B2B Power Hour

It’s annoying when everyone gives you advice, but no one trains you on *how* to do it. And there’s no bigger black hole than LinkedIn advice for selling.

We’re going to crack open the language, the approaches, and the cadences that work to prospect on LinkedIn. These are the techniques & tactics we’ve been testing for months.

Join us for this B2B Power Hour workshop on:

✅ Finding the Right People to Talk To

✅ How to Master Account & Lead List Building

✅ Different Types of Engagement Strategies

✅ Driving Off-Platform Conversations

✅ How to Track Success

...and more!

From scripts to strategies, we’ll be breaking down the approach we use to book meetings and build pipeline on LinkedIn. Join us to find out how.

Nick details how to build an effective account profile for prospecting & sales strategy in this special preview of our Monday Night AMA calls. If you want to join in, shoot us a DM on LinkedIn and we'd be happy to share the calendar invitation with you.

Morgan sits down with Breezy Beaumont, Head of Growth & Marketing at Correlated, to discuss product qualified leads (PQLs) and how they transform a product-led growth strategy. They dive into building revenue intelligence, PQL vs. MQL vs. SQL, how sales changes in a product-led company, and building the revenue teams of the future. Get ready for a serious knowledge drop from one of the leaders in product-led revenue.

Your LinkedIn profile is your business card, your landing page, and the #1 way to get your prospect’s attention. Is it up to snuff?

When you build a LinkedIn profile that sells itself, you can book meetings & build pipeline with ease. Your comments, content, and connections all funnel back to your #1 asset: your LinkedIn profile.

Join us for this Power Hour workshop on:

✅ The 5 Must-Haves of Your Profile

✅ Writing a Headline that Drives Value

✅ Key Elements of an About Section

✅ How to Drive Inbound Meeting Requests

✅ Pros & Cons of Creator Mode

...and more!

We’ll be breaking down the approach we use to drive engagement & meetings just from our LinkedIn profiles. Join us to find out how.

Nick sits down with Tom Slocum, Program Director at RevGenius to uncover why he prefers cold calling in a time where so many are moving to emails & social selling. Tom reveals his 3 R’s of prospecting and his top tips to get better on the phone. He talks about sales as a franchise within a franchise & why we need to pick wisely. You won’t want to miss his segment on SDR’s competitive advantage!

LinkedIn requires a new, modern approach to sales. We've spent the last 4 months testing, experimenting, and proving out a way you can leverage the largest B2B network for your sales movement. It's a social media platform, after all. That means people come to engage, not to be sold.

But, you don't need hours per day to do it right. You only need 30 minutes.

Tune into this special episode of the B2B Power Hour as we breakdown how this playbook was developed, a preview of some of the tactics inside, and our thoughts on the current state of LinkedIn sales. Go to b2bpowerhour.com to unlock lifetime access to this playbook!

The #1 reason your LinkedIn DMs, calls, and emails don’t go anywhere: they’re not driven by a clear buyer-led strategy.

This is for the people whose trade shows and cold calls aren’t working anymore. We’ve rebuilt the account strategy for the digital era. Buyers are virtual –– are you reaching them effectively?

Join us for this Power Hour workshop on:

✅ How to Segment the Market & Find the Right Accounts

✅ Using Video, SMS, and Digital Tools to Prospect

✅ Creating a Simple Sales Playbook for Each Account

✅ How to Route to the Right Personas

✅ Doubling Your Booked Meetings

...and more!

We’ll be breaking down our framework we’ve used to reach the right stakeholders at companies and build pipeline, quickly. Get ready to supercharge your prospecting! Join us to find out how.

Nick sits down with Alex Newmann to talk prospecting to give you an account strategy that builds a healthy pipeline. Starting with sales strategy and transforming it into account strategies with the individual channels you should focus on. We’ve all wondered what the perfect sequence length is & how to set up our quarter. The biggest takeaway is going to be how to properly qualify deals to make sure you’re not chasing ghosts.

Morgan sits down with Declan Mulkeen, CMO at StrategicABM and host of the Let’s Talk ABM podcast to break down the nuts and bolts of creating an effective account-based marketing campaign. Declan deconstructs how to segment the market, the purposes of ABM, creating an account strategy, routing into accounts, and so much more. Listen in to learn all the upfront work required to make ABM, well, work!

LinkedIn can be the most powerful sales tool in your toolbelt — yes, even beating great cold email. Between the new Sales Navigator features and being able to hyper-target your outreach, you can generate consistent booked meetings each week from LinkedIn leads.

Join us for this Power Hour workshop on:

✅  Integrating Your Account Strategy

✅  Building Your Profile

✅  The Best Way to Prospect & Do Outreach

✅  Leveraging Comments & Content

✅  Getting Your Money’s Worth Out of Sales Navigator

...and more!

We’ll be talking actual frameworks and cadences you can implement tomorrow. Get ready to take the guesswork out of your LinkedIn approach. Join us to find out how!