AutoSuccess: The Podcast

Holidays greetings and thanks for being our faithful audience.

Mark Paul, president and CEO of AutoAp, discusses how the lack of inventory is creating high profit margins and warns dealers to prepare for when that is no longer the case.

Brad Rea, president and founder of Champtires, discusses the benefits of utilizing used tires as dealerships.

Travis Hafer, the Southeast regional sales director for Naked Lime Marketing, who discusses how salespeople need to adapt to the times and a changing way of selling.

Robert Rice, a retired colonel from the Marine Corps, who discusses why veterans would be a key addition to any workforce.

Miles Edmark, general manager of Edmark Toyota in Nampa, Idaho, discusses how the company has seen many business and market fluctuations over 94 years, and how it has improved its customer service to keep pace with those changes.

Tony Orlando, vice president of marketing services and business development for iA American Warranty Group, discusses customer loyalty and equity mining.

Given the recent nationwide hiring spree, we’ve returned to some of our past guests to learn what qualities they are looking for that set good candidates apart from the rest.

Erin Williamson, director of marketing for HGreg.com, discusses her experience in the auto industry as well as her take on some of the current trends.

Tim James, the chief operating officer for Flick Fusion, discusses using video in your dealership’s marketing strategy.