E33: Mistakes non-marketers make - brand names.

Frequent mistakes:

• Too long.
• Too hard to spell.
• Too common.

I give you examples of bad brand names from people I know and those I don't.

I tell you what to consider when creating a brand name.

I tell you what to do if you've chosen a brand name that is too long, too hard to spell, or too common. It's all going to be alright.

AND FINALLY, I make ya smile with a bright and sunny attitude. I believe in you, no cap. You gon' succeed.

This is a fun one. I think you'll enjoy.