In this episode of The Start Build Grow Show, I sit down with Michael Gogan, VP of Strategic Partnerships at HireBus, a company helping home service contractors streamline their hiring process and attract the right talent.

Michael breaks down why hiring needs to be treated like lead generation, how AI and assessments can take the "gut" out of decision-making, and why building a strong hiring brand is critical to attracting top performers.

We dive into the challenges contractors face with hiring and retention, and how HireBus's systemized approach- from resume scraping and assessments to scheduling and candidate follow-ups- removes friction and helps businesses consistently hire the right people.

Michael also shares why culture and values matter more than just pay, the importance of "always be hiring", and how contractors can create a company people are proud to work for.

If you're roofing contractor or home service business owner struggling with hiring and turnover, this episode gives you the strategies, systems, and mindset shifts needed to hire smarter and fire less.

In this episode, I sit down with Devon Hayes and Amanda Joyce, Co-Principals at Elevation Marketing a top-tier marketing agency helping businesses grow through smart online strategies. Devon and Amanda share how marketing isn't just a product it's a service that can transform your business when executed correctly.

We dive into the strategies Elevation Marketing uses to help businesses improve their online visibility, generate leads, and build a strong brand presence. Devon shares insights on SEO and digital strategy, while Amanda breaks down paid media campaigns and media optimization for maximum impact.

If you're a contractor, home service business owner, or entrepreneur looking to dominate your local market and grow your business through online marketing, this episode is packed with actionable tips and insights you can start using today.

In this episode, I sit down with Shane Carey, Member Success Coach and CRM Specialist at The Roofing Academy. Before joining TRA, Shane spent 7 years at JobNimbus, where he helped build scalable sales strategies and shape CRM product development- contributing to 33% year-over-year growth and multiple funding rounds.

Shane shares how roofing contractors can get the most out of their JobNimbus build outs by creating workflows, automating tasks, and implementing reporting that brings visibility to every part of the business.

We dive into the biggest challenges contractors face with CRMs, why focusing on process before scaling is critical, and how running your business by the numbers uncover millions stuck in the pipeline. Shane also breaks down the most common mistakes contractors make inside JobNimbus and how to design systems that free up owners to lead instead of chase tasks.

If you're a roofing contractor or home service business looking to maximize JobNimbus, streamline operations, and build systems that support long-term growth, this episode is packed with actionable insights you can start applying today.

In this episode, I sit down with Garrett Kurtt, Founder and CEO of OneClick Data, a company transforming the property insurance and construction industries through data-driven solutions. Garrett shares how technology is streamlining roofing claims, reducing errors, and helping roofers get paid faster.

We dive into the inefficiencies contractors face with building codes and insurance claims, and how OneClick's patent-pending tools automate code identification and improve claim accuracy. Garrett explains the importance of leveraging technology to save time, reduce disputes, and grow your roofing business.

If you're a roofing contractor or in the property restoration industry, this episode provides actionable insights to improve your workflow, get paid faster, and operate smarter.

In this episode, I sit down with Phil and Jake from Ideal Roofing to talk about how they successfully built and scaled their in-house supplementing team- a move that has saved them time, increased their profits, and given them more control over their roofing business.

They break down exactly how they transitioned from outsourcing supplements to managing everything internally- and why this shift was a game- changer for their operations and bottom line.

We dive into the systems they use, how they trained their team, and what roofing contractors need to know if they're considering making the switch. From communication with adjusters to documenting damages and keeping production flowing, Phil and Jake share real, behind-the-scenes insights on what it takes to run a high-performance supplementing process in-house.

Whether you're a roofing contractor still outsourcing your supplements or looking to fine-tune your current workflow, this episode is packed with actionable takeaways, business tips, roofing insights, and proven strategies you can implement right away.

This is a must-listen if you want to increase profit, better margins, and full control over your supplementing process.

Many roofing companies struggle financially because they focus only on revenue and overlook the key factors that drive real profitability. Learn how to set smart financial goals, manage cash flow, price jobs for profit, navigate insurance claims, and stay profitable even during slow seasons.

