to every part of the business.

We dive into the biggest challenges contractors face with CRMs, why focusing on process before scaling is critical, and how running your business by the numbers uncover millions stuck in the pipeline. Shane also breaks down the most common mistakes contractors make inside JobNimbus and how to design systems that free up owners to lead instead of chase tasks.

If you're a roofing contractor or home service business looking to maximize JobNimbus, streamline operations, and build systems that support long-term growth, this episode is packed with actionable insights you can start applying today.