The Publishing Performance Show

Barbara Boyd – The Venn Diagram Strategy: Writing Nonfiction Books That Actually Get Read


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Barbara Boyd is a certified book coach through Author Accelerator who has guided over 100 authors through the nonfiction writing process. With expertise in helping experts transform their knowledge into published books, Barbara specializes in the strategic foundation work that makes writing easier—from defining target audiences to creating actionable outlines. Her approach centers on the "Venn diagram of book concepts," ensuring that an author's idea, audience, and objectives align before writing begins. Barbara works with business owners, consultants, wellness professionals, and other experts who want to codify their frameworks, broaden their reach, and establish industry authority through well-crafted nonfiction books.


In this episode:

  • The Venn diagram: idea, audience, objectives
  • Finding your ideal reader avatar
  • Narrowing your niche for less competition
  • Simplifying complex expert knowledge
  • Using storytelling in nonfiction
  • The Blueprint for a Nonfiction Book tool
  • Creating iterative outlines
  • When your acronym is your book structure
  • Book coach as therapist and publishing expert
  • Being generous with your expertise
  • One year from idea to manuscript
  • Book proposals in four months
  • Writing 1,000 words per week


Resources mentioned:

  • Author Accelerator's Blueprint for a Non-Fiction Book: https://www.amazon.com/dp/1733251146?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl
  • Jenny Nash of Author Accelerator: https://www.authoraccelerator.com/about-us


Book Recommendations:

  • "Write a Must Read" by A.J. Harper: https://www.amazon.com/dp/1989603696?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl


Connect with Barbara Boyd:

  • Website: https://www.barbarajboyd.com/
  • LinkedIn: https://it.linkedin.com/in/barbarajboyd
  • Schedule a Discovery Call: https://barbaraboyd.as.me/discoverycall


Connect with Teddy Smith:

  • @teddyagsmith
  • Website: https://publishingperformance.com/?ref=ywm3mtc
  • Facebook - https://www.facebook.com/publishingperformance/
  • Pinterest - https://nz.pinterest.com/publishingperformance/
  • Instagram - https://instagram.com/publishingperformanceinsta
  • Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
  • Linkedin - https://www.linkedin.com/company/publishing-performance/

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