Understand the biggest financial mistakes roofing businesses make and how to avoid them to grow a sustainable, successful company. If you want to improve your roofing business bottom line and avoid costly overhead mistakes, this is the guide you need.

In this episode, I sit down with Chris Scoville, President of Improvifi, a company revolutionizing how home improvement contractors access financing. Chris shares sales techniques that roofing businesses can leverage smart, contractor-focused financing solutions to grow sales, close more deals, and serve clients better.

We dive into the challenges contractors face around funding projects and how Improvifi’s all-in-one platform—offering merchant lending, consumer direct financing, and secured lending—simplifies the process and boosts business growth.

Chris breaks down why building the right team is critical to scaling, how to identify and how to sell to different types of buyers, and the importance of culture in creating lasting success. He also shares practical tips on presenting financing options without being pushy and why Improvifi’s approach is different from traditional lenders.

If you’re a roofing contractor or homeservice business looking to increase sales and improve client experience through financing, this episode offers valuable insights and actionable strategies to start applying today. #roofing #homeimprovement #contractorlife 

In this episode, I sit down with Tim Brown, a passionate entrepreneur and marketing expert who loves sharing actionable leadership and digital marketing strategies to help others avoid common mistakes and achieve success faster.

Tim is the author of How To Become A Hometown Hero, as well as #Growthhackathon: Digital Marketing on a Budget, and WordPress Development for Noobs. He’s also a regular blogger at hookagency.com/blog, where he breaks down smart marketing tactics that really work. 

We dive deep into Tim’s new book How To Become A Hometown Hero — a must-read for anyone wanting to dominate their local market by building authentic connections and making their business truly memorable.

Tim shares why it’s critical to stop hiding your best sales tactics and how marketing is really just sales at scale. We also talk about the power of local visibility, the five times rule for repeated exposure, and how small businesses can act like billion-dollar brands in their communities.

Whether you’re a roofing contractor, entrepreneur, or business owner looking to grow with intention and make a lasting impact locally, this episode will give you practical ideas to get started right away.

 Get your copy now: https://a.co/d/d4DLODE #HometownHero

#digitalmarketing #marketingstrategy #entrepreneurship #businessleadership #marketingstrategies #timbrown #entrepreneur #contractor #roofingcontractor #roofer #businessgrowth

We’ve had an incredible first half of the year on the Start Build Grow Show—packed with real stories, powerful insights, and game-changing advice from top leaders in the roofing and contracting world.

In this special episode, we’re taking a look back at some of the most memorable moments so far. From discovering the power of stoicism to learning how standard operating procedures can scale your business faster, each clip is loaded with value you can apply today.

You’ll hear from entrepreneurs who’ve built successful teams, weathered tough seasons, and leveled up their leadership—sharing the golden nuggets that made all the difference.

This is the Start Build Grow Show—where we help business owners do exactly that: start, build, and grow their companies.

Shoutout to everyone who’s tuned in, supported, and shared these stories with fellow leaders in the trades.

Watch the recap, get inspired, and drop a comment letting us know your favorite moment!

In this episode, I sit down with Claudio Vilas, a business broker who specializes in helping roofing contractors prepare, position, and sell their companies the right way. Before becoming the go-to expert in roofing business acquisitions, Claudio built and sold several of his own companies—and now helps others do the same.

Claudio shares what most contractors get wrong when it comes to building a sellable business—and how to start making changes today that increase the value of your company long-term.

We talk about why passion is non-negotiable, the importance of humility in leadership, and the mindset shift every entrepreneur must make if they want to build something that can run without them.

His advice? Lead with systems. Build with intention. Sell when the time is right.

Claudio also breaks down what buyers are really looking for, how to reverse-engineer a sale, and why every business owner—regardless of timeline—should prepare as if they might sell tomorrow.

If you’re a roofing contractor or entrepreneur looking to create long-term value, lead with excellence, and maybe even sell your company one day—this episode will give you the roadmap.