Lisa Materazzo, Global CMO for Ford Motor Co., joins the show to talk about the automaker’s marketing partnership with the Kentucky Derby to promote its products that are made in the U.S. amid tariffs. 

Stellantis is reportedly nearing the end of its complicated search for a new CEO. President Trump’s trade deal reduces tariffs on most U.K. vehicles. Plus, Mavsign CEO Rudolph Nieto joins the show to talk about how deepfake scams are on the rise in the service and parts industry.

Toyota expects U.S. tariffs to cost the automaker $1.2 billion in April and May. After a sales rush, U.S. inventory falls by 10 percent. Plus, experts discuss how auto parts tariffs are affecting different corners of the industry.

Ford is raising prices on three of its Mexico-produced models amid President Trump’s tariffs. Wholesale used-car prices jump in April. Plus, Benchmark Mineral Intelligence principal analyst Bryan Bille talks about how President Trump is reshaping critical mineral developments and EV supply chains.

Ford posted a 65 percent drop in first-quarter net income and withdrew its full-year earnings forecast amid tariffs. Sources say Audi could make cars at three U.S. sites. Plus, Toyota Motor North America’s Mike Tripp and Burrell Communications’ Corey Seaton join the show to talk about an ad campaign targeting young Black men.

General Motors names a new chief for North America. Jaguar restarts shipments to the U.S. after its tariff pause. Plus, Jeff Lick of Stephens talks about the state of the retail side of the auto industry amid tariffs and shifting economic outlooks.

In this final portion of their interview, Toyota Motor Chairman Akio Toyoda and Automotive News Asia Editor Hans Greimel discuss President Trump’s tariffs, what they mean for the automaker and more.

Toyota Motor Corp. Chairman Akio Toyoda sits down for an exclusive interview with Automotive News Asia Editor Hans Greimel. In this first part of the conversation, they discuss the company’s history and the future of the Toyoda family’s leadership of the world’s largest automaker.

General Motors is slashing production at its Oshawa Assembly Plant in Ontario, citing “the evolving trade environment.” Revenue slips for North America’s top supplier. Plus, Tully Williams of Niello Company and Cox Automotive’s Skyler Chadwick talk about how service departments can convince customers to spend their tax refunds on car repairs.

General Motors says tariffs could have up to a $5 billion impact this year as it cuts its 2025 profit forecast. Ford CEO Jim Farley says Trump’s import duty changes don’t do enough. Plus, Cox Automotive Chief Economist Jonathan Smoke and the company’s executive analyst, Erin Keating, talk about the likely impacts of the latest tariff moves on the industry.