The Publishing Performance Show

Barbara Boyd - The Book Coach Approach: Finding Your Idea, Audience, and Objective


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Barbara Boyd is a book coach and author who has guided over 100 authors through the publishing process. With a specialty in nonfiction writing, Barbara helps experts transform their knowledge into well-structured, reader-focused books. As a certified book coach through Author Accelerator, she uses proven frameworks like the Blueprint for a Non-Fiction Book to help authors clarify their ideas, identify their target audience, and achieve their publishing objectives.

In this episode:

  • The Venn diagram concept for books (idea, audience, objectives)
  • Identifying and narrowing your target audience
  • Translating complex expertise into reader-friendly content
  • Storytelling techniques for nonfiction
  • Creating logical reader journeys
  • Value of detailed outlines before writing
  • Simplifying complex ideas through examples
  • Why sharing knowledge attracts rather than repels clients
  • Book writing timeline expectations
  • Book coaching as editorial and emotional support
  • Traditional versus self-publishing approaches


Resources mentioned:

  • Author Accelerator's Blueprint for a Non-Fiction Book: https://www.amazon.com/dp/1733251146?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl
  • Jenny Nash of Author Accelerator: https://www.authoraccelerator.com/about-us


Book Recommendations:

  • "Write a Must Read" by A.J. Harper: https://www.amazon.com/dp/1989603696?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl


Connect with Barbara Boyd:

  • Website: https://www.barbarajboyd.com/
  • LinkedIn: https://it.linkedin.com/in/barbarajboyd
  • Schedule a Discovery Call: https://barbaraboyd.as.me/discoverycall


Connect with Teddy Smith:

  • @teddyagsmith
  • Website: https://publishingperformance.com/?ref=ywm3mtc
  • Facebook - https://www.facebook.com/publishingperformance/
  • Pinterest - https://nz.pinterest.com/publishingperformance/
  • Instagram - https://instagram.com/publishingperformanceinsta
  • Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
  • Linkedin - https://www.linkedin.com/company/publishing-performance/

